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Fractional Director of Sales

Gofractional, Woburn, MA, United States


The Opportunity We're seeking a seasoned mid-market B2B SaaS sales executive to lead our sales efforts as Director of Sales. This is a high-impact role for someone who thrives in a startup environment and wants to be instrumental in scaling a fast-growing company. You'll own the full sales cycle, working with our ideal customer profile of professional services firms that rely on referral or commission-based revenue models.

Key Responsibilities

Own and execute the full B2B SaaS sales cycle from prospecting through close for mid-market deals ranging from $50K-$250K

Recruit, develop, and mentor a high-potential sales bench, building a clear growth track from SDR → BDR → Senior AE → Sales Manager

Target and engage with fractional C-suite consulting groups, wealth advisors, tax consultants, and other professional services firms outlined in our ICP targets

Leverage AI-powered sales and outreach tools to build pipeline and drive efficient prospecting

Develop and execute strategic account plans to penetrate target accounts and build relationships with key decision makers

Conduct discovery calls, product demonstrations, and negotiations with C-level executives and practice leaders

Collaborate with leadership to refine sales strategy, messaging, and go-to-market approach

Build repeatable sales processes and playbooks as we scale

Track and report on sales metrics, pipeline health, and revenue forecasts

Required Qualifications

5+ years of B2B SaaS sales experience

with a proven track record of consistently meeting or exceeding quota

Extensive experience selling to professional services firms, consulting practices, or similar relationship-driven businesses

Deep expertise with AI sales and outreach tools, including Apollo, Clay, Valley, and Surfe

Experience managing mid-market deal sizes in the $50K-$250K range with sales cycles of 45-120 days (or similar)

Strong understanding of referral-based and commission-driven business models

Self-starter mentality

with the ability to thrive in a startup environment with minimal supervision

Excellent communication and presentation skills

with the ability to engage C-level executives

Experience building sales processes and infrastructure

from the ground up

Preferred Qualifications

Experience selling CRM, project management, or client relationship management solutions

Background working with fractional executives, consulting firms, or wealth management practices

Familiarity with modern sales tech stack (Salesforce, HubSpot, Gong, etc.)

Previous experience in an early-stage startup environment

What We Offer

Competitive commission structure with uncapped earning potential

Opportunity to shape the sales organization of a fast-growing startup

Flexibility of 1099 contractor arrangement with remote work

Cutting-edge sales technology stack and tools

Direct collaboration with company leadership

Immediate start date for the right candidate

Ideal Candidate Profile You're a hunter who loves the thrill of the chase and building relationships with sophisticated buyers. You're energized by startup environments where you can make an immediate impact. You're highly technical with sales tools and constantly looking for ways to optimize your outreach and efficiency. You understand the unique dynamics of professional services firms and how to speak their language. Most importantly, you're ready to hit the ground running and help us scale our revenue.

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