Performance Funnel Architect (AI-Driven)
Uniting Holding, Vancouver, WA, United States
Performance Funnel Architect (AI-Driven)
Impact Scale is hiring a
Performance Funnel Architect (AI-Driven)
to design, build, and optimize the marketing funnels that power our paid traffic campaigns. This role works directly with
media buyers, campaign engineers, and developers
to launch and improve high-performing landing pages, lead forms, and conversion flows across multiple offers and verticals. We operate in a
fast-paced performance marketing environment , so speed, experimentation, and data-driven decision making are essential. The right person for this role enjoys building funnels, testing new ideas quickly, and continuously improving conversion performance.
What You’ll Do
Build and launch high-converting funnels including landing pages, lead forms, quizzes, and sales flows
Design the full
consumer journey and conversion path
Analyze funnel performance and optimize based on engagement and conversion data
Run structured
A/B tests
to improve CTR, CVR, CPL, and overall funnel performance
Implement tracking including
UTMs, pixels, server-side events, and postbacks
Work closely with media buyers to support rapid testing and campaign scaling
Collaborate with designers and copywriters to produce clean, conversion-focused layouts
Build interactive funnel components such as
multi-step forms, quizzes, calculators, and dynamic content blocks
Troubleshoot funnel issues and support quick iteration cycles when campaigns need adjustments
Maintain organized documentation and structure for funnel builds across campaigns
What We’re Looking For
Experience building
high-converting funnels in a performance marketing environment
Strong understanding of
conversion rate optimization (CRO)
and consumer behavior
Experience with funnel builders such as
Webflow, WordPress, GoHighLevel, ClickFunnels, or similar platforms
Familiarity with
tracking and attribution systems
like Everflow, RedTrack, or similar tools
Comfort using AI development tools such as Builder.io, Cursor, Lovable, or other AI-assisted tools
Ability to build, test, and iterate quickly in a fast-moving campaign environment
Strong communication skills working with media buyers, engineers, and developers
What We Offer
Competitive salary ($80k – $120k depending on experience)
Performance bonuses tied to funnel and campaign performance
Remote work environment with flexible schedules
Direct collaboration with experienced media buyers and leadership
Exposure to large-scale campaigns and rapid testing environments
Clear growth path into
Senior Funnel Architecture, CRO Leadership, or Campaign Engineering
#J-18808-Ljbffr
Performance Funnel Architect (AI-Driven)
to design, build, and optimize the marketing funnels that power our paid traffic campaigns. This role works directly with
media buyers, campaign engineers, and developers
to launch and improve high-performing landing pages, lead forms, and conversion flows across multiple offers and verticals. We operate in a
fast-paced performance marketing environment , so speed, experimentation, and data-driven decision making are essential. The right person for this role enjoys building funnels, testing new ideas quickly, and continuously improving conversion performance.
What You’ll Do
Build and launch high-converting funnels including landing pages, lead forms, quizzes, and sales flows
Design the full
consumer journey and conversion path
Analyze funnel performance and optimize based on engagement and conversion data
Run structured
A/B tests
to improve CTR, CVR, CPL, and overall funnel performance
Implement tracking including
UTMs, pixels, server-side events, and postbacks
Work closely with media buyers to support rapid testing and campaign scaling
Collaborate with designers and copywriters to produce clean, conversion-focused layouts
Build interactive funnel components such as
multi-step forms, quizzes, calculators, and dynamic content blocks
Troubleshoot funnel issues and support quick iteration cycles when campaigns need adjustments
Maintain organized documentation and structure for funnel builds across campaigns
What We’re Looking For
Experience building
high-converting funnels in a performance marketing environment
Strong understanding of
conversion rate optimization (CRO)
and consumer behavior
Experience with funnel builders such as
Webflow, WordPress, GoHighLevel, ClickFunnels, or similar platforms
Familiarity with
tracking and attribution systems
like Everflow, RedTrack, or similar tools
Comfort using AI development tools such as Builder.io, Cursor, Lovable, or other AI-assisted tools
Ability to build, test, and iterate quickly in a fast-moving campaign environment
Strong communication skills working with media buyers, engineers, and developers
What We Offer
Competitive salary ($80k – $120k depending on experience)
Performance bonuses tied to funnel and campaign performance
Remote work environment with flexible schedules
Direct collaboration with experienced media buyers and leadership
Exposure to large-scale campaigns and rapid testing environments
Clear growth path into
Senior Funnel Architecture, CRO Leadership, or Campaign Engineering
#J-18808-Ljbffr