CRM & Lifecycle Manager – Heating
Bromic Group, Irvine, CA, United States
We’re looking for a data-driven CRM & Lifecycle Manager to join our Heating business, based in our Irvine, CA office. This role will own the strategy and execution of lifecycle marketing across the customer journey—from lead nurture through to retention and loyalty—using HubSpot automation, segmentation, and performance insights to drive growth. Working cross-functionally with Sales, Ecommerce, Marketing, and IT, you’ll play a key role in improving lead conversion, strengthening customer engagement, and scaling CRM programs that support the continued growth of our heating product portfolio.
Who We Are Looking For
4+ years’ experience in CRM, lifecycle marketing, or marketing automation with hands-on HubSpot ownership.
Proven ability to improve lead conversion, lifecycle engagement, and revenue through segmentation and automation.
Strong analytical capability with experience evaluating conversion metrics, customer journeys, and campaign performance.
Experience integrating HubSpot with ecommerce platforms such as Shopify and CRM systems.
Excellent project management and communication skills with the ability to collaborate across marketing, sales, and technical teams.
Role Responsibilities
Own lifecycle marketing strategy across key customer journeys including lead nurture, onboarding, post-purchase, re-engagement, and retention programs.
Build and optimize CRM automation in HubSpot, managing workflows, segmentation, lead scoring, and lifecycle stages to improve conversion and engagement.
Partner with Sales, Ecommerce, and Marketing to align messaging, campaigns, and lead management processes across the customer journey.
Manage CRM data quality and integrations, ensuring clean data flow between HubSpot, Shopify, and other internal systems.
Track and optimize lifecycle performance, using reporting, testing, and insights to improve lead conversion, retention, and lifecycle revenue.
If you’re passionate about lifecycle marketing, CRM automation, and using data to drive meaningful customer engagement, we’d love to hear from you. Apply today and help us build smarter customer journeys that fuel growth.
Job Enquiries Please feel free to submit your details, along with your CV, to our HR team.
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Who We Are Looking For
4+ years’ experience in CRM, lifecycle marketing, or marketing automation with hands-on HubSpot ownership.
Proven ability to improve lead conversion, lifecycle engagement, and revenue through segmentation and automation.
Strong analytical capability with experience evaluating conversion metrics, customer journeys, and campaign performance.
Experience integrating HubSpot with ecommerce platforms such as Shopify and CRM systems.
Excellent project management and communication skills with the ability to collaborate across marketing, sales, and technical teams.
Role Responsibilities
Own lifecycle marketing strategy across key customer journeys including lead nurture, onboarding, post-purchase, re-engagement, and retention programs.
Build and optimize CRM automation in HubSpot, managing workflows, segmentation, lead scoring, and lifecycle stages to improve conversion and engagement.
Partner with Sales, Ecommerce, and Marketing to align messaging, campaigns, and lead management processes across the customer journey.
Manage CRM data quality and integrations, ensuring clean data flow between HubSpot, Shopify, and other internal systems.
Track and optimize lifecycle performance, using reporting, testing, and insights to improve lead conversion, retention, and lifecycle revenue.
If you’re passionate about lifecycle marketing, CRM automation, and using data to drive meaningful customer engagement, we’d love to hear from you. Apply today and help us build smarter customer journeys that fuel growth.
Job Enquiries Please feel free to submit your details, along with your CV, to our HR team.
First name
Last name
Phone
Message
Attach CV (pdf, doc); Max. file size: 15 MB
You agree to our privacy policy.
#J-18808-Ljbffr