Web Marketing Manager III: 25-05128
Akraya Inc, Plano, TX, United States
Primary Skills: Marketing-Expert, Wordpress-Expert, A/B Testing-Intermediate, Conversion rate optimization (CRO)-Expert, Key Performance Indicator (KPI) -Intermediate
Contract Type: W2
Duration:6 months
Location: Plano,TX (Hybrid)
Pay Range: $48 - $52 Per Hour
JOB SUMMARY We are seeking a Senior Digital Marketing Strategist with a minimum of 6 years of experience in web or digital marketing, ideally in eCommerce or SaaS domains. The candidate will drive business growth by analyzing digital acquisition performance, creating actionable insights, and optimizing digital customer journeys. The role entails leveraging data and project management skills to lead digital marketing initiatives, enhancing web experiences using HTML, CSS, and Javascript, and fostering a data-driven culture within the organization through effective testing methodologies.
JOB REQUIREMENTS
Develop and execute strategies to increase online sales and conversions.
Optimize landing pages, checkout flows, and user journeys.
Conduct
A/B testing
and recommend UX improvements.
Work with
WordPress CMS
to manage landing pages and campaign content.
Make minor HTML, CSS, and JavaScript customizations when needed.
Collaborate with developers and designers to enhance site performance.
Monitor
campaign performance, web traffic, and conversion rates.
Use analytics dashboards (Google Analytics, Hotjar, etc.) to gain insights.
Track
KPIs
and recommend optimizations based on data.
Work closely with
marketing, product, and development teams
to execute digital campaigns.
Manage multiple projects related to website and campaign optimization.
Ensure all digital initiatives are completed
on time and within scope.
Must have Skills
6+ years
of experience in
digital marketing, E-commerce, or growth marketing.
Proven experience with
CRO, A/B testing, UX, and KPI tracking.
Strong knowledge of
WordPress CMS
(Drupal experience also acceptable).
Basic
HTML, CSS, JavaScript
skills (not a coding-heavy role).
Experience with
Google Analytics, Hotjar, or similar analytics tools.
Background in
E-commerce or B2B SaaS
is highly preferred.
Ability to manage
multiple projects
and work with cross-functional teams.
Industry Experience Required Prior experience in eCommerce and/or SaaS business environments is highly preferred.
ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!
Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!
#J-18808-Ljbffr
Contract Type: W2
Duration:6 months
Location: Plano,TX (Hybrid)
Pay Range: $48 - $52 Per Hour
JOB SUMMARY We are seeking a Senior Digital Marketing Strategist with a minimum of 6 years of experience in web or digital marketing, ideally in eCommerce or SaaS domains. The candidate will drive business growth by analyzing digital acquisition performance, creating actionable insights, and optimizing digital customer journeys. The role entails leveraging data and project management skills to lead digital marketing initiatives, enhancing web experiences using HTML, CSS, and Javascript, and fostering a data-driven culture within the organization through effective testing methodologies.
JOB REQUIREMENTS
Develop and execute strategies to increase online sales and conversions.
Optimize landing pages, checkout flows, and user journeys.
Conduct
A/B testing
and recommend UX improvements.
Work with
WordPress CMS
to manage landing pages and campaign content.
Make minor HTML, CSS, and JavaScript customizations when needed.
Collaborate with developers and designers to enhance site performance.
Monitor
campaign performance, web traffic, and conversion rates.
Use analytics dashboards (Google Analytics, Hotjar, etc.) to gain insights.
Track
KPIs
and recommend optimizations based on data.
Work closely with
marketing, product, and development teams
to execute digital campaigns.
Manage multiple projects related to website and campaign optimization.
Ensure all digital initiatives are completed
on time and within scope.
Must have Skills
6+ years
of experience in
digital marketing, E-commerce, or growth marketing.
Proven experience with
CRO, A/B testing, UX, and KPI tracking.
Strong knowledge of
WordPress CMS
(Drupal experience also acceptable).
Basic
HTML, CSS, JavaScript
skills (not a coding-heavy role).
Experience with
Google Analytics, Hotjar, or similar analytics tools.
Background in
E-commerce or B2B SaaS
is highly preferred.
Ability to manage
multiple projects
and work with cross-functional teams.
Industry Experience Required Prior experience in eCommerce and/or SaaS business environments is highly preferred.
ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!
Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!
Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!
#J-18808-Ljbffr