Audience Strategy & Lifecycle Marketing Lead Job at Yum! Brands in Plano

A multinational fast-food corporation is seeking a Marketing Manager to drive audience segmentation and lifecycle marketing initiatives. The ideal candidate will leverage data analytics, CRM operations, and SQL expertise to create targeted marketing strategies. Responsibilities include building audience segments, ensuring data accuracy, and collaborating with analytics and media teams. This role calls for strong communication skills and an analytical mindset to thrive in a dynamic environment. Competitive salary plus bonus eligibility is offered. #J-18808-Ljbffr