Overview
4 Entertainment Group (4EG), located in Cincinnati OH, is looking for a detail-oriented, creative
Marketing Manager
in our OTR office to competitively position our brands and support our bars in our passion to enhance neighborhoods by creating the most enjoyable guest experiences for people to gather, eat and drink. This role is focused on our brands located in markets outside of Cincinnati, including, but not limited to, Columbus, Ohio; Naples, Florida; and areas just outside of Cincinnati.
4EG is a privately held, local company founded and helmed by four partners that acquire, develop, and manage a wide-ranging roster of exceptional establishments including:
Beeline, Igby’s, Japp’s, Killer Queen, The Lackman, Low Spark, Nice Life, Pilar, The Righteous Room, The Roosevelt Room, Rosedale, and The Stretch . Although each place is individually unique, they are all built from the foundation of exceptional friendly service and superior quality of lighting, sound, music and décor.
Responsibilities The Marketing Manager is responsible for our bar locations’ marketing and communications, including digital marketing and social media, traditional marketing, event planning and community partnerships, and earned media and public relations. All marketing efforts should be designed to increase traffic and revenue for each location. The Marketing Manager will report to the Marketing Director.
As 4EG’s Marketing Manager, you will support our passion through your work with a focus on constant communication, having a hospitality mindset, bringing your A-game to work every day, teamwork, and spreading positivity.
Digital Marketing and Social Media: Edit and oversee the social media content calendar for organic posts across all platforms, utilizing paid advertising and/or boosted posts as needed.
Manage the locations’ online reputation by responding to reviews, customer surveys, and direct messages.
Update and maintain the Wix websites of assigned locations.
Plan and execute email campaigns to market events, private parties, and special promotions using Constant Contact.
Develop search and display campaigns using Google Ads.
Manage location photography and videography needs, including editing of photos and videos to be used for promotions.
Experience with basic graphic design tools like Canva.
Traditional Marketing
Coordinate and ensure delivery of operational supplies, including table tents, sandwich boards, posters, gift cards, apparel, menus, and more.
Execute paid marketing campaigns through print media, digital media, radio, and outdoor; analyze and adjust accordingly.
Event Planning and Community Partnerships
Plan special events at assigned locations to coincide with holidays, sporting events, major milestones, and other opportunities to drive traffic into locations.
Assist Marketing Director in coordinating sponsorship opportunities with local community events and activities.
Work with local brands to execute cross-promotions.
Assist Private Party Sales Manager in planning private events using Tripleseat, as needed.
Earned Media/Public Relations
Maintain relationships with reporters and bloggers on the lifestyle and hospitality beat local to the locations you manage; regularly issue press releases and announcements, invite to special events, etc.
Update the company blog, The Garnish, with intriguing, timely articles.
Marketing Team Management
Manage a portfolio of locations external to the Cincinnati market
Supervise marketing team members in external markets (part-time or full-time, as markets demand)
Hire, train and develop staff, in collaboration with upper management and HR
Communicate effectively with staff to motivate and maintain a positive and productive work environment
Perform staff performance reviews, identifying areas for development and training needs and ensuring training is implemented, in collaboration with HR
Manage relationships with external agencies, as needed
Reporting and Performance Insights
Track and report on performance of marketing initiatives including events, promotions, paid campaigns, and social media
Analyze traffic, sales, and engagement data to identify trends and opportunities
Use insights to optimize future campaigns, event programming, and media spend
Partner with Operations and Marketing teams to share results and recommendations
Maintain consistent reporting processes across assigned locations and markets
What’s In It For You
Fun work environment
Competitive Salary, plus bonuses
Hybrid office/remote work
Medical, Vision, Dental, and Life Insurance
Employee Assistance Program (EAP)
Wellness Program
Paid Time Off
401(k) Savings Plan with company match after one year
Discounts at ALL of our 4EG locations, plus other partner discounts
Ongoing career and leadership development opportunities
Fun company-wide events and recognitions
What You Need To Be Successful
Mac OS X knowledge is helpful, but not required.
Willingness to learn the latest computer technology and maintain working connection with all of company’s programs and systems (e.g. AgoraPulse, Google Analytics, Office365, Tripleseat, etc.); compliance with company technology requirements is a must.
Knowledge of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and TikTok.
Experience working with POS data, such as Toast
Basic understanding of design and print production, with ability to provide creative direction and written copy for execution.
Event planning experience, either through volunteer work or professional career, is a must.
Knowledge of and experience with paid advertising opportunities, especially Google Ads and Facebook Ads.
Should be able to request and use all analysis tools available across marketing channels to determine effectiveness and trends.
Must demonstrate ability to create, execute, and participate in unique ideas that drive traffic and revenue to each establishment
Must demonstrate proven results in driving traffic and revenue
Unwavering attention to detail
Ability to work under time pressures and defined financial limits to produce quality events and materials
Ability to establish and maintain positive, productive relationships with a diverse group of management teams, staff and 4EG vendors
Must have proven supervisory experience of a team
Must be an effective team coach with emphasis on culture leadership and commitment to company standards of excellence
Availability for evening and weekend work as job duties/deadlines demand, to attend and execute promotional/special events, etc.
Must be willing and able to travel, including nights and weekends
Education And Experience
Bachelor’s degree in marketing, communications, or related degree
3-4 years of experience in marketing, events, or communications/public relations
1-2 years of experience in supervisory role
Strong portfolio
Some graphic design experience preferred
Hospitality industry knowledge or experience a plus, previous work in a bar or restaurant strongly preferred
Required 4EG Team LLC is an Equal Opportunity Employer. As part of 4EG’s employment process, finalist candidates will be required to complete a background check, including:
Prior Employment Verification
Professional Reference Check
Criminal Background Check
Apply now at www.foureg.com/careers, and include resume, salary requirements, portfolio, references, and cover letter (optional).
#J-18808-Ljbffr
Marketing Manager
in our OTR office to competitively position our brands and support our bars in our passion to enhance neighborhoods by creating the most enjoyable guest experiences for people to gather, eat and drink. This role is focused on our brands located in markets outside of Cincinnati, including, but not limited to, Columbus, Ohio; Naples, Florida; and areas just outside of Cincinnati.
4EG is a privately held, local company founded and helmed by four partners that acquire, develop, and manage a wide-ranging roster of exceptional establishments including:
Beeline, Igby’s, Japp’s, Killer Queen, The Lackman, Low Spark, Nice Life, Pilar, The Righteous Room, The Roosevelt Room, Rosedale, and The Stretch . Although each place is individually unique, they are all built from the foundation of exceptional friendly service and superior quality of lighting, sound, music and décor.
Responsibilities The Marketing Manager is responsible for our bar locations’ marketing and communications, including digital marketing and social media, traditional marketing, event planning and community partnerships, and earned media and public relations. All marketing efforts should be designed to increase traffic and revenue for each location. The Marketing Manager will report to the Marketing Director.
As 4EG’s Marketing Manager, you will support our passion through your work with a focus on constant communication, having a hospitality mindset, bringing your A-game to work every day, teamwork, and spreading positivity.
Digital Marketing and Social Media: Edit and oversee the social media content calendar for organic posts across all platforms, utilizing paid advertising and/or boosted posts as needed.
Manage the locations’ online reputation by responding to reviews, customer surveys, and direct messages.
Update and maintain the Wix websites of assigned locations.
Plan and execute email campaigns to market events, private parties, and special promotions using Constant Contact.
Develop search and display campaigns using Google Ads.
Manage location photography and videography needs, including editing of photos and videos to be used for promotions.
Experience with basic graphic design tools like Canva.
Traditional Marketing
Coordinate and ensure delivery of operational supplies, including table tents, sandwich boards, posters, gift cards, apparel, menus, and more.
Execute paid marketing campaigns through print media, digital media, radio, and outdoor; analyze and adjust accordingly.
Event Planning and Community Partnerships
Plan special events at assigned locations to coincide with holidays, sporting events, major milestones, and other opportunities to drive traffic into locations.
Assist Marketing Director in coordinating sponsorship opportunities with local community events and activities.
Work with local brands to execute cross-promotions.
Assist Private Party Sales Manager in planning private events using Tripleseat, as needed.
Earned Media/Public Relations
Maintain relationships with reporters and bloggers on the lifestyle and hospitality beat local to the locations you manage; regularly issue press releases and announcements, invite to special events, etc.
Update the company blog, The Garnish, with intriguing, timely articles.
Marketing Team Management
Manage a portfolio of locations external to the Cincinnati market
Supervise marketing team members in external markets (part-time or full-time, as markets demand)
Hire, train and develop staff, in collaboration with upper management and HR
Communicate effectively with staff to motivate and maintain a positive and productive work environment
Perform staff performance reviews, identifying areas for development and training needs and ensuring training is implemented, in collaboration with HR
Manage relationships with external agencies, as needed
Reporting and Performance Insights
Track and report on performance of marketing initiatives including events, promotions, paid campaigns, and social media
Analyze traffic, sales, and engagement data to identify trends and opportunities
Use insights to optimize future campaigns, event programming, and media spend
Partner with Operations and Marketing teams to share results and recommendations
Maintain consistent reporting processes across assigned locations and markets
What’s In It For You
Fun work environment
Competitive Salary, plus bonuses
Hybrid office/remote work
Medical, Vision, Dental, and Life Insurance
Employee Assistance Program (EAP)
Wellness Program
Paid Time Off
401(k) Savings Plan with company match after one year
Discounts at ALL of our 4EG locations, plus other partner discounts
Ongoing career and leadership development opportunities
Fun company-wide events and recognitions
What You Need To Be Successful
Mac OS X knowledge is helpful, but not required.
Willingness to learn the latest computer technology and maintain working connection with all of company’s programs and systems (e.g. AgoraPulse, Google Analytics, Office365, Tripleseat, etc.); compliance with company technology requirements is a must.
Knowledge of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and TikTok.
Experience working with POS data, such as Toast
Basic understanding of design and print production, with ability to provide creative direction and written copy for execution.
Event planning experience, either through volunteer work or professional career, is a must.
Knowledge of and experience with paid advertising opportunities, especially Google Ads and Facebook Ads.
Should be able to request and use all analysis tools available across marketing channels to determine effectiveness and trends.
Must demonstrate ability to create, execute, and participate in unique ideas that drive traffic and revenue to each establishment
Must demonstrate proven results in driving traffic and revenue
Unwavering attention to detail
Ability to work under time pressures and defined financial limits to produce quality events and materials
Ability to establish and maintain positive, productive relationships with a diverse group of management teams, staff and 4EG vendors
Must have proven supervisory experience of a team
Must be an effective team coach with emphasis on culture leadership and commitment to company standards of excellence
Availability for evening and weekend work as job duties/deadlines demand, to attend and execute promotional/special events, etc.
Must be willing and able to travel, including nights and weekends
Education And Experience
Bachelor’s degree in marketing, communications, or related degree
3-4 years of experience in marketing, events, or communications/public relations
1-2 years of experience in supervisory role
Strong portfolio
Some graphic design experience preferred
Hospitality industry knowledge or experience a plus, previous work in a bar or restaurant strongly preferred
Required 4EG Team LLC is an Equal Opportunity Employer. As part of 4EG’s employment process, finalist candidates will be required to complete a background check, including:
Prior Employment Verification
Professional Reference Check
Criminal Background Check
Apply now at www.foureg.com/careers, and include resume, salary requirements, portfolio, references, and cover letter (optional).
#J-18808-Ljbffr