Sr. Designer, Digital Concept Design - HOKA
Deckers Brands, Portland, OR, United States
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Sr. Designer, Digital Concept Design - HOKA
Reports to: Vice President, Global Design - HOKA
Location: Portland, OR - Hybrid
The Role As Sr Designer, Digital Concept Design at HOKA, you will be at the forefront of redefining performance footwear. You’ll drive innovation by leveraging 3D design and generative AI tools, building digital workflows that amplify creativity and accelerate development. Your vision and expertise will empower designers, unlock new dimensions of design, and shape the future of how athletes experience HOKA.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
Lead HOKA’s digital design enablement roadmap, integrating 3D design, AI visualization, and prototyping tools into the footwear design process
Build and scale custom digital workflows and generative design systems to enhance creativity and efficiency
Partner with Product Designers to rapidly ideate 3D forms and assets (upper builds, renders, 3D models, generative assets)
Collaborate with Product, Development, and Engineering teams to define 3D digital workflow handoff directly to Factory teams
Provide hands‑on support to empower the design community in leveraging digital tools throughout the product creation cycle
Contribute to annual and seasonal creative vision and design direction, shaping progressive performance narratives
Work closely with cross‑functional teams (Design, Development, Innovation, Engineering, Digital Product) to align tools with real‑world needs
Demonstrate expert‑level knowledge of Running, Outdoor, and Lifestyle Footwear competitive landscape
Travel for design inspiration, market research, trade shows, and factory collaboration as needed
Who You Are
Hold a bachelor’s or master’s degree in industrial design, product design, interaction design, or a related field
Bring 7+ years of experience in 3D design with a footwear focus
Have 1‑2 years’ experience mentoring or training new team members
Demonstrate expertise in 2D design and 3D NURBS + POLY design and render tools (Rhino, Modo, Blender, Zbrush, Grasshopper, Gravity Sketch, Unreal, Keyshot, Substance Painter, Adobe Creative Suite)
Lead generative AI platforms (Midjourney, Vizcom, etc.)
Possess deep knowledge of performance footwear design, tooling design, mold design, and manufacturing techniques (upper + tooling)
Excel in performance footwear upper and tooling 3D modeling
Experienced in developing and implementing digital workflows for design teams, including AI‑assisted ideation, visualization, and prototyping
Familiar with rapid prototyping, simulation, and digital‑to‑physical pipelines
Strong communicator and collaborator with a portfolio showcasing creative excellence and technical innovation in digital design
What We'll Give You –
Competitive Pay and Bonuses
We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
Financial Planning and wellbeing
No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
Time away from work
Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
Extras, discounts and perks
Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community‑based programs, we offer a variety of cool extras.
Growth and Development
Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
Health and Wellness
There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment Opportunity Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.
#J-18808-Ljbffr
Job Title: Sr. Designer, Digital Concept Design - HOKA
Reports to: Vice President, Global Design - HOKA
Location: Portland, OR - Hybrid
The Role As Sr Designer, Digital Concept Design at HOKA, you will be at the forefront of redefining performance footwear. You’ll drive innovation by leveraging 3D design and generative AI tools, building digital workflows that amplify creativity and accelerate development. Your vision and expertise will empower designers, unlock new dimensions of design, and shape the future of how athletes experience HOKA.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
Lead HOKA’s digital design enablement roadmap, integrating 3D design, AI visualization, and prototyping tools into the footwear design process
Build and scale custom digital workflows and generative design systems to enhance creativity and efficiency
Partner with Product Designers to rapidly ideate 3D forms and assets (upper builds, renders, 3D models, generative assets)
Collaborate with Product, Development, and Engineering teams to define 3D digital workflow handoff directly to Factory teams
Provide hands‑on support to empower the design community in leveraging digital tools throughout the product creation cycle
Contribute to annual and seasonal creative vision and design direction, shaping progressive performance narratives
Work closely with cross‑functional teams (Design, Development, Innovation, Engineering, Digital Product) to align tools with real‑world needs
Demonstrate expert‑level knowledge of Running, Outdoor, and Lifestyle Footwear competitive landscape
Travel for design inspiration, market research, trade shows, and factory collaboration as needed
Who You Are
Hold a bachelor’s or master’s degree in industrial design, product design, interaction design, or a related field
Bring 7+ years of experience in 3D design with a footwear focus
Have 1‑2 years’ experience mentoring or training new team members
Demonstrate expertise in 2D design and 3D NURBS + POLY design and render tools (Rhino, Modo, Blender, Zbrush, Grasshopper, Gravity Sketch, Unreal, Keyshot, Substance Painter, Adobe Creative Suite)
Lead generative AI platforms (Midjourney, Vizcom, etc.)
Possess deep knowledge of performance footwear design, tooling design, mold design, and manufacturing techniques (upper + tooling)
Excel in performance footwear upper and tooling 3D modeling
Experienced in developing and implementing digital workflows for design teams, including AI‑assisted ideation, visualization, and prototyping
Familiar with rapid prototyping, simulation, and digital‑to‑physical pipelines
Strong communicator and collaborator with a portfolio showcasing creative excellence and technical innovation in digital design
What We'll Give You –
Competitive Pay and Bonuses
We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
Financial Planning and wellbeing
No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
Time away from work
Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
Extras, discounts and perks
Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community‑based programs, we offer a variety of cool extras.
Growth and Development
Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
Health and Wellness
There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment Opportunity Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.
#J-18808-Ljbffr