Lifecycle Marketing Specialist - Braze Expert

A finance technology company in Alabama seeks a Lifecycle Marketing Specialist to optimize lifecycle programs for B2C audiences. This role involves designing multi-channel campaigns, driving customer engagement, and analyzing performance in partnership with cross-functional teams. The ideal candidate has 3–5+ years of lifecycle marketing experience, strong proficiency in Braze, and a track record of executing A/B testing strategies. Benefits include competitive medical coverage and generous PTO. #J-18808-Ljbffr