Position Overview
Location: On site at The Marker, 501 Geary Street, San Francisco, CA 94102.
Schedule: 45 hour workweek, Overtime eligible.
About The Marker Nestled just blocks from Union Square, The Marker is a newly modernized Beaux Arts style hotel bringing sophistication and style to San Francisco like no other. Recognized as a Top 5 Hotel in San Francisco for three consecutive years by Condé Nast Traveler Readers Choice Awards, we invite guests to feel inspired and at home in one of the most vibrant and captivating cities in the world. At The Marker, we believe our guests should not be the only ones excited to return. Our team members should feel that same energy. We are committed to fostering a workplace where creativity is encouraged, collaboration is celebrated, and every individual plays a meaningful role in our success.
About the Role We are seeking a strategic, creative, and results‑driven Marketing Manager to lead all property‑level marketing initiatives. This role is responsible for developing and executing integrated marketing strategies that drive top‑line revenue across leisure, group, food & beverage, and special events. The Marketing Manager serves as the brand steward for the property and ensures all initiatives are aligned, data‑informed, and performance‑focused.
Key Responsibilities
Develop and execute comprehensive marketing strategies that support revenue growth across all segments.
Maintain and oversee property marketing calendars to ensure consistent and strategic campaign execution.
Drive on‑property activations and promotional initiatives designed to increase ancillary revenue including food & beverage, events, and experiential offerings.
Identify and cultivate strategic partnerships that enhance brand visibility and generate new business.
Serve as brand steward, ensuring adherence to brand standards and appropriate use of brand assets.
Capture and create marketing assets including photography and video content for use across display advertising, organic social media, website, and digital campaigns.
Edit photo and video content using platforms such as Canva and Adobe Photoshop.
Actively engage with guests and clientele during events and activations to enhance brand presence and capture authentic content.
Manage digital marketing efforts, including coordination with agencies and optimization of paid media channels such as TripAdvisor, Expedia TravelAds, and Booking.com Sponsored Ads.
Own and manage the property website within WordPress, including ongoing audits and updates.
Conduct digital journey testing, including test bookings and test searches to ensure optimal user experience and conversion performance.
Optimize digital presence across third‑party platforms including OTA listings and Cvent to ensure accuracy and performance.
Create, schedule, publish, and report on all social media content.
Manage content calendars, influencer partnerships, and collaborations.
Develop and implement promotional and transactional email campaigns through Revinate.
Monitor performance metrics and provide monthly reporting with actionable insights.
Partner with Managing Director, Sales, Revenue Management, Operations, and Corporate Marketing to align initiatives with business objectives.
Manage external vendors and marketing partners to ensure deliverables meet expectations and timelines.
Qualifications
Proven experience in hospitality marketing, preferably within an independent or lifestyle hotel.
Strong content creation skills, including photography and video editing.
Experience managing websites within WordPress and optimizing digital user journeys.
Knowledge of paid media channels, OTA optimization, and digital campaign reporting.
Highly organized with the ability to manage multiple priorities and deadlines.
Strong analytical skills with the ability to translate data into actionable strategies.
Confident communicator who thrives in a collaborative, fast‑paced environment.
Compensation & Benefits Salary: $75,000 to $82,000 per year (approx. $30.36 – $33.20/hr). Overtime eligible: 45‑hour workweek – first 40 hours paid at regular rate, additional 5 hours paid at 1.5×.
Weekly earnings: 40 hrs × $32.39 = $1,295.60; 5 hrs × $48.58 = $242.90; Total weekly pay: $1,538.50; Annualized earnings with overtime: $80,000.
Benefits:
Paid Time Off & Holidays: 9 paid holidays per year, 2 weeks vacation accrued on hire date, usable after 6 months.
401(k) with up to 50% match on 8% contribution.
Medical, Dental, and Vision coverage beginning the first of the month following 30 days of employment.
$75 monthly phone reimbursement.
$104 monthly commuter benefit.
Why Join Us
Be part of a hotel that blends historic charm with modern sophistication.
Work in a creative, high‑energy environment where your ideas make a measurable impact.
Collaborate with a passionate leadership team committed to growth and innovation.
Help shape the voice and visibility of one of San Francisco’s most recognized boutique hotels.
Equal Opportunity Statement Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Location: On site at The Marker, 501 Geary Street, San Francisco, CA 94102.
Schedule: 45 hour workweek, Overtime eligible.
About The Marker Nestled just blocks from Union Square, The Marker is a newly modernized Beaux Arts style hotel bringing sophistication and style to San Francisco like no other. Recognized as a Top 5 Hotel in San Francisco for three consecutive years by Condé Nast Traveler Readers Choice Awards, we invite guests to feel inspired and at home in one of the most vibrant and captivating cities in the world. At The Marker, we believe our guests should not be the only ones excited to return. Our team members should feel that same energy. We are committed to fostering a workplace where creativity is encouraged, collaboration is celebrated, and every individual plays a meaningful role in our success.
About the Role We are seeking a strategic, creative, and results‑driven Marketing Manager to lead all property‑level marketing initiatives. This role is responsible for developing and executing integrated marketing strategies that drive top‑line revenue across leisure, group, food & beverage, and special events. The Marketing Manager serves as the brand steward for the property and ensures all initiatives are aligned, data‑informed, and performance‑focused.
Key Responsibilities
Develop and execute comprehensive marketing strategies that support revenue growth across all segments.
Maintain and oversee property marketing calendars to ensure consistent and strategic campaign execution.
Drive on‑property activations and promotional initiatives designed to increase ancillary revenue including food & beverage, events, and experiential offerings.
Identify and cultivate strategic partnerships that enhance brand visibility and generate new business.
Serve as brand steward, ensuring adherence to brand standards and appropriate use of brand assets.
Capture and create marketing assets including photography and video content for use across display advertising, organic social media, website, and digital campaigns.
Edit photo and video content using platforms such as Canva and Adobe Photoshop.
Actively engage with guests and clientele during events and activations to enhance brand presence and capture authentic content.
Manage digital marketing efforts, including coordination with agencies and optimization of paid media channels such as TripAdvisor, Expedia TravelAds, and Booking.com Sponsored Ads.
Own and manage the property website within WordPress, including ongoing audits and updates.
Conduct digital journey testing, including test bookings and test searches to ensure optimal user experience and conversion performance.
Optimize digital presence across third‑party platforms including OTA listings and Cvent to ensure accuracy and performance.
Create, schedule, publish, and report on all social media content.
Manage content calendars, influencer partnerships, and collaborations.
Develop and implement promotional and transactional email campaigns through Revinate.
Monitor performance metrics and provide monthly reporting with actionable insights.
Partner with Managing Director, Sales, Revenue Management, Operations, and Corporate Marketing to align initiatives with business objectives.
Manage external vendors and marketing partners to ensure deliverables meet expectations and timelines.
Qualifications
Proven experience in hospitality marketing, preferably within an independent or lifestyle hotel.
Strong content creation skills, including photography and video editing.
Experience managing websites within WordPress and optimizing digital user journeys.
Knowledge of paid media channels, OTA optimization, and digital campaign reporting.
Highly organized with the ability to manage multiple priorities and deadlines.
Strong analytical skills with the ability to translate data into actionable strategies.
Confident communicator who thrives in a collaborative, fast‑paced environment.
Compensation & Benefits Salary: $75,000 to $82,000 per year (approx. $30.36 – $33.20/hr). Overtime eligible: 45‑hour workweek – first 40 hours paid at regular rate, additional 5 hours paid at 1.5×.
Weekly earnings: 40 hrs × $32.39 = $1,295.60; 5 hrs × $48.58 = $242.90; Total weekly pay: $1,538.50; Annualized earnings with overtime: $80,000.
Benefits:
Paid Time Off & Holidays: 9 paid holidays per year, 2 weeks vacation accrued on hire date, usable after 6 months.
401(k) with up to 50% match on 8% contribution.
Medical, Dental, and Vision coverage beginning the first of the month following 30 days of employment.
$75 monthly phone reimbursement.
$104 monthly commuter benefit.
Why Join Us
Be part of a hotel that blends historic charm with modern sophistication.
Work in a creative, high‑energy environment where your ideas make a measurable impact.
Collaborate with a passionate leadership team committed to growth and innovation.
Help shape the voice and visibility of one of San Francisco’s most recognized boutique hotels.
Equal Opportunity Statement Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr