Job Description
About the Team: Williams Sonoma, Inc. is a premier specialty retailer of home furnishings and gourmet cookware in the U.S. The Creative Team – designers, art directors, writers, social media experts, content creators, and visual merchandisers – brings the brand to life across every customer touchpoint. The Content Team leads organic social, video, editorial, and copy for catalog and web.
About The Role The Associate Social Media Manager supports and executes the social strategy for Williams Sonoma Home across Meta and Pinterest. This hands‑on role is ideal for someone passionate about interiors and end‑to‑end content creation—from shooting and editing to publishing and reporting. You’ll partner closely with Creative, Merchandising, PR, and Influencer teams to align content with business priorities and trends.
Responsibilities
Support development of the social media playbook, including campaigns, content pillars, channel best practices, and influencer strategy
Shoot and edit lo‑fi, social‑first content on set and in studio
Create posts from still photography and influencer assets
Manage content calendars and scheduling across platforms
Write engaging, platform‑optimised captions (in collaboration with copy as needed)
Source and secure rights for UGC
Publish and QA posts in Meta Business Suite and other tools, ensuring accurate links, product tags, and tracking parameters
Coordinate collaboration posts with influencers and partners
Maintain and refresh social profiles (pinned posts, cover imagery, curated shops, etc.)
Own community management and engagement
Partner with external vendors (e.g., Bazaarvoice, Respondology) to maintain best practices
Manage weekly organic social reporting and performance insights
Collaborate with design on social templates
Stay current on social trends and platform updates
Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field
2+ years of experience managing social media in a related field
Experience shooting and editing lo‑fi, social‑first video
Strong writing and communication skills
Highly organised and detail‑oriented
Passion for interior design and home content
Onsite in the San Francisco (Van Veness) office Monday–Thursday
Our Culture & Values We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritise connection, growth, and well‑being.
Benefits
A generous discount on all WSI brands
401(k) plan and other investment opportunities
Paid vacations, holidays, and time off to volunteer
Health benefits, dental and vision insurance, including same‑sex domestic partner benefits
Tax‑free commuter benefits
A wellness programme that supports your physical, financial and emotional health
In‑person and online learning opportunities through WSI University
Cross‑brand and cross‑function career opportunities
Resources for self‑development
Mentor program
Career development workshops, learning programmes, and speaker series
About Us Founded in 1956, Williams‑Sonoma, Inc. is the premier specialty retailer of high‑quality products for the kitchen and home in the United States. Our family of brands includes Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry.
We offer beautifully‑designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We’re a multi‑brand, multi‑channel, global enterprise supported by state‑of‑the‑art technology and some of the most talented teams in retailing, and we’re always looking for new energy and ideas.
WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H‑1B or other employment‑based immigration). This role is not eligible for relocation assistance.
Williams‑Sonoma, Inc. is an Equal Opportunity Employer. We will consider applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance and other applicable state or local laws and ordinances.
Pay Range:
$71,400 - $83,850 (Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job‑related factors permitted by law.)
In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.
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About The Role The Associate Social Media Manager supports and executes the social strategy for Williams Sonoma Home across Meta and Pinterest. This hands‑on role is ideal for someone passionate about interiors and end‑to‑end content creation—from shooting and editing to publishing and reporting. You’ll partner closely with Creative, Merchandising, PR, and Influencer teams to align content with business priorities and trends.
Responsibilities
Support development of the social media playbook, including campaigns, content pillars, channel best practices, and influencer strategy
Shoot and edit lo‑fi, social‑first content on set and in studio
Create posts from still photography and influencer assets
Manage content calendars and scheduling across platforms
Write engaging, platform‑optimised captions (in collaboration with copy as needed)
Source and secure rights for UGC
Publish and QA posts in Meta Business Suite and other tools, ensuring accurate links, product tags, and tracking parameters
Coordinate collaboration posts with influencers and partners
Maintain and refresh social profiles (pinned posts, cover imagery, curated shops, etc.)
Own community management and engagement
Partner with external vendors (e.g., Bazaarvoice, Respondology) to maintain best practices
Manage weekly organic social reporting and performance insights
Collaborate with design on social templates
Stay current on social trends and platform updates
Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field
2+ years of experience managing social media in a related field
Experience shooting and editing lo‑fi, social‑first video
Strong writing and communication skills
Highly organised and detail‑oriented
Passion for interior design and home content
Onsite in the San Francisco (Van Veness) office Monday–Thursday
Our Culture & Values We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritise connection, growth, and well‑being.
Benefits
A generous discount on all WSI brands
401(k) plan and other investment opportunities
Paid vacations, holidays, and time off to volunteer
Health benefits, dental and vision insurance, including same‑sex domestic partner benefits
Tax‑free commuter benefits
A wellness programme that supports your physical, financial and emotional health
In‑person and online learning opportunities through WSI University
Cross‑brand and cross‑function career opportunities
Resources for self‑development
Mentor program
Career development workshops, learning programmes, and speaker series
About Us Founded in 1956, Williams‑Sonoma, Inc. is the premier specialty retailer of high‑quality products for the kitchen and home in the United States. Our family of brands includes Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry.
We offer beautifully‑designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We’re a multi‑brand, multi‑channel, global enterprise supported by state‑of‑the‑art technology and some of the most talented teams in retailing, and we’re always looking for new energy and ideas.
WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H‑1B or other employment‑based immigration). This role is not eligible for relocation assistance.
Williams‑Sonoma, Inc. is an Equal Opportunity Employer. We will consider applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance and other applicable state or local laws and ordinances.
Pay Range:
$71,400 - $83,850 (Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job‑related factors permitted by law.)
In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.
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