Inside Sales Account Manager
Lamar Advertising Company, La Crosse, WI, United States
Introduction
Are you interested in helping local businesses succeed without even leaving the office? If so, we’d love to have you join our sales team! Our Lamar office in La Crosse, Wisconsin is in search of a new Inside Sales Account Manager to help us bring outdoor advertising campaigns to life for brands in La Crosse, WI and the surrounding areas. We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small. The purpose of the Inside Sales Account Manager position is to actively close advertising sales on existing billboard inventory and/or set up sales appointments. The position also includes some clerical duties that include, but are not limited to, generating proposals, sales contracts, production orders and artwork. Why Lamar?
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long‑term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 86% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking. Learn more about us on our official YouTube channel. Check reviews and company updates on our Glassdoor page. Learn more about our Great Place to Work certification. What You Can Expect From Us
Monday‑Friday, 8:00 am‑5:00 pm work schedule. First year earning potential $40,000‑$70,000 per year, dependent on experience and ability to close sales. This is an hourly position with incentive opportunities. 120 hours of paid time off that increases with tenure. 12 paid company holidays, including President’s Day and Juneteenth. Comprehensive 6‑week training program. Career advancement opportunities. Ongoing professional development and internal leadership programs. Multiple medical plan options and health savings account. Hospital, Critical Illness, and Accident coverage. Short & long‑term disability and paid parental leave. Employee Stock Purchase Plan. 401(k) plan with company match. Wellness program incentives such as medical plan premium holidays and HSA contributions. What We Are Looking For In You
Excellent computer skills required, including Microsoft Word & Excel. Must be willing and able to learn to use Lamar’s computer applications, Gmail, Google Drive, and presentation software. High level of organization, verbal communication, written and interpersonal skills to handle sensitive situations. Must be able to multi‑task and work well as part of a team. Position continuously requires demonstrated poise, tact and diplomacy. Gregariousness and quick thinking are a plus. Attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines. Education and Experience
A high school diploma or equivalent is required. College degree preferred. Minimum of 1 year telephone sales experience required, 3 years preferred. Minimum of 1 year office experience required; experience in a sales or marketing‑based environment preferred. Physical Demands And Work Environment
Primary work environment is an office. Some outside work required; may involve rain, snow, cold, heat and humidity. Physical demands include light lifting, pushing, reaching, seeing (focus on reading, color distinction, acuity, depth perception and peripheral vision), sitting more than 50% of the time, standing, stooping, talking, turning and walking. 70% of each work day spent making telephone calls or assisting in the sales process. Who We Are
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 351,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally. We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. We are actively working to reduce our annual greenhouse gas emissions and are projecting a 70% decrease by 2026 as a result of our efforts. We Provide Ad Space Through
Billboards Interstate logos Hand‑painted murals Transportation and airports The largest network of digital billboards in the United States Day In The Life
Responsible for selling and actively closing advertising sales on existing billboard inventory over the phone to established customers or new prospects via the telephone or walk‑in business. Handle entire sales process from proposal to close; reach or exceed monthly sales quotas. Solicits and maintains contact with current and prospect key accounts. Track activity, prepare and maintain records for sales leads and account status. Coordinate office marketing needs in conjunction with the Sales Manager, Lamar Corporate, and our Artist. Update and generate new marketing pieces. Assist Sales Manager with a variety of duties, including but not limited to call‑in requests, spreadsheets, and internal paperwork. Assist Sales Team with a variety of duties including, but not limited, to one‑sheets and other pieces for clients such as digicap for spec art. Make 30-50 outbound sales calls a day to actively make sales & schedule appointments for outside sales. Assist with sales proposals. Answering phones and assisting in other office and clerical duties assigned. Track and update sales contracts, artwork, etc. Assessment Process
Upon submitting your application, you will be asked to complete an 8‑15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. Disability Accommodation
Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com. EEO Statement
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Other Employment Information
Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.
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Are you interested in helping local businesses succeed without even leaving the office? If so, we’d love to have you join our sales team! Our Lamar office in La Crosse, Wisconsin is in search of a new Inside Sales Account Manager to help us bring outdoor advertising campaigns to life for brands in La Crosse, WI and the surrounding areas. We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small. The purpose of the Inside Sales Account Manager position is to actively close advertising sales on existing billboard inventory and/or set up sales appointments. The position also includes some clerical duties that include, but are not limited to, generating proposals, sales contracts, production orders and artwork. Why Lamar?
Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long‑term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 86% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking. Learn more about us on our official YouTube channel. Check reviews and company updates on our Glassdoor page. Learn more about our Great Place to Work certification. What You Can Expect From Us
Monday‑Friday, 8:00 am‑5:00 pm work schedule. First year earning potential $40,000‑$70,000 per year, dependent on experience and ability to close sales. This is an hourly position with incentive opportunities. 120 hours of paid time off that increases with tenure. 12 paid company holidays, including President’s Day and Juneteenth. Comprehensive 6‑week training program. Career advancement opportunities. Ongoing professional development and internal leadership programs. Multiple medical plan options and health savings account. Hospital, Critical Illness, and Accident coverage. Short & long‑term disability and paid parental leave. Employee Stock Purchase Plan. 401(k) plan with company match. Wellness program incentives such as medical plan premium holidays and HSA contributions. What We Are Looking For In You
Excellent computer skills required, including Microsoft Word & Excel. Must be willing and able to learn to use Lamar’s computer applications, Gmail, Google Drive, and presentation software. High level of organization, verbal communication, written and interpersonal skills to handle sensitive situations. Must be able to multi‑task and work well as part of a team. Position continuously requires demonstrated poise, tact and diplomacy. Gregariousness and quick thinking are a plus. Attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines. Education and Experience
A high school diploma or equivalent is required. College degree preferred. Minimum of 1 year telephone sales experience required, 3 years preferred. Minimum of 1 year office experience required; experience in a sales or marketing‑based environment preferred. Physical Demands And Work Environment
Primary work environment is an office. Some outside work required; may involve rain, snow, cold, heat and humidity. Physical demands include light lifting, pushing, reaching, seeing (focus on reading, color distinction, acuity, depth perception and peripheral vision), sitting more than 50% of the time, standing, stooping, talking, turning and walking. 70% of each work day spent making telephone calls or assisting in the sales process. Who We Are
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 351,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally. We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. We are actively working to reduce our annual greenhouse gas emissions and are projecting a 70% decrease by 2026 as a result of our efforts. We Provide Ad Space Through
Billboards Interstate logos Hand‑painted murals Transportation and airports The largest network of digital billboards in the United States Day In The Life
Responsible for selling and actively closing advertising sales on existing billboard inventory over the phone to established customers or new prospects via the telephone or walk‑in business. Handle entire sales process from proposal to close; reach or exceed monthly sales quotas. Solicits and maintains contact with current and prospect key accounts. Track activity, prepare and maintain records for sales leads and account status. Coordinate office marketing needs in conjunction with the Sales Manager, Lamar Corporate, and our Artist. Update and generate new marketing pieces. Assist Sales Manager with a variety of duties, including but not limited to call‑in requests, spreadsheets, and internal paperwork. Assist Sales Team with a variety of duties including, but not limited, to one‑sheets and other pieces for clients such as digicap for spec art. Make 30-50 outbound sales calls a day to actively make sales & schedule appointments for outside sales. Assist with sales proposals. Answering phones and assisting in other office and clerical duties assigned. Track and update sales contracts, artwork, etc. Assessment Process
Upon submitting your application, you will be asked to complete an 8‑15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. Disability Accommodation
Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com. EEO Statement
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Other Employment Information
Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.
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