Digital Marketing Specialist
We are seeking a results-driven Digital Marketing Specialist to support the planning, execution, and optimization of multi-channel marketing campaigns. This role will play a key part in driving brand awareness, lead generation, and engagement through digital platforms. Key Responsibilities Plan, execute, and optimize digital campaigns across channels such as email, paid media, social, and web Manage and update website content, landing pages, and campaign assets Analyze campaign performance and provide actionable insights and reporting Support SEO/SEM initiatives, including keyword research and on-page optimization Collaborate with creative and content teams to develop compelling marketing materials Monitor industry trends and recommend new tactics to improve performance Maintain marketing calendars and ensure projects are delivered on time Requirements 25 years of experience in digital marketing or a related role Hands-on experience with marketing platforms (e.g., email marketing tools, CMS, analytics platforms) Strong understanding of digital marketing channels and best practices Experience analyzing data and translating insights into recommendations Excellent communication, organization, and project management skills Bachelor's degree in Marketing, Communications, or a related field preferred Innovation starts with people. Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training.
We are seeking a results-driven Digital Marketing Specialist to support the planning, execution, and optimization of multi-channel marketing campaigns. This role will play a key part in driving brand awareness, lead generation, and engagement through digital platforms. Key Responsibilities Plan, execute, and optimize digital campaigns across channels such as email, paid media, social, and web Manage and update website content, landing pages, and campaign assets Analyze campaign performance and provide actionable insights and reporting Support SEO/SEM initiatives, including keyword research and on-page optimization Collaborate with creative and content teams to develop compelling marketing materials Monitor industry trends and recommend new tactics to improve performance Maintain marketing calendars and ensure projects are delivered on time Requirements 25 years of experience in digital marketing or a related role Hands-on experience with marketing platforms (e.g., email marketing tools, CMS, analytics platforms) Strong understanding of digital marketing channels and best practices Experience analyzing data and translating insights into recommendations Excellent communication, organization, and project management skills Bachelor's degree in Marketing, Communications, or a related field preferred Innovation starts with people. Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training.