Social Copywriter
Game Seven Agency, New York, NY, United States
Game Seven Agency, an Excel Sports Management Company, is a full-service creative and experiential agency that lives for sport, music and culture. From the biggest moments to the smallest details, we pride ourselves on being in the know and building relationships that matter, for brands that matter.
Our team is comprised of creatives, strategists, producers, designers, project managers, influencer managers, filmmakers, volunteers, activists, ballplayers, hypebeasts, social media moguls, runners, mixologists, party promoters, hip‑hop elitists, show‑bingers, hot‑take havers, vintage t‑shirt collectors, fitness fanatics, pet parents, plant parents, human parents, and general good‑time havers.
Clients include Hennessey, Nike, Jordan, Spotify, Meta, Instagram, TikTok, Amazon, Timberland, Oakley, Footlocker, Chime, Fanatics, Bleacher Report, Uninterrupted, and more.
About the Role The Social Media Copywriter serves as the guardian and architect of a brand's voice on social. You will have "birds eye" oversight of every caption, script, response, and campaign concept to ensure it reflects the client's tone, personality, and positioning according to established brand guidelines while continuing to push the voice forward in culturally relevant ways.
Beyond execution, you are a proactive idea generator. You bring culture‑first concepts to the table for tentpole campaigns, album releases, tour moments, cultural flashpoints, and real‑time internet trends. You thrive in reactive environments and can turn moments into meaningful engagement without compromising brand integrity.
Key Responsibilities
Serve as the primary voice steward for a marquee music client across all social platforms
Ensure copy aligns with brand guidelines, tone frameworks, and strategic positioning
Adapt voice appropriately by platform while maintaining consistency and authenticity
Collaborate closely with creative, strategy, talent, and client teams to ensure cohesion across touchpoints
Drive Creative Ideation
Generate big social‑first ideas for campaigns, launches, and cultural moments
Concept reactive and real‑time content that feels timely and on‑brand
Contribute to brainstorms with platform‑native concepts rooted in music and culture
Partner with art directors, designers, and editors to bring ideas to life
Execute with Excellence
Write compelling captions, scripts, hooks, community responses, and campaign copy
Develop messaging frameworks and content pillars that scale
Participate in content planning and calendar development
Stay ahead of platform trends, music culture, and fan behavior
Requirements
4 to 6+ years of social copywriting experience, ideally within music, entertainment, or culture‑driven brands
Demonstrated experience owning and evolving a distinct brand voice on social
Strong understanding of platform nuances and audience behavior across major social channels
Proven ability to concept and contribute to large‑scale social campaigns
Experience working in fast‑paced, reactive environments
Excellent collaboration and presentation skills
Deep passion for music and culture
The pay range for this position is $90,000 - 100,000 per year. This position is also eligible for benefits and discretionary bonus.
Please note that compensation information is a good‑faith assessment associated with this position only and is provided pursuant to local salary transparency laws.
Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria.
This role is not eligible for sponsorship.
Game Seven provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, leaves of absence, compensation, and training.
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Our team is comprised of creatives, strategists, producers, designers, project managers, influencer managers, filmmakers, volunteers, activists, ballplayers, hypebeasts, social media moguls, runners, mixologists, party promoters, hip‑hop elitists, show‑bingers, hot‑take havers, vintage t‑shirt collectors, fitness fanatics, pet parents, plant parents, human parents, and general good‑time havers.
Clients include Hennessey, Nike, Jordan, Spotify, Meta, Instagram, TikTok, Amazon, Timberland, Oakley, Footlocker, Chime, Fanatics, Bleacher Report, Uninterrupted, and more.
About the Role The Social Media Copywriter serves as the guardian and architect of a brand's voice on social. You will have "birds eye" oversight of every caption, script, response, and campaign concept to ensure it reflects the client's tone, personality, and positioning according to established brand guidelines while continuing to push the voice forward in culturally relevant ways.
Beyond execution, you are a proactive idea generator. You bring culture‑first concepts to the table for tentpole campaigns, album releases, tour moments, cultural flashpoints, and real‑time internet trends. You thrive in reactive environments and can turn moments into meaningful engagement without compromising brand integrity.
Key Responsibilities
Serve as the primary voice steward for a marquee music client across all social platforms
Ensure copy aligns with brand guidelines, tone frameworks, and strategic positioning
Adapt voice appropriately by platform while maintaining consistency and authenticity
Collaborate closely with creative, strategy, talent, and client teams to ensure cohesion across touchpoints
Drive Creative Ideation
Generate big social‑first ideas for campaigns, launches, and cultural moments
Concept reactive and real‑time content that feels timely and on‑brand
Contribute to brainstorms with platform‑native concepts rooted in music and culture
Partner with art directors, designers, and editors to bring ideas to life
Execute with Excellence
Write compelling captions, scripts, hooks, community responses, and campaign copy
Develop messaging frameworks and content pillars that scale
Participate in content planning and calendar development
Stay ahead of platform trends, music culture, and fan behavior
Requirements
4 to 6+ years of social copywriting experience, ideally within music, entertainment, or culture‑driven brands
Demonstrated experience owning and evolving a distinct brand voice on social
Strong understanding of platform nuances and audience behavior across major social channels
Proven ability to concept and contribute to large‑scale social campaigns
Experience working in fast‑paced, reactive environments
Excellent collaboration and presentation skills
Deep passion for music and culture
The pay range for this position is $90,000 - 100,000 per year. This position is also eligible for benefits and discretionary bonus.
Please note that compensation information is a good‑faith assessment associated with this position only and is provided pursuant to local salary transparency laws.
Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria.
This role is not eligible for sponsorship.
Game Seven provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, leaves of absence, compensation, and training.
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