Senior Manager, Customer Marketing
PowerToFly, San Francisco, CA, United States
Job Requisition ID #26WD96349
Position Overview Autodesk isseekinga strategic and operationally strongSenior Manager ofCustomer Marketingto lead and further mature our global Customer Marketing team.
This role is central to Autodesk’s commitment to putting customers first. You will elevate how customer voices are represented, activated, and celebrated across the organization.
As a highly cross‑functional leader,you’lloversee customer advocacy programs, executive engagement initiatives such as the Construction Executive Council (CXC), and flagship customer recognition programs including Autodesk’s 40 Under 40 Awards and Design and Make Awards, alongside Autodesk’s broader customer storytelling ecosystem. Your work will ensure customer stories are thoughtful, authentic, and strategically alignedwhile driving meaningful business impact across regions and industries.
The ideal candidate isstrategically creative—able to connect customer narratives to business outcomes—while also bringing the operational rigor needed to scale programs globally.You thrive in collaborative, fast-pacedenvironments and confidentlybuild trust andinfluence cross‑functional partners to drive alignment and results.
Responsibilities
Lead and develop a high‑performing Customer Marketing team
Define and execute a comprehensive customer marketing strategy aligned to Autodesk’s business and brand priorities
Establish clear goals, KPIs, and reporting frameworks to measure program impact and influence on pipeline, revenue, brand visibility, and customer engagement
Drive operational rigor to ensure programs scale globally and efficiently
Own the strategy and governanceof Autodesk’s customer referencerepositoryensuringit isaccurate, discoverable, and activelyleveragedacross the business
Partner with Sales,Customer Success, Comms, Product andIndustry Marketing,Demand Gen,Impactand Education teamstoidentify, develop, and activate customer stories across campaigns, events, digital, PR, and field enablement
Ensure we maximize the value and reach of every customer story across channels and regions
Build processes that streamline reference recruitment, approvalsand consent, activation, and measurementof customer stories
Oversee and further operationalize executive council programs, including the Construction Executive Council (CXC)—a respected, invite‑only forum of senior industry leaders
Drivecross‑functional alignment across Sales, Industry Strategy, Product, and Marketing to ensure councilsoperateefficiently, consistently, and at scale
Oversee council strategy, content, andestablishsuccess metrics to measure influence on pipeline, strategic relationships, and product feedback loops
Overseethe strategy and execution of Autodesk’s flagship recognition programs, including 40Under40Awardsand the Design and Make Awards
Elevate these programs as brand‑building, pipeline‑influencing initiatives
Ensure operational excellence in nomination,selection, storytelling, amplification, and post‑award activation
Partner with Brand and Communications to amplify award winners and maximize earned and owned media impact
Serve as the central connector between Customer Marketing and key stakeholders acrossAutodesk’s go‑to‑market teams
Influence stakeholders without direct authority and align teams around shared goals
Ensure customer advocacy efforts are embedded into integrated go‑to‑market planning
Drive scalable processes, systems, and governance to support global execution
Develop clear measurement frameworks to track impact of customer marketing programs
Connect advocacy efforts to business outcomes including pipeline influence, deal acceleration, retention, and brand lift
Continuouslyoptimizeprograms based on performance insights and stakeholder feedback
Minimum Qualifications
12+years of experience in customer marketing, advocacy, brand marketing, or related field
5+ years of experience managing and developing high-performing teams
Proven experience building and scaling customer advocacy or reference programs for enterprise or global brands
Demonstrated ability to lead highly cross-functional initiatives across marketing and sales organizations
Strong operational mindset with experience building scalable processes and systems
Experience establishing KPIs and reporting frameworks to measure program impact
Excellent executive communication and stakeholder management skills
Preferred Qualifications
Experience managing executive engagement orcustomercouncil programs
Experience leading customer recognition or awards programs
Familiarity with reference management platformsand AI tools
Experience supporting ABM and enterprise sales motions
Strong storytelling instincts and ability to translate customer outcomes into compelling narratives
Experience working in global, matrixed organizations
Background in B2B SaaS, technology, or design/construction/engineering industries
The Ideal Candidate
Strategic thinking with strong execution focus
Enterprise program development and scalingexpertise
Cross-functional leadership and influence
Customer‑centric mindset
Data‑driven decision making
Operational excellence
Executive presence
About Autodesk Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Benefits From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/
Salary Transparency Salary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $124,000 and $221,430. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
Equal Employment Opportunity At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.
Diversity & Belonging We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
What Autodesk Has to Offer
Insurance: Health/Dental/Vision/Life
Work - Life Balance
Paid volunteer time off
6 week paid sabbatical every 4 years
Employee Resource Groups
A "week of rest" at year's end
#J-18808-Ljbffr
Position Overview Autodesk isseekinga strategic and operationally strongSenior Manager ofCustomer Marketingto lead and further mature our global Customer Marketing team.
This role is central to Autodesk’s commitment to putting customers first. You will elevate how customer voices are represented, activated, and celebrated across the organization.
As a highly cross‑functional leader,you’lloversee customer advocacy programs, executive engagement initiatives such as the Construction Executive Council (CXC), and flagship customer recognition programs including Autodesk’s 40 Under 40 Awards and Design and Make Awards, alongside Autodesk’s broader customer storytelling ecosystem. Your work will ensure customer stories are thoughtful, authentic, and strategically alignedwhile driving meaningful business impact across regions and industries.
The ideal candidate isstrategically creative—able to connect customer narratives to business outcomes—while also bringing the operational rigor needed to scale programs globally.You thrive in collaborative, fast-pacedenvironments and confidentlybuild trust andinfluence cross‑functional partners to drive alignment and results.
Responsibilities
Lead and develop a high‑performing Customer Marketing team
Define and execute a comprehensive customer marketing strategy aligned to Autodesk’s business and brand priorities
Establish clear goals, KPIs, and reporting frameworks to measure program impact and influence on pipeline, revenue, brand visibility, and customer engagement
Drive operational rigor to ensure programs scale globally and efficiently
Own the strategy and governanceof Autodesk’s customer referencerepositoryensuringit isaccurate, discoverable, and activelyleveragedacross the business
Partner with Sales,Customer Success, Comms, Product andIndustry Marketing,Demand Gen,Impactand Education teamstoidentify, develop, and activate customer stories across campaigns, events, digital, PR, and field enablement
Ensure we maximize the value and reach of every customer story across channels and regions
Build processes that streamline reference recruitment, approvalsand consent, activation, and measurementof customer stories
Oversee and further operationalize executive council programs, including the Construction Executive Council (CXC)—a respected, invite‑only forum of senior industry leaders
Drivecross‑functional alignment across Sales, Industry Strategy, Product, and Marketing to ensure councilsoperateefficiently, consistently, and at scale
Oversee council strategy, content, andestablishsuccess metrics to measure influence on pipeline, strategic relationships, and product feedback loops
Overseethe strategy and execution of Autodesk’s flagship recognition programs, including 40Under40Awardsand the Design and Make Awards
Elevate these programs as brand‑building, pipeline‑influencing initiatives
Ensure operational excellence in nomination,selection, storytelling, amplification, and post‑award activation
Partner with Brand and Communications to amplify award winners and maximize earned and owned media impact
Serve as the central connector between Customer Marketing and key stakeholders acrossAutodesk’s go‑to‑market teams
Influence stakeholders without direct authority and align teams around shared goals
Ensure customer advocacy efforts are embedded into integrated go‑to‑market planning
Drive scalable processes, systems, and governance to support global execution
Develop clear measurement frameworks to track impact of customer marketing programs
Connect advocacy efforts to business outcomes including pipeline influence, deal acceleration, retention, and brand lift
Continuouslyoptimizeprograms based on performance insights and stakeholder feedback
Minimum Qualifications
12+years of experience in customer marketing, advocacy, brand marketing, or related field
5+ years of experience managing and developing high-performing teams
Proven experience building and scaling customer advocacy or reference programs for enterprise or global brands
Demonstrated ability to lead highly cross-functional initiatives across marketing and sales organizations
Strong operational mindset with experience building scalable processes and systems
Experience establishing KPIs and reporting frameworks to measure program impact
Excellent executive communication and stakeholder management skills
Preferred Qualifications
Experience managing executive engagement orcustomercouncil programs
Experience leading customer recognition or awards programs
Familiarity with reference management platformsand AI tools
Experience supporting ABM and enterprise sales motions
Strong storytelling instincts and ability to translate customer outcomes into compelling narratives
Experience working in global, matrixed organizations
Background in B2B SaaS, technology, or design/construction/engineering industries
The Ideal Candidate
Strategic thinking with strong execution focus
Enterprise program development and scalingexpertise
Cross-functional leadership and influence
Customer‑centric mindset
Data‑driven decision making
Operational excellence
Executive presence
About Autodesk Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Benefits From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/
Salary Transparency Salary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $124,000 and $221,430. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
Equal Employment Opportunity At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.
Diversity & Belonging We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
What Autodesk Has to Offer
Insurance: Health/Dental/Vision/Life
Work - Life Balance
Paid volunteer time off
6 week paid sabbatical every 4 years
Employee Resource Groups
A "week of rest" at year's end
#J-18808-Ljbffr