Customer Marketing Intern
Logitech, San Jose, CA, United States
Customer Marketing Intern
Logitech is the sweet spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. You'll be joining the Customer Marketing team within Demand Generation at Logitech for Business (L4B). Our team focuses on elevating customer advocacy, strengthening community engagement, and amplifying the voice of the customer across the entire buyer and customer lifecycle. As part of the broader Demand Generation organization, Customer Marketing partners closely with Product Marketing, Regional Marketing & Sales, Customer Success, Brand, and Content teams to create high-value customer experiences that drive pipeline, adoption, and long-term loyalty. We are in an exciting phase of building and scaling global programsincluding customer communities, user groups, and a more robust Customer Reference Program. This is a pivotal moment to join us as we shape how Logitech cultivates and activates its customer ecosystem worldwide. In this role, you will: Drive customer community engagement by assisting with programs and events, tracking how customers interact, and helping refine our community strategy. Build the foundational framework and toolkit for the Logitech User Group (LUG) program, including guidelines, templates, engagement models, and resources for regional activation. Optimize and expand the Customer Reference Program by assessing current processes, identifying opportunities to scale regional adoption, and building improved workflows and playbooks. Conduct research, benchmarking, and trend analysis to inform community and advocacy strategies. Collaborate with cross-functional partners across Product Marketing, Regional Marketing, Sales, Customer Success, Brand and Content to deepen customer engagement opportunities. Support additional customer marketing initiatives and ad hoc projects as needed. Your qualifications and skills: Highly organized, curious, and motivated to learn. Strong communication and writing skills, with the ability to craft clear frameworks and narratives. Solution-driven and comfortable structuring ambiguous problems into actionable steps. Proficient in Google Workspace and MS Office (especially Slides, Sheets, PowerPoint, and Excel). Strong research, analytical, and presentation skills. Ability to work independently and collaborate effectively with diverse, global teams. Interest in customer experience, community programs, advocacy, or B2B marketing is a plus. Ideal for graduate students or graduating seniors pursuing Marketing, Business, Communications, Psychology, Sociology, or related fields. Internship duration, location, and start date to align with Logitech's internship program structure. This role offers a high-impact capstone opportunity where you will own a strategic project and present final recommendations to team leadership.
Logitech is the sweet spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. You'll be joining the Customer Marketing team within Demand Generation at Logitech for Business (L4B). Our team focuses on elevating customer advocacy, strengthening community engagement, and amplifying the voice of the customer across the entire buyer and customer lifecycle. As part of the broader Demand Generation organization, Customer Marketing partners closely with Product Marketing, Regional Marketing & Sales, Customer Success, Brand, and Content teams to create high-value customer experiences that drive pipeline, adoption, and long-term loyalty. We are in an exciting phase of building and scaling global programsincluding customer communities, user groups, and a more robust Customer Reference Program. This is a pivotal moment to join us as we shape how Logitech cultivates and activates its customer ecosystem worldwide. In this role, you will: Drive customer community engagement by assisting with programs and events, tracking how customers interact, and helping refine our community strategy. Build the foundational framework and toolkit for the Logitech User Group (LUG) program, including guidelines, templates, engagement models, and resources for regional activation. Optimize and expand the Customer Reference Program by assessing current processes, identifying opportunities to scale regional adoption, and building improved workflows and playbooks. Conduct research, benchmarking, and trend analysis to inform community and advocacy strategies. Collaborate with cross-functional partners across Product Marketing, Regional Marketing, Sales, Customer Success, Brand and Content to deepen customer engagement opportunities. Support additional customer marketing initiatives and ad hoc projects as needed. Your qualifications and skills: Highly organized, curious, and motivated to learn. Strong communication and writing skills, with the ability to craft clear frameworks and narratives. Solution-driven and comfortable structuring ambiguous problems into actionable steps. Proficient in Google Workspace and MS Office (especially Slides, Sheets, PowerPoint, and Excel). Strong research, analytical, and presentation skills. Ability to work independently and collaborate effectively with diverse, global teams. Interest in customer experience, community programs, advocacy, or B2B marketing is a plus. Ideal for graduate students or graduating seniors pursuing Marketing, Business, Communications, Psychology, Sociology, or related fields. Internship duration, location, and start date to align with Logitech's internship program structure. This role offers a high-impact capstone opportunity where you will own a strategic project and present final recommendations to team leadership.