Lead SEM / Paid Media Account Manager

Softline Solutions is a full-service digital marketing agency based in Southern California that helps businesses grow online by increasing visibility, generating leads, and boosting sales. They build tailored, data-driven campaigns across key digital channels and manage everything from strategy to execution and reporting. The goal is measurable growth, not buzzwords. About the role We are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands‑on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments. You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets. What you’ll do Build, implement, manage, and optimize paid campaigns across: Google Ads (Search, PMax, Display, YouTube) Microsoft Ads Meta (Facebook/Instagram) Manage multiple client accounts simultaneously across lead gen and e‑commerce verticals Lead client performance calls, QBRs, and strategic growth discussions Drive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goals Forecast budgets and model performance scenarios Implement and troubleshoot GA4, GTM, and conversion tracking Collaborate with creative, CRO, SEO, and analytics teams Mentor junior team members and contribute to overall account growth Qualifications 5+ years of paid media experience in a digital marketing agency Proven experience managing multiple client accounts concurrently Strong hands‑on expertise in Google Ads, Microsoft Ads, and Meta Experience managing large lead generation and e‑commerce budgets Deep understanding of varied conversion goals across industries GA4 proficiency and strong analytical capabilities Advanced Excel / Google Sheets skills Ability to thrive in a fast‑paced, high-account-volume environment Google Ads: 7 years (Preferred) Why Join Us High-growth agency environment Significant client exposure and strategic ownership Clear path to senior leadership Opportunity to influence client growth at scale 401(k) Flexible spending account Health insurance Health savings account Paid time off Vision insurance The pay range for this role is: 90,000 - 115,000 USD per year (Softline HQ) #J-18808-Ljbffr