
Territory Sales Representative (Florida - YMCA & Campus Recreation)
Life Fitness, Orlando, FL, United States
**Life Fitness / Hammer Strength** is hiring a **Territory Sales Representative** to own and grow the **YMCA and Campus Recreation market across Florida** (excluding the Panhandle), with a preference for candidates based in the **Greater Orlando or Greater Tampa areas**.This role is ideal for a **consultative, self‐directed** sales professional who enjoys territory ownership and thrives in a fast‐moving, **highly competitive** Florida market—winning business through differentiation, credibility, and consistency**.** Experience in commercial, membership‐based, or multi‐site fitness environments (including health clubs) translates well and supports future growth within Life Fitness / Hammer Strength.* Base salary + commission + additional incentive opportunities* Car allowance, gas reimbursement, and company card* Full health benefits and 401(k) match* Fitness‐forward, growth‐focused culture* **3+ years of experience in field sales or account management**, ideally in B2B or solution‐based selling environments.* Proven ability to **build strong relationships and sell consultatively**, earning trust with multiple stakeholders and decision‐makers.* Demonstrated success managing **large, geographically diverse territories** with strong prioritization and follow‐up discipline.* Ability to navigate **multi‐stakeholder and committee‐based buying environments**, including longer sales cycles.* **CRM proficiency** (Salesforce preferred), including opportunity management, forecasting, and data hygiene.* High standard for **customer responsiveness** and delivering a **premium, high‐touch sales experience**.* Strong **communication and storytelling skills**, with the ability to translate solutions into outcomes that resonate with mission‐driven and commercial customers.* Willingness and ability to travel extensively within **Florida (excluding the Panhandle)**.* Experience selling fitness, wellness, or capital equipment solutions* Exposure to **membership‐based or multi‐site environments** (e.g., health clubs, recreation centers, community facilities)* Experience navigating longer sales cycles tied to budgets, refresh planning, or lifecycle replacementAt Life Fitness / Hammer Strength, **we think customer first**, **play as one team**, and **raise the bar on fitness innovation**—in the gym and in every corner of our facilities. We **persevere and get it done**, with a clear purpose to **inspire each other to live healthier lives**. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply. Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know. * **We think customer first**: We’re proactive, adaptable, and always improving the customer experience.* **We play as one team**: We care, collaborate, and pick each other up—we win and lose together.* **We raise the bar on fitness innovation**: We lead, not follow—pushing fitness further every day.* **We persevere and get it done**: We out-work, out-match, and never compromise on quality or performance.* **We inspire each other to live healthier lives**: We support well-being, inside and outside of work, to build a healthier world—together.
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