Marketing Associate
RPM Living, Houston, TX, United States
Marketing Associate
The Marketing Associate works closely with internal marketing teams and RPM Operations associates to provide multiple layers of support for project management and implement objectives and strategic initiatives. Responsibilities include: Providing high-touch support and project management relating to all marketing programs Directly impacting and enhancing operational propensity to achieve business objectives, KPIs, NOI, and leasing goals through high-touch marketing strategy Managing and organizing the marketing ticket system by providing timely follow-up, training, and resources to operations team members Supporting marketing team with property and portfolio-level strategic initiatives while monitoring sub-market trends accordingly; defining adjustments needed to maximize traffic and closing performance Maintaining a strong focus on generating new ideas through creative strategy. Continually researching and making recommendations on new opportunities and marketing channels Continually collaborating with the Marketing team to improve user experience and marketing processes across all initiatives Completing marketing audits and recommendations for new properties and the existing RPM portfolio Maintaining and managing community websites and CRM systems as assigned Providing a high level of support for lease-up communities during the pre-development, pre-leasing, and stabilization cycles Managing the comprehensive implementation of project plans, including management of timelines Measuring and tracking the effectiveness of all marketing campaigns and initiatives Preparing daily coordination and interaction with the Sr Director of Marketing Taking and leading marketing projects as assigned by Sr Director of Marketing and marketing team leaders Assisting with updates from weekly Regional Roundtable Meetings while gathering feedback Managing vendor/partner service providers from concept to completion and ensuring all work delivered is following contracted terms Responsible for handoff and setup of Marketing and social media platforms, including Facebook business pages, Google Business accounts, Instagram, RENTCaf website Compiling and completing marketing reports and audits on an ongoing basis as requested Additional marketing-related duties as assigned and needed Travel
Education and Experience: Associate's degree or equivalent from two-year college or technical school; or six months to one year related experience and/or training; or equivalent combination of education and experience Minimum of three years' experience in Property Management, with sales experience Microsoft Office Suite, Property Management systems, ILS, Lead Tracking and CRM platforms, Project Management, Adobe Qualifications: Physical Requirements: May be required to sit or stand for extended periods of time. Must be able to read documents, computer screens and data. Must be able to hear and understand verbal communications in person and over the phone or computer. May occasionally be required to lift or carry items such as files or office supplies weighing up to 15 pounds. Must be able to operate a computer, keyboard, mouse and other office equipment Work Environment: This is a hybrid role, requiring the associate to work in one of our corporate offices 3 days per week. The office is an open setting which may include bright lights, constant noises and distractions. Company Information: Weekly pay for all associates working onsite at an apartment community Comprehensive healthcare coverage available for all full-time, regular associates Employer-paid employee assistance, mental health, and wellness programs Ancillary benefits including critical illness, hospital indemnity, and accident insurance 401(k) with robust company match Opportunities for professional development, career growth, and role-based learning plans Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG) Paid time off plus floating holidays and volunteer days Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts) Employment with RPM Living is contingent upon successful completion of a background check as local and federal state requires. A valid driver's license is preferred; candidates without a license will be provided a liability waiver. RPM Living participates in E-Verify. For more information, see the E-Verify Participation Poster and the Right to Work Poster. RPM Living is an Equal Opportunity Employer. If you need assistance to fully participate in our application or interview process, please reach out through our website here and select "Careers" in the "Choose a Topic" dropdown menu.
The Marketing Associate works closely with internal marketing teams and RPM Operations associates to provide multiple layers of support for project management and implement objectives and strategic initiatives. Responsibilities include: Providing high-touch support and project management relating to all marketing programs Directly impacting and enhancing operational propensity to achieve business objectives, KPIs, NOI, and leasing goals through high-touch marketing strategy Managing and organizing the marketing ticket system by providing timely follow-up, training, and resources to operations team members Supporting marketing team with property and portfolio-level strategic initiatives while monitoring sub-market trends accordingly; defining adjustments needed to maximize traffic and closing performance Maintaining a strong focus on generating new ideas through creative strategy. Continually researching and making recommendations on new opportunities and marketing channels Continually collaborating with the Marketing team to improve user experience and marketing processes across all initiatives Completing marketing audits and recommendations for new properties and the existing RPM portfolio Maintaining and managing community websites and CRM systems as assigned Providing a high level of support for lease-up communities during the pre-development, pre-leasing, and stabilization cycles Managing the comprehensive implementation of project plans, including management of timelines Measuring and tracking the effectiveness of all marketing campaigns and initiatives Preparing daily coordination and interaction with the Sr Director of Marketing Taking and leading marketing projects as assigned by Sr Director of Marketing and marketing team leaders Assisting with updates from weekly Regional Roundtable Meetings while gathering feedback Managing vendor/partner service providers from concept to completion and ensuring all work delivered is following contracted terms Responsible for handoff and setup of Marketing and social media platforms, including Facebook business pages, Google Business accounts, Instagram, RENTCaf website Compiling and completing marketing reports and audits on an ongoing basis as requested Additional marketing-related duties as assigned and needed Travel
Education and Experience: Associate's degree or equivalent from two-year college or technical school; or six months to one year related experience and/or training; or equivalent combination of education and experience Minimum of three years' experience in Property Management, with sales experience Microsoft Office Suite, Property Management systems, ILS, Lead Tracking and CRM platforms, Project Management, Adobe Qualifications: Physical Requirements: May be required to sit or stand for extended periods of time. Must be able to read documents, computer screens and data. Must be able to hear and understand verbal communications in person and over the phone or computer. May occasionally be required to lift or carry items such as files or office supplies weighing up to 15 pounds. Must be able to operate a computer, keyboard, mouse and other office equipment Work Environment: This is a hybrid role, requiring the associate to work in one of our corporate offices 3 days per week. The office is an open setting which may include bright lights, constant noises and distractions. Company Information: Weekly pay for all associates working onsite at an apartment community Comprehensive healthcare coverage available for all full-time, regular associates Employer-paid employee assistance, mental health, and wellness programs Ancillary benefits including critical illness, hospital indemnity, and accident insurance 401(k) with robust company match Opportunities for professional development, career growth, and role-based learning plans Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG) Paid time off plus floating holidays and volunteer days Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts) Employment with RPM Living is contingent upon successful completion of a background check as local and federal state requires. A valid driver's license is preferred; candidates without a license will be provided a liability waiver. RPM Living participates in E-Verify. For more information, see the E-Verify Participation Poster and the Right to Work Poster. RPM Living is an Equal Opportunity Employer. If you need assistance to fully participate in our application or interview process, please reach out through our website here and select "Careers" in the "Choose a Topic" dropdown menu.