Marketing Insights Researcher
Ursus, Menlo Park, CA, United States
Employer Industry: Technology
Why consider this job opportunity
Salary up to $102/hr.
Opportunity for career advancement and growth within a Fortune 500 company
Flexible remote work arrangement, with a strong preference for PST but open to EST/CST
Supportive and innovative work environment focused on creativity and user experience
Chance to influence product strategy and decision-making for high-visibility initiatives
What to Expect (Job Responsibilities)
Serve as the primary insights partner for high-visibility product launches, ensuring research findings inform go-to-market and brand strategy
Translate key business questions into holistic learning plans, prioritizing and interrogating research requests
Design and execute impactful quantitative and qualitative research, including foundational studies and campaign evaluations
Analyze and synthesize product usage data and consumer insights to develop actionable strategic recommendations
Collaborate with cross-functional teams to maximize the impact of marketing and product investments
What is Required (Qualifications)
8+ years of experience in market research, consumer insights, or strategic consulting
Proven ability to design and execute both quantitative and qualitative research programs
Experience influencing strategy and decision-making while embedded in marketing or product teams
Strong analytical skills with experience in data analysis tools (e.g., SPSS, R, Python, SQL)
Excellent communication and presentation skills with a demonstrated ability to influence senior stakeholders
How to Stand Out (Preferred Qualifications)
Experience in brand building, brand strategy development, and product marketing
Familiarity with AI products, features, or technology marketing
Background in social media, entertainment, or consumer technology sectors
High fluency in AI-powered research tools and methodologies
Master's or PhD in a relevant field (marketing, psychology, communications, social sciences, statistics)
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Why consider this job opportunity
Salary up to $102/hr.
Opportunity for career advancement and growth within a Fortune 500 company
Flexible remote work arrangement, with a strong preference for PST but open to EST/CST
Supportive and innovative work environment focused on creativity and user experience
Chance to influence product strategy and decision-making for high-visibility initiatives
What to Expect (Job Responsibilities)
Serve as the primary insights partner for high-visibility product launches, ensuring research findings inform go-to-market and brand strategy
Translate key business questions into holistic learning plans, prioritizing and interrogating research requests
Design and execute impactful quantitative and qualitative research, including foundational studies and campaign evaluations
Analyze and synthesize product usage data and consumer insights to develop actionable strategic recommendations
Collaborate with cross-functional teams to maximize the impact of marketing and product investments
What is Required (Qualifications)
8+ years of experience in market research, consumer insights, or strategic consulting
Proven ability to design and execute both quantitative and qualitative research programs
Experience influencing strategy and decision-making while embedded in marketing or product teams
Strong analytical skills with experience in data analysis tools (e.g., SPSS, R, Python, SQL)
Excellent communication and presentation skills with a demonstrated ability to influence senior stakeholders
How to Stand Out (Preferred Qualifications)
Experience in brand building, brand strategy development, and product marketing
Familiarity with AI products, features, or technology marketing
Background in social media, entertainment, or consumer technology sectors
High fluency in AI-powered research tools and methodologies
Master's or PhD in a relevant field (marketing, psychology, communications, social sciences, statistics)
#J-18808-Ljbffr