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Social Media Intern - Kansas City

Universal Technical Institute, Inc., Kansas City, MO, United States


Schedule Mon - Thurs (15-20hrs per week)

Note This is not a summer internship. We are seeking someone with a flexible schedule who is available to work on our campuses during the week for a few hours each day.

Overview Social Media Intern

Location: Kansas City

Pay Range: $13.50 - $16.00

The intern provides onsite support to the assigned department while gaining exposure to the daily functions and operations. The role involves assisting with department‑specific projects, contributing to administrative and operational tasks, and participating in team activities. The position is designed to support the intern’s continued learning and professional development through hands‑on experience in a structured work environment.

The Social Media Intern is responsible for gathering and furnishing content, in collaboration with Marketing and on‑campus departments that showcases campus activities, events and learnings on social media and through photos, videos, blogs and creative storytelling. This person will support the day‑to‑day management of the campus social channel properties including Facebook and Instagram, with the opportunity to contribute content to Marketing's main social channel properties of TikTok, X, and LinkedIn.

This role is designed to be a point of synergy on campus and create community at Concorde through social media and online presence. The person in this position must have a clear understanding of Concorde’s mission and values and a keen eye for recognizing how to capture that in the form of pictures and stories. Because social media users demand visually engaging and timely content, this role requires an individual to be organized, proficient in still and action‑based photography and concise, yet detailed, in their writings. A successful social media intern also approaches their work with a coachable spirit and the ability to follow compliance/policy guidelines, as social media continually evolves.

Responsibilities

Assist with social media content creation and curation in collaboration with Marketing, conceptualizing content that will resonate with the campus audience

Conduct research on content trends, compile engagement data, and support the preparation of social media reports, presentations, and analytics documentation

Contribute to social media strategy reviews, platform testing, and content development across various channels

Participate in team meetings, take notes, present findings and engagement metrics, and provide input on content planning and social media opportunities

Support operational workflows such as managing online events calendars, uploading photo content, file management, community engagement, and event coordination

Collaborate with on‑campus departments and cross‑functional teams to discover content opportunities, attend events/activities to capture photos and videos, and support shared organizational goals

Help maintain social media tools, databases, content management systems, and platforms relevant to the department

Identify and develop content‑worthy stories among staff, students, alumni, and community partners through interviews and blog/article writing

Shoot and edit assigned video content, deliver raw footage, and prepare media for social media use

Act as a first‑level gatekeeper for campus content submitted by associates and students, ensuring quality and compliance

Monitor social media channels and actively engage on behalf of the organization in accordance with compliance requirements

Ensure media releases are procured and uploaded to comply with organizational and accreditor standards

Encourage participation in campus social media initiatives and contests to drive audience loyalty and growth

Provide contextual information with photos suitable for creating social captions and posting in a timely fashion

Evaluate social media performance, build reports using analytics, and present learnings and new content opportunities to campus senior leadership on a monthly basis

Adapt to changing priorities and take on new social media assignments as the role evolves

Maintain confidentiality and adhere to organizational policies and procedures

Other duties as assigned

Qualifications Education / Experience

HS Diploma or GED (required)

Currently pursuing, or recently completed, a bachelor's degree in the area of assignment (Marketing, Advertising, Communications or Journalism, or possibly Business; Junior or Senior status preferred.)

Minimum of two (2) years experience or education in area of assignment

Skills

Basic understanding in the area of assignment – e.g., marketing principles, IT systems, finance, etc.

Eagerness to learn and grow within the field

Strong organizational skills and attention to detail

Proficient in Microsoft Office Suite and/or relevant software tools

Excellent written and verbal communication skills

Possess theoretical and practical working knowledge of various social platforms and how content differs on each

Able to articulate tailored messages through various mediums

Experience capturing live events and staging photo opportunities

Passion for social media and using it in the business environment

Understand the implications of new information for both current and future problem‑solving and decision‑making

Identify complex problems and reviewing related information to develop and evaluate options and implement solutions

Present ideas in a clear and compelling manner, both verbally and in written format

Standard Abilities

Able and willing to:

Communicate, think, learn, and reason

Use computers and computer systems (including hardware and software) to process transactions, store documents, enter data, or perform assigned tasks

Safely ambulate and/or maneuver when on‑site at Company locations

Demonstrate and utilize active listening, inductive reasoning, information ordering and category flexibility

Ability to use good judgment, problem‑solving and decision‑making skills

Ability to maintain confidentiality and manage sensitive information with discretion

Ability to work in a fast‑paced environment where deadlines are essential and multiple projects are worked simultaneously

Ability to gain, understand and apply information and data as it relates essential functions of the position

Ability to foster long‑term relationships with stakeholders

Work Environment

Work is performed indoors in a climate‑controlled environment when on site at assigned company location. Employees must be able to safely ambulate when on company premises.

This position is on campus or an on‑site work location to meet business needs. Employees must be able to follow all safety precautions including the use of personal‑protective equipment. Employees must also be able to adhere to site‑specific safety procedures. Work environments may include exposure to student learning environments with a variety of conditions. Employees must meet minimum technical standards for eligibility and participation.

No travel required

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