Lead SEM / Paid Media Account Manager
Softline Solutions, Glendale, CA, United States
Softline Solutions is a full-service digital marketing agency based in Southern California that helps businesses grow online by increasing visibility, generating leads, and boosting sales. They build tailored, data-driven campaigns across key digital channels and manage everything from strategy to execution and reporting. The goal is measurable growth, not buzzwords.
About the role We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands‑on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments.
You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets.
What you’ll do
Build, implement, manage, and optimize paid campaigns across:
Google Ads (Search, PMax, Display, YouTube)
Microsoft Ads
Meta (Facebook/Instagram)
Manage multiple client accounts simultaneously across lead gen and e‑commerce verticals
Lead client performance calls, QBRs, and strategic growth discussions
Drive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goals
Forecast budgets and model performance scenarios
Implement and troubleshoot GA4, GTM, and conversion tracking
Collaborate with creative, CRO, SEO, and analytics teams
Mentor junior team members and contribute to overall account growth
Qualifications
5+ years of paid media experience in a digital marketing agency
Proven experience managing multiple client accounts concurrently
Strong hands‑on expertise in Google Ads, Microsoft Ads, and Meta
Experience managing large lead generation and e‑commerce budgets
Deep understanding of varied conversion goals across industries
GA4 proficiency and strong analytical capabilities
Advanced Excel / Google Sheets skills
Ability to thrive in a fast‑paced, high-account-volume environment
Google Ads: 7 years (Preferred)
Why Join Us
High-growth agency environment
Significant client exposure and strategic ownership
Clear path to senior leadership
Opportunity to influence client growth at scale
401(k)
Flexible spending account
Health insurance
Health savings account
Paid time off
Vision insurance
The pay range for this role is:
90,000 - 115,000 USD per year (Softline HQ)
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About the role We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands‑on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments.
You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets.
What you’ll do
Build, implement, manage, and optimize paid campaigns across:
Google Ads (Search, PMax, Display, YouTube)
Microsoft Ads
Meta (Facebook/Instagram)
Manage multiple client accounts simultaneously across lead gen and e‑commerce verticals
Lead client performance calls, QBRs, and strategic growth discussions
Drive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goals
Forecast budgets and model performance scenarios
Implement and troubleshoot GA4, GTM, and conversion tracking
Collaborate with creative, CRO, SEO, and analytics teams
Mentor junior team members and contribute to overall account growth
Qualifications
5+ years of paid media experience in a digital marketing agency
Proven experience managing multiple client accounts concurrently
Strong hands‑on expertise in Google Ads, Microsoft Ads, and Meta
Experience managing large lead generation and e‑commerce budgets
Deep understanding of varied conversion goals across industries
GA4 proficiency and strong analytical capabilities
Advanced Excel / Google Sheets skills
Ability to thrive in a fast‑paced, high-account-volume environment
Google Ads: 7 years (Preferred)
Why Join Us
High-growth agency environment
Significant client exposure and strategic ownership
Clear path to senior leadership
Opportunity to influence client growth at scale
401(k)
Flexible spending account
Health insurance
Health savings account
Paid time off
Vision insurance
The pay range for this role is:
90,000 - 115,000 USD per year (Softline HQ)
#J-18808-Ljbffr