Director, Media Relations New York, New York
Inizio Evoke, New York, NY, United States
Director, Media Relations
Location: Media New York, New York
In the journey of life, your career should make a difference.
At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.
About Us:
Inizio Evoke Comms is a global, award‑winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non‑profit clients. We deliver insights‑driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world.
We are looking for a Director, Media Relations to join our team! You will be responsible for the planning and management of strategic media, communications plans, and campaigns across the agency, working with account leads. You are a master of media practices and have a proven record of success, with the ability to build productive relationships with clients and reporters.
This is a remote role reporting to a Senior Vice President, Media Relations.
You Will:
Client Partnerships
Show mastery of all media practices, communicating with all levels of media outlets, including top‑tier reporters
Maintain relationships with external groups and stakeholders (e.g., advocacy groups, vendors, etc.)
Oversee development and implementation of media portion of communications programs, ensuring best practices and quality of deliverables
Understand client goals and strategy; offer strategic guidance to multiple clients; attend onsite client meetings and media events solo, accompany talent to media opportunities with account lead
Ensure productive agency relationships with clients and reporters to build trust and serve as a valuable resource
Show mastery of media training, working with C‑suite level internal and external spokespeople
Integrate AI tools and data analysis into media relations programs to achieve organizational goals
Handle issue‑management–related scenario planning for media activities and execution in times of crisis
Track overall project timing to meet client expectations and ensure deadlines are met
Leadership & Teamwork
Build trust and be a valuable resource; demonstrating teamwork across the account team
Manage individuals and help guide their professional growth within the organization
Support company values and an inclusive culture
Effective Communication
Possess strong verbal and written communication skills both internally and externally
Oversee process of determining solutions to problems, initiating brainstorms and assigning tasks for internal colleagues based on areas of expertise
Come prepared to internal and external meetings and take the lead in driving discussions
Business Development
Understand agency operations, policies, and procedures; communicate agency services and capabilities
Provide strategic insight into new business program development, proposal development, and attend pitches as media representative
Develop and oversee new business plans as they relate to media activities
Understand costs associated with core media activities and provide thoughtful recommendations to the account team
You Will Bring:
Bachelor's degree, preferably in communications, marketing, business or health/science related field or equivalent experience
7+ years of experience in public relations and communications; health or pharma communications experience required
4+ years of experience in media relations including pitching reporters, creating media lists, etc.
Experience in scientific therapy areas including oncology, rare disease, and neuroscience
Understanding of Inizio Evoke Communications' missions and values and a commitment to the growth and success of the company
Experience driving current or new business growth
Passion for improving lives through innovations in health
A good understanding of current issues in domestic and global health
Inizio Evoke Comms provides an exciting and flexible work environment, great compensation packages and outstanding company‑paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
Compensation $100,000 — $130,000 USD.
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
#J-18808-Ljbffr
In the journey of life, your career should make a difference.
At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.
About Us:
Inizio Evoke Comms is a global, award‑winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non‑profit clients. We deliver insights‑driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world.
We are looking for a Director, Media Relations to join our team! You will be responsible for the planning and management of strategic media, communications plans, and campaigns across the agency, working with account leads. You are a master of media practices and have a proven record of success, with the ability to build productive relationships with clients and reporters.
This is a remote role reporting to a Senior Vice President, Media Relations.
You Will:
Client Partnerships
Show mastery of all media practices, communicating with all levels of media outlets, including top‑tier reporters
Maintain relationships with external groups and stakeholders (e.g., advocacy groups, vendors, etc.)
Oversee development and implementation of media portion of communications programs, ensuring best practices and quality of deliverables
Understand client goals and strategy; offer strategic guidance to multiple clients; attend onsite client meetings and media events solo, accompany talent to media opportunities with account lead
Ensure productive agency relationships with clients and reporters to build trust and serve as a valuable resource
Show mastery of media training, working with C‑suite level internal and external spokespeople
Integrate AI tools and data analysis into media relations programs to achieve organizational goals
Handle issue‑management–related scenario planning for media activities and execution in times of crisis
Track overall project timing to meet client expectations and ensure deadlines are met
Leadership & Teamwork
Build trust and be a valuable resource; demonstrating teamwork across the account team
Manage individuals and help guide their professional growth within the organization
Support company values and an inclusive culture
Effective Communication
Possess strong verbal and written communication skills both internally and externally
Oversee process of determining solutions to problems, initiating brainstorms and assigning tasks for internal colleagues based on areas of expertise
Come prepared to internal and external meetings and take the lead in driving discussions
Business Development
Understand agency operations, policies, and procedures; communicate agency services and capabilities
Provide strategic insight into new business program development, proposal development, and attend pitches as media representative
Develop and oversee new business plans as they relate to media activities
Understand costs associated with core media activities and provide thoughtful recommendations to the account team
You Will Bring:
Bachelor's degree, preferably in communications, marketing, business or health/science related field or equivalent experience
7+ years of experience in public relations and communications; health or pharma communications experience required
4+ years of experience in media relations including pitching reporters, creating media lists, etc.
Experience in scientific therapy areas including oncology, rare disease, and neuroscience
Understanding of Inizio Evoke Communications' missions and values and a commitment to the growth and success of the company
Experience driving current or new business growth
Passion for improving lives through innovations in health
A good understanding of current issues in domestic and global health
Inizio Evoke Comms provides an exciting and flexible work environment, great compensation packages and outstanding company‑paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
Compensation $100,000 — $130,000 USD.
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
#J-18808-Ljbffr