Social Media Content Producer
Kendall Miles Designs, New York, NY, United States
Job Title: Social Media Content Producer
Position Overview The Social Media Content Producer is responsible for developing compelling, story-driven content across Instagram, TikTok, and YouTube. This role oversees the full creative process, from concept development through production and post-production—and manages a small content team to ensure consistent execution. The ideal candidate is a strong storyteller with a deep understanding of social media trends, platform best practices, and data-driven strategy.
Produce one (1) video per week for Instagram and (1) video for TikTok
Produce one (1) YouTube video per month
Key Responsibilities
Lead creative development for video content, including narrative direction, shot lists, styling, scripting, and overall storytelling.
Manage the Social Media Coordinator responsible for building the grid and daily posting.
Manage the Video Editor responsible for editing reels, TikToks, and YouTube videos.
Develop, implement, and monitor an effective social media content strategy informed by account analytics and industry trends.
Collaborate with the CEO, Brand Strategist, and Social Media Coordinator to plan and execute monthly content shoots.
Oversee production planning, art direction, and post-production.
Ensure all required approvals are obtained throughout the process.
Oversee and maintain a monthly content calendar aligned with the broader marketing strategy.
Measure, analyze, and report on monthly performance metrics; identify opportunities to increase reach, engagement, and visibility.
Stay current on emerging social media best practices, platform updates, tools, and technologies.
Utilize expertise in YouTube and TikTok to guide channel growth; podcast experience is a plus.
Qualifications
Proven experience in social media content production, with strong storytelling abilities.
Demonstrated ability to conceptualize and execute complete video concepts from start to finish.
Strong understanding of Instagram, TikTok, and YouTube content ecosystems.
Experience managing small creative or content teams.
Excellent communication, organization, and time-management skills.
Ability to work collaboratively in a cross-functional environment.
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Position Overview The Social Media Content Producer is responsible for developing compelling, story-driven content across Instagram, TikTok, and YouTube. This role oversees the full creative process, from concept development through production and post-production—and manages a small content team to ensure consistent execution. The ideal candidate is a strong storyteller with a deep understanding of social media trends, platform best practices, and data-driven strategy.
Produce one (1) video per week for Instagram and (1) video for TikTok
Produce one (1) YouTube video per month
Key Responsibilities
Lead creative development for video content, including narrative direction, shot lists, styling, scripting, and overall storytelling.
Manage the Social Media Coordinator responsible for building the grid and daily posting.
Manage the Video Editor responsible for editing reels, TikToks, and YouTube videos.
Develop, implement, and monitor an effective social media content strategy informed by account analytics and industry trends.
Collaborate with the CEO, Brand Strategist, and Social Media Coordinator to plan and execute monthly content shoots.
Oversee production planning, art direction, and post-production.
Ensure all required approvals are obtained throughout the process.
Oversee and maintain a monthly content calendar aligned with the broader marketing strategy.
Measure, analyze, and report on monthly performance metrics; identify opportunities to increase reach, engagement, and visibility.
Stay current on emerging social media best practices, platform updates, tools, and technologies.
Utilize expertise in YouTube and TikTok to guide channel growth; podcast experience is a plus.
Qualifications
Proven experience in social media content production, with strong storytelling abilities.
Demonstrated ability to conceptualize and execute complete video concepts from start to finish.
Strong understanding of Instagram, TikTok, and YouTube content ecosystems.
Experience managing small creative or content teams.
Excellent communication, organization, and time-management skills.
Ability to work collaboratively in a cross-functional environment.
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