Digital Marketer
Lafarge Africa Plc, Indiana, PA, United States
Overview
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Digital Marketer Holcim is the leading partner for sustainable construction, creating value across the built environment from infrastructure and industry to buildings.
Headquartered in Zug, Switzerland, Holcim has more than 48,000 employees in 45 attractive markets – across Europe, Latin America, Asia, Middle East & Africa.
Holcim offers high-value end-to-end Building Materials and Building Solutions, from foundations and flooring to roofing and walling – powered by premium brands including ECOPlanet, ECOPact, and ECOCycle®. Find out more at www.holcim.com
Holcim Roofing EMEA is looking for a creative and results-driven Digital Marketer to support and grow our online presence located in Zaventem. The Digital Marketer will be responsible for managing social media channels, executing email marketing campaigns, supporting marketing automation initiatives, and coordinating digital projects related to our website and online platforms.
The ideal candidate combines creativity with analytical thinking and has experience managing multiple digital channels to drive engagement, nurture leads, and improve digital performance.
Your Profile Responsibilities
Website & Digital Projects
Ensure website content is up to date and optimized for performance and user experience
Coordinate updates and improvements for the company website
Manage landing pages and online campaign pages
Work with designers, developers, and external partners on digital projects
Digital Marketing Campaigns
Support the development and execution of digital marketing campaigns
Track and analyze campaign performance using analytics tools
Prepare performance reports and actionable insights
Identify opportunities to improve digital marketing performance
Social Media Management
Plan, create, and schedule engaging content across social media platforms (LinkedIn, Instagram, Facebook, etc.)
Manage daily social media activity
Monitor performance metrics and optimize campaigns to increase engagement and reach
Email Marketing
Create and manage email marketing campaigns, newsletters, and promotional emails
Build and segment email lists to improve targeting and personalization
Monitor email performance (open rates, click rates, conversions)
Optimize campaigns through A/B testing and reporting
Requirements for the role
Bachelor’s degree in Marketing, Communication, Digital Media, or related field
5 + years of experience in digital marketing or similar role
Experience with social media management tools
Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Salesforce Marketing Cloud, etc.)
Experience with SEO and digital advertising (Google Ads, paid social)
Experience with website CMS systems (e.g., Drupal)
Familiarity with marketing automation tools and workflows
Strong analytical and organizational skills
Excellent written and verbal communication skills in English
Nice to have
Experience with marketing automation platforms (HubSpot, Marketo, ActiveCampaign, etc.)
Knowledge of SEO and digital advertising (Google Ads, paid social)
Basic knowledge of HTML
Experience with CRM systems
Graphic design skills (Canva, Adobe tools)
Worked in B2B environment before
Your Holcim Experience At Holcim, there is endless opportunity for you to play your part. Whether you’re in a technical, managerial, or frontline role, you can shape a career that works for you. With us you’ll have the chance to embrace the passion we share for our planet. You’ll be encouraged to seek out diverse perspectives, share your ideas and build the skills and connections you need to perform at your best. Because it’s only when we work together in a culture where everyone thrives, that we can build the world we all want to live in.
In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request accommodation in order to apply for a position with us, please include a note on your application or reach out to us directly.
Holcim Solutions and Products US, LLC takes pride in our hiring processes and our commitment that all qualified applicants will receive consideration for employment without regard to age, race, color, ethnicity, religion, creed, national origin, ancestry, gender, gender identity, gender expression, sex, sexual orientation, marital status, pregnancy, parental status, genetic information, citizenship, physical or mental disability, past, current, or prospective service in the uniformed services, or any other characteristic protected by applicable federal, state or local law. Holcim Solutions and Products US, LLC, and its affiliates and subsidiaries are Equal Opportunity Employers, deciding all employment on the basis of qualification, merit and business need.
While we sincerely appreciate all applications, only candidates selected for an interview will be contacted.
Did we spark your interest? Build your future with us and apply!
#J-18808-Ljbffr
Select how often (in days) to receive an alert:
Join our great team and contribute as a:
Digital Marketer Holcim is the leading partner for sustainable construction, creating value across the built environment from infrastructure and industry to buildings.
Headquartered in Zug, Switzerland, Holcim has more than 48,000 employees in 45 attractive markets – across Europe, Latin America, Asia, Middle East & Africa.
Holcim offers high-value end-to-end Building Materials and Building Solutions, from foundations and flooring to roofing and walling – powered by premium brands including ECOPlanet, ECOPact, and ECOCycle®. Find out more at www.holcim.com
Holcim Roofing EMEA is looking for a creative and results-driven Digital Marketer to support and grow our online presence located in Zaventem. The Digital Marketer will be responsible for managing social media channels, executing email marketing campaigns, supporting marketing automation initiatives, and coordinating digital projects related to our website and online platforms.
The ideal candidate combines creativity with analytical thinking and has experience managing multiple digital channels to drive engagement, nurture leads, and improve digital performance.
Your Profile Responsibilities
Website & Digital Projects
Ensure website content is up to date and optimized for performance and user experience
Coordinate updates and improvements for the company website
Manage landing pages and online campaign pages
Work with designers, developers, and external partners on digital projects
Digital Marketing Campaigns
Support the development and execution of digital marketing campaigns
Track and analyze campaign performance using analytics tools
Prepare performance reports and actionable insights
Identify opportunities to improve digital marketing performance
Social Media Management
Plan, create, and schedule engaging content across social media platforms (LinkedIn, Instagram, Facebook, etc.)
Manage daily social media activity
Monitor performance metrics and optimize campaigns to increase engagement and reach
Email Marketing
Create and manage email marketing campaigns, newsletters, and promotional emails
Build and segment email lists to improve targeting and personalization
Monitor email performance (open rates, click rates, conversions)
Optimize campaigns through A/B testing and reporting
Requirements for the role
Bachelor’s degree in Marketing, Communication, Digital Media, or related field
5 + years of experience in digital marketing or similar role
Experience with social media management tools
Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Salesforce Marketing Cloud, etc.)
Experience with SEO and digital advertising (Google Ads, paid social)
Experience with website CMS systems (e.g., Drupal)
Familiarity with marketing automation tools and workflows
Strong analytical and organizational skills
Excellent written and verbal communication skills in English
Nice to have
Experience with marketing automation platforms (HubSpot, Marketo, ActiveCampaign, etc.)
Knowledge of SEO and digital advertising (Google Ads, paid social)
Basic knowledge of HTML
Experience with CRM systems
Graphic design skills (Canva, Adobe tools)
Worked in B2B environment before
Your Holcim Experience At Holcim, there is endless opportunity for you to play your part. Whether you’re in a technical, managerial, or frontline role, you can shape a career that works for you. With us you’ll have the chance to embrace the passion we share for our planet. You’ll be encouraged to seek out diverse perspectives, share your ideas and build the skills and connections you need to perform at your best. Because it’s only when we work together in a culture where everyone thrives, that we can build the world we all want to live in.
In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request accommodation in order to apply for a position with us, please include a note on your application or reach out to us directly.
Holcim Solutions and Products US, LLC takes pride in our hiring processes and our commitment that all qualified applicants will receive consideration for employment without regard to age, race, color, ethnicity, religion, creed, national origin, ancestry, gender, gender identity, gender expression, sex, sexual orientation, marital status, pregnancy, parental status, genetic information, citizenship, physical or mental disability, past, current, or prospective service in the uniformed services, or any other characteristic protected by applicable federal, state or local law. Holcim Solutions and Products US, LLC, and its affiliates and subsidiaries are Equal Opportunity Employers, deciding all employment on the basis of qualification, merit and business need.
While we sincerely appreciate all applications, only candidates selected for an interview will be contacted.
Did we spark your interest? Build your future with us and apply!
#J-18808-Ljbffr