Job Title: Territory Sales Manager – Seattle, WA
Candidate should be based in Seattle metro and will additionally cover the Western half of Washington State.
Reports To: Director of Sales West
Position Status: Exempt
Overview The Territory Sales Manager meets and exceeds sales objectives of assigned territory. Driving revenue growth and expanding market presence within an assigned territory through active dealer engagement, consistent prospecting, and regular end user calls. This role focuses on developing new dealer relationships, expanding high potential accounts, and generating pull-through demand by working to influence end users through effective selling, confident product demonstrations, and disciplined field execution.
Job Responsibilities
Owns territory growth by actively prospecting, qualifying, and opening new dealer accounts to expand market coverage and revenue
Achieves or exceeds sales targets through new account acquisition and expansion of underpenetrated dealers
Builds a consistent pipeline of new dealer opportunities and manages opportunities through close
Targets A, B, and C accounts by present and potential revenue, cost to sell/service, and likelihood of success
Allocates time and call frequency based on A, B, C account targeting
Drives pull-through demand by engaging dealers and end customers through product demonstrations, trainings, and ride-alongs
Positions dealers for success by advising on product assortment and stocking levels that support growth and sell-through
Expands dealer product adoption with a strong focus on core tools, cordless offering and corresponding accessories and consumables
Conducts in store trainings and demos to onboard new dealers and increase product penetration
Uses trade shows, demo days, and local events as selling opportunities to generate leads and win new business
Maintains accurate and timely updates in the CRM to manage pipeline, activity, and territory performance
Participates in sales meetings, product training events, and required company activities
Performs other duties as assigned to support territory growth objectives
Job Requirements
High school diploma or equivalent required; bachelor’s degree preferred
Prior territory sales experience required; consideration will be given for experience such as inside sales or other customer facing roles.
Strong desire to build a career in field sales with a focus on territory growth and new business acquisition
Demonstrated ability and willingness to learn new products, sales techniques, and processes, and apply them in the field
Self-motivated with a competitive mindset and a clear drive to achieve and exceed goals
Comfortable initiating face to face conversations with new customers
Strong planning, prioritization, and goal setting skills with the ability to manage a territory independently
Ability to influence and persuade customers through effective communication, demonstrations, and presentations
Comfortable demonstrating power tools in a safe and effective manner
Ability to plan and execute customer events, including loading and unloading tools and materials
Ability to safely lift up to 75 lbs.
Ability to operate a motor vehicle safely and in accordance with company auto policy
Working knowledge of computers, including Microsoft Office and CRM systems (Salesforce)
Maintains a professional appearance and represents the brand with confidence and credibility
Strong active listening skills with the ability to identify customer needs and selling opportunities
Clear, confident communication and presentation skills
Outgoing personality with strong interpersonal skills and the ability to build relationships quickly
Ability to stay informed on industry trends and apply insights to prospecting and sales conversations
Strong decision making and problem-solving skills in a fast-paced field environment
Proficiency in English; bilingual capabilities are a plus
Ability to travel overnight 15-20% on average
Compensation
75% fixed / 25% variable (Bonus Factor: 4)
Commission on Territory Growth Dollars: 1% paid annually
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Candidate should be based in Seattle metro and will additionally cover the Western half of Washington State.
Reports To: Director of Sales West
Position Status: Exempt
Overview The Territory Sales Manager meets and exceeds sales objectives of assigned territory. Driving revenue growth and expanding market presence within an assigned territory through active dealer engagement, consistent prospecting, and regular end user calls. This role focuses on developing new dealer relationships, expanding high potential accounts, and generating pull-through demand by working to influence end users through effective selling, confident product demonstrations, and disciplined field execution.
Job Responsibilities
Owns territory growth by actively prospecting, qualifying, and opening new dealer accounts to expand market coverage and revenue
Achieves or exceeds sales targets through new account acquisition and expansion of underpenetrated dealers
Builds a consistent pipeline of new dealer opportunities and manages opportunities through close
Targets A, B, and C accounts by present and potential revenue, cost to sell/service, and likelihood of success
Allocates time and call frequency based on A, B, C account targeting
Drives pull-through demand by engaging dealers and end customers through product demonstrations, trainings, and ride-alongs
Positions dealers for success by advising on product assortment and stocking levels that support growth and sell-through
Expands dealer product adoption with a strong focus on core tools, cordless offering and corresponding accessories and consumables
Conducts in store trainings and demos to onboard new dealers and increase product penetration
Uses trade shows, demo days, and local events as selling opportunities to generate leads and win new business
Maintains accurate and timely updates in the CRM to manage pipeline, activity, and territory performance
Participates in sales meetings, product training events, and required company activities
Performs other duties as assigned to support territory growth objectives
Job Requirements
High school diploma or equivalent required; bachelor’s degree preferred
Prior territory sales experience required; consideration will be given for experience such as inside sales or other customer facing roles.
Strong desire to build a career in field sales with a focus on territory growth and new business acquisition
Demonstrated ability and willingness to learn new products, sales techniques, and processes, and apply them in the field
Self-motivated with a competitive mindset and a clear drive to achieve and exceed goals
Comfortable initiating face to face conversations with new customers
Strong planning, prioritization, and goal setting skills with the ability to manage a territory independently
Ability to influence and persuade customers through effective communication, demonstrations, and presentations
Comfortable demonstrating power tools in a safe and effective manner
Ability to plan and execute customer events, including loading and unloading tools and materials
Ability to safely lift up to 75 lbs.
Ability to operate a motor vehicle safely and in accordance with company auto policy
Working knowledge of computers, including Microsoft Office and CRM systems (Salesforce)
Maintains a professional appearance and represents the brand with confidence and credibility
Strong active listening skills with the ability to identify customer needs and selling opportunities
Clear, confident communication and presentation skills
Outgoing personality with strong interpersonal skills and the ability to build relationships quickly
Ability to stay informed on industry trends and apply insights to prospecting and sales conversations
Strong decision making and problem-solving skills in a fast-paced field environment
Proficiency in English; bilingual capabilities are a plus
Ability to travel overnight 15-20% on average
Compensation
75% fixed / 25% variable (Bonus Factor: 4)
Commission on Territory Growth Dollars: 1% paid annually
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