Paid Social Media Intern
Strategic America, Inc., Des Moines, IA, United States
*Open to local candidates who will work out of our West Des Moines, IA office, as well as remote candidates*
About SA – Our People Think of the world’s most talented creative thinkers. Problem-solvers. Strategists. At Strategic America, we don’t bring on anything less. The way we see it, if you’re going to make the best work of your life, you may as well do it with people you like.
At SA, we’ve always been passionate about our employees. Since 2021, we’re also employee owned with participation in an Employee Stock Option Plan (ESOP). Employee ownership ensures SA remains independent and allows our talented team members to share in the company’s success. With each year of employment, SAers build equity in the company, becoming fully vested after six years.
Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic team and help every person reach their personal peak.
About SA – The Company When you join SA, you join a strategic team (yes, it’s in our name!) who is also wired for action. Authenticity is our focus, and every day we help our clients propel their potential. If you’re ready for a fast-paced environment that challenges you, supports you, and rewards you, then look no further. Our clients rely on us and we rely on each other to go the extra mile, to hold ourselves accountable because we’re better together and we know we can always find the better way.
We strive to create meaning in work and provide more than just a job; a place to belong and grow. As we leap toward our goals that will shape our future, our employee experience is unique. Flexibility, connection, inclusiveness, and collaboration support our well-being and help us be our best. Because when you feel like you belong, work is no longer work – it's personal. We believe better employees lead to better results.
Join us as we transform your career!
Strategic America recognized as Best-in-Class Employer by Gallagher
About the Role We are looking for a motivated and detail-oriented Paid Social Media Intern to support campaign execution and performance analysis across platforms including Meta (Facebook & Instagram), Pinterest, and Snapchat.
This role is ideal for someone interested in performance marketing, creative testing, and data-driven social strategy. You’ll gain hands‑on experience managing campaigns that drive real business results—from awareness to lead generation.
As a Paid Social Media Intern, you will be a part of... Campaign Setup & Execution
Assist in building and launching campaigns across:
Meta Ads Manager (Facebook & Instagram)
Pinterest Ads
Snapchat Ads
Support campaign structure development (objectives, audiences, placements)
Help implement tracking (pixels, conversion events, UTMs)
Creative & Messaging Support
Assist in organizing and trafficking creative assets (video, static, carousel)
Partner with internal teams to ensure ads align with campaign goals
Learn how creative impacts performance across platforms
Help QA ads for accuracy before launch
Data & Reporting
Pull performance data from platforms and tools
Assist in reporting on key metrics such as:
Cost-per-lead (CPL)
Click-through rate (CTR)
Conversion rate (CVR)
Engagement rate
Help identify trends and performance insights
Optimization & Testing
Support campaign optimizations, including:
Budget reallocations
Audience refinement (lookalikes, interest targeting)
Creative testing (A/B testing formats and messaging)
Assist in analyzing which creatives and audiences drive the best results
Platform & Vendor Coordination
Work with internal teams to:
Secure access to ad accounts
Ensure proper pixel and event tracking
Troubleshoot campaign delivery issues
Learn best practices for scaling campaigns efficiently across platforms
Emerging Trends & AI Exposure
Gain exposure to platform automation tools:
Meta Advantage+ campaigns
Algorithmic audience expansion
Assist in testing new features and identifying opportunities to improve performance
Stay up to date on social platform trends and ad innovations
What You'll Learn...
How paid social fits into the full funnel (Awareness → Consideration → Conversion)
Real‑world experience managing budgets and pacing campaigns
How creative strategy and performance marketing work together
How to evaluate success beyond vanity metrics
Minimum Qualifications
Currently pursuing a degree in Marketing, Advertising, Business, Analytics, or related field
Strong interest in social media and digital advertising
Comfortable working in Excel / Google Sheets (basic formulas preferred)
Strong attention to detail and organization skills
Ability to manage multiple tasks and deadlines
Nice to Have (Not Required)
Familiarity with Meta Ads Manager or other social platforms
Understanding of paid vs. organic social strategies
Experience with content creation or social media management
A Successful Candidate is...
Curious and eager to learn
Data-driven thinker who asks “why”
Comfortable balancing creative + analytical work
Strong communicator and team collaborator
This Role is Valuable Because...
Hands‑on experience managing real paid social campaigns
Exposure to multi-platform strategy and execution
Opportunity to learn advanced targeting and creative testing
We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.
Our Commitment to Inclusivity and Diversity We are proud to be one of only 25 agencies nationwide, and the first in the Midwest, to earn the 4A’s Workplace Enlightenment Certification®, and we couldn’t have done it without our associates, who participated in digital learning sessions on race, ethnicity, gender, sexuality, age, disabilities, and faith. At SA, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome.
Don’t meet every single requirement for this role? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. Because we are fully committed to our culture of diversity and inclusion, one that reflects the clients we serve and communities we work in, if you’re excited about this role but your qualifications don’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
The internship is paid at a rate of $17/hour and will run through summer 2026.
What's your citizenship / employment eligibility?
Why do you want to intern with Strategic America?
Describe your ideal workplace environment.
Tell me about a particularly successful group project you've worked on that relates to this position.
What made you pursue your current degree/career path?
What is the most difficult task you've had to complete as it relates to your major or career field? How did you overcome the difficulties?
How do you handle working with team members who have different communication styles or work habits?
What do you value most in teammates you enjoy working with?
How would you rate your ability to take initiative to learn and take on new tasks? 1 being more hesitant, 5 being ready to jump right in
The following questions are entirely optional. To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more .
#J-18808-Ljbffr
About SA – Our People Think of the world’s most talented creative thinkers. Problem-solvers. Strategists. At Strategic America, we don’t bring on anything less. The way we see it, if you’re going to make the best work of your life, you may as well do it with people you like.
At SA, we’ve always been passionate about our employees. Since 2021, we’re also employee owned with participation in an Employee Stock Option Plan (ESOP). Employee ownership ensures SA remains independent and allows our talented team members to share in the company’s success. With each year of employment, SAers build equity in the company, becoming fully vested after six years.
Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic team and help every person reach their personal peak.
About SA – The Company When you join SA, you join a strategic team (yes, it’s in our name!) who is also wired for action. Authenticity is our focus, and every day we help our clients propel their potential. If you’re ready for a fast-paced environment that challenges you, supports you, and rewards you, then look no further. Our clients rely on us and we rely on each other to go the extra mile, to hold ourselves accountable because we’re better together and we know we can always find the better way.
We strive to create meaning in work and provide more than just a job; a place to belong and grow. As we leap toward our goals that will shape our future, our employee experience is unique. Flexibility, connection, inclusiveness, and collaboration support our well-being and help us be our best. Because when you feel like you belong, work is no longer work – it's personal. We believe better employees lead to better results.
Join us as we transform your career!
Strategic America recognized as Best-in-Class Employer by Gallagher
About the Role We are looking for a motivated and detail-oriented Paid Social Media Intern to support campaign execution and performance analysis across platforms including Meta (Facebook & Instagram), Pinterest, and Snapchat.
This role is ideal for someone interested in performance marketing, creative testing, and data-driven social strategy. You’ll gain hands‑on experience managing campaigns that drive real business results—from awareness to lead generation.
As a Paid Social Media Intern, you will be a part of... Campaign Setup & Execution
Assist in building and launching campaigns across:
Meta Ads Manager (Facebook & Instagram)
Pinterest Ads
Snapchat Ads
Support campaign structure development (objectives, audiences, placements)
Help implement tracking (pixels, conversion events, UTMs)
Creative & Messaging Support
Assist in organizing and trafficking creative assets (video, static, carousel)
Partner with internal teams to ensure ads align with campaign goals
Learn how creative impacts performance across platforms
Help QA ads for accuracy before launch
Data & Reporting
Pull performance data from platforms and tools
Assist in reporting on key metrics such as:
Cost-per-lead (CPL)
Click-through rate (CTR)
Conversion rate (CVR)
Engagement rate
Help identify trends and performance insights
Optimization & Testing
Support campaign optimizations, including:
Budget reallocations
Audience refinement (lookalikes, interest targeting)
Creative testing (A/B testing formats and messaging)
Assist in analyzing which creatives and audiences drive the best results
Platform & Vendor Coordination
Work with internal teams to:
Secure access to ad accounts
Ensure proper pixel and event tracking
Troubleshoot campaign delivery issues
Learn best practices for scaling campaigns efficiently across platforms
Emerging Trends & AI Exposure
Gain exposure to platform automation tools:
Meta Advantage+ campaigns
Algorithmic audience expansion
Assist in testing new features and identifying opportunities to improve performance
Stay up to date on social platform trends and ad innovations
What You'll Learn...
How paid social fits into the full funnel (Awareness → Consideration → Conversion)
Real‑world experience managing budgets and pacing campaigns
How creative strategy and performance marketing work together
How to evaluate success beyond vanity metrics
Minimum Qualifications
Currently pursuing a degree in Marketing, Advertising, Business, Analytics, or related field
Strong interest in social media and digital advertising
Comfortable working in Excel / Google Sheets (basic formulas preferred)
Strong attention to detail and organization skills
Ability to manage multiple tasks and deadlines
Nice to Have (Not Required)
Familiarity with Meta Ads Manager or other social platforms
Understanding of paid vs. organic social strategies
Experience with content creation or social media management
A Successful Candidate is...
Curious and eager to learn
Data-driven thinker who asks “why”
Comfortable balancing creative + analytical work
Strong communicator and team collaborator
This Role is Valuable Because...
Hands‑on experience managing real paid social campaigns
Exposure to multi-platform strategy and execution
Opportunity to learn advanced targeting and creative testing
We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.
Our Commitment to Inclusivity and Diversity We are proud to be one of only 25 agencies nationwide, and the first in the Midwest, to earn the 4A’s Workplace Enlightenment Certification®, and we couldn’t have done it without our associates, who participated in digital learning sessions on race, ethnicity, gender, sexuality, age, disabilities, and faith. At SA, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome.
Don’t meet every single requirement for this role? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. Because we are fully committed to our culture of diversity and inclusion, one that reflects the clients we serve and communities we work in, if you’re excited about this role but your qualifications don’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
The internship is paid at a rate of $17/hour and will run through summer 2026.
What's your citizenship / employment eligibility?
Why do you want to intern with Strategic America?
Describe your ideal workplace environment.
Tell me about a particularly successful group project you've worked on that relates to this position.
What made you pursue your current degree/career path?
What is the most difficult task you've had to complete as it relates to your major or career field? How did you overcome the difficulties?
How do you handle working with team members who have different communication styles or work habits?
What do you value most in teammates you enjoy working with?
How would you rate your ability to take initiative to learn and take on new tasks? 1 being more hesitant, 5 being ready to jump right in
The following questions are entirely optional. To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more .
#J-18808-Ljbffr