Job Title:
Global Marketing Manager (Eye & Lip)
Brand:
IT Cosmetics
Location:
El Segundo, CA
Who We Are At IT Cosmetics, we believe that beauty should be life-changing—delivering hybrid, easy solutions that bridge the gap between high-performance makeup and clinical skincare. We are dedicated to creating products that solve real problems, formulas that truly treat your skin, and coverage that gives you back your confidence. For us, it’s about more than just beauty; it’s about the feeling of looking in the mirror and finally seeing yourself, not your concerns, and empowering every individual to realize that they are already IT.
What You Will Do As the Global Marketing Manager for Eye & Lip, you will play a pivotal role in driving the growth of our most dynamic categories: Eye and Lip. Reporting to the Director, you will support the development and execution of the strategic roadmap, ensuring our marketing programs scale effectively and fuel IT Cosmetics' global expansion.
What We Are Looking For
Innovate the Eye & Lip business with disruptive launches keeping the consumer at the core.
Understand and implement IT Cosmetics global sense of purpose and distinctive positioning in the market
Create and own an integrated, engaging and consistent consumer brand experience (ICC/360/Digital/Retail)
Define clear messages to present to top management and accompany the teams in the preparation of meetings
Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
Integrate strategic countries in the development process, interact constantly with the zones to promote the global brand strategy and to build the 3-yr marketing plan according to the global situation (competition, distribution, consumers)
Continue to grow existing product collections; Identify key marketing opportunities to creatively drive brand awareness with maximum impact
Work closely with Product Development to drive product, benefits, vision and overall message as defined by Senior Management
Review and facilitate all 2D and 3D artwork inclusive of packaging, merchandising and promotional elements prior to presentation to Senior Management
Lead the revamp of the Visual Merchandising process based upon industry best practicesPromote the company in a positive light and bring the spirit of partnership to all interactions
Preferred Qualifications
Bachelor’s degree in a related field preferred
5+ years of experience successfully guiding strategic marketing, branding and product management within consumer goods business. Experience within luxury and/or cosmetics is strongly preferred.
Knowledge of international markets, international assignment a plus
Passionate about consumer trends and market needs within cosmetics
Creative thinker who challenges the status quo
Exceptional presentation skills
Strong organizational skills
Proven ability to multi-task and manage complexity
Ability to work in a fast-paced environment and against tight deadlines
Must possess a strong sense of image, attention to detail
Strong written and verbal communication skills
Ability to interact effectively and professionally to lead cross-functional departments
Strong people management experience and must possess leadership capabilities
Proficient in Microsoft Excel, Word and PowerPoint
Additional Benefits Information As Follows
Salary Range: $90,000-$128,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
Employee Resource Groups (Think Tanks and Innovation Squads)
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Global Marketing Manager (Eye & Lip)
Brand:
IT Cosmetics
Location:
El Segundo, CA
Who We Are At IT Cosmetics, we believe that beauty should be life-changing—delivering hybrid, easy solutions that bridge the gap between high-performance makeup and clinical skincare. We are dedicated to creating products that solve real problems, formulas that truly treat your skin, and coverage that gives you back your confidence. For us, it’s about more than just beauty; it’s about the feeling of looking in the mirror and finally seeing yourself, not your concerns, and empowering every individual to realize that they are already IT.
What You Will Do As the Global Marketing Manager for Eye & Lip, you will play a pivotal role in driving the growth of our most dynamic categories: Eye and Lip. Reporting to the Director, you will support the development and execution of the strategic roadmap, ensuring our marketing programs scale effectively and fuel IT Cosmetics' global expansion.
What We Are Looking For
Innovate the Eye & Lip business with disruptive launches keeping the consumer at the core.
Understand and implement IT Cosmetics global sense of purpose and distinctive positioning in the market
Create and own an integrated, engaging and consistent consumer brand experience (ICC/360/Digital/Retail)
Define clear messages to present to top management and accompany the teams in the preparation of meetings
Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
Integrate strategic countries in the development process, interact constantly with the zones to promote the global brand strategy and to build the 3-yr marketing plan according to the global situation (competition, distribution, consumers)
Continue to grow existing product collections; Identify key marketing opportunities to creatively drive brand awareness with maximum impact
Work closely with Product Development to drive product, benefits, vision and overall message as defined by Senior Management
Review and facilitate all 2D and 3D artwork inclusive of packaging, merchandising and promotional elements prior to presentation to Senior Management
Lead the revamp of the Visual Merchandising process based upon industry best practicesPromote the company in a positive light and bring the spirit of partnership to all interactions
Preferred Qualifications
Bachelor’s degree in a related field preferred
5+ years of experience successfully guiding strategic marketing, branding and product management within consumer goods business. Experience within luxury and/or cosmetics is strongly preferred.
Knowledge of international markets, international assignment a plus
Passionate about consumer trends and market needs within cosmetics
Creative thinker who challenges the status quo
Exceptional presentation skills
Strong organizational skills
Proven ability to multi-task and manage complexity
Ability to work in a fast-paced environment and against tight deadlines
Must possess a strong sense of image, attention to detail
Strong written and verbal communication skills
Ability to interact effectively and professionally to lead cross-functional departments
Strong people management experience and must possess leadership capabilities
Proficient in Microsoft Excel, Word and PowerPoint
Additional Benefits Information As Follows
Salary Range: $90,000-$128,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
Employee Resource Groups (Think Tanks and Innovation Squads)
#J-18808-Ljbffr