
CRM Personalization Lead: Data-Driven Campaigns
Marco's Pizza (Marco's Franchising, LLC), Detroit, MI, United States
A national pizza chain is seeking a Manager of Customer Personalization in Detroit, MI. This key role involves leading the CRM strategy and implementing targeted marketing campaigns across email and SMS channels. The ideal candidate will bring a background in database marketing, with at least 5 years of experience in digital marketing and customer segmentation. You will collaborate with multiple teams and drive decision-making through data analysis, boosting guest engagement and franchise success.
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