Influencer Marketing Manager Job at People Inc. in New York

Job Description Major goals and objectives and location requirements About The Position The Influencer Marketing Manager will join a new team within the Transaction department at People Inc. and will be responsible for building, scaling, and leading marketing influencer and creator partnerships. This role requires someone who is passionate about creators, shopping, content creation, social media, and building strong talent relationships. They will identify, negotiate, and manage influencer partnerships from start to finish, creating campaigns that drive brand awareness, grow audiences, and support revenue goals. This role will report to the Head of Marketing. Your Day-to-day Develop and lead the influencer and creator strategy, ensuring it’s aligned with brand and revenue goals Source, vet, and manage influencer partnerships that are aligned with our objectives end-to-end, including outreach, writing briefs, contracting, approvals, and recap Negotiate talent fees with agents, managers, and creators directly Partner with legal and finance teams to draft contracts, manage approvals, and coordinate payments Build and maintain strong relationships with creators, agencies, managers, and industry partners Manage campaign budgets, track spend, and ensure programs are executed efficiently Represent the brand in client and agency meetings, conceiving and presenting talent recommendations and partnership strategies Track and measure campaign performance, delivering post-campaign analysis with clear insights and actionable recommendations Identify trends and competitive opportunities to inform ongoing strategy Collaborate with social teams to amplify influencer‑created content across platforms Ensure FTC compliance for influencer‑led programs and executions This position is hybrid in-office. Weight 20% Creator sourcing and outreach; 10% Creator partnership negotiation and contracting; 55% Campaign strategy, planning, executing, and management; 15% Campaign reporting and data analysis. The Role’s Minimum Qualifications And Job Requirements Education: Bachelor’s degree in a related field or equivalent training and/or experience. Experience Manager of influencer marketing or creator partnerships with 3-5 years of experience, ideally within beauty, fashion, home, or consumer brands Specific Knowledge, Skills, Certifications And Abilities Experienced in negotiating talent contracts and managing campaign budgets Deep understanding of influencer and social performance metrics Proven ability to build and maintain strong creator and agency relationships A self‑starter with strong organization skills and able to manage multiple programs and timelines simultaneously A strong written and verbal communicator, with experience creating clear, on‑brand briefs and pitching concepts Collaborative and experienced in working cross‑functionally across marketing, sales, legal, and finance teams Deeply immersed in TikTok and Instagram trends, creator ecosystems, and social‑first storytelling Comfortable operating in a fast‑paced, startup‑style environment with shifting priorities Passionate about shopping, creators, and representing the People Inc. brand externally Travel Required (Approximate): 0 Pay Range Salary: New York: $70,000.00 - $85,000.00 The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc’s total compensation package for employees. Other compensation may include annual bonuses, and short‑ and long‑term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non‑birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance. Benefits People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non‑birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance. EEO Statement It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing hr@people.inc. The Company participates in the federal E‑Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E‑Verify program, please click here: https://www.e-verify.gov/employees. #J-18808-Ljbffr In Summary: The Influencer Marketing Manager is responsible for building, scaling, and leading marketing influencer and creator partnerships . The role requires someone who is passionate about shopping, shopping, content creation, social media, and building strong talent relationships . This position is hybrid in-office and will report to the Head of Marketing . En Español: Descripción del trabajo Objetivos principales y objetivos y requisitos de ubicación Sobre la posición El Gerente de Marketing Influencer se unirá a un nuevo equipo dentro del departamento de Transacciones en People Inc. y será responsable de construir, escalar y liderar asociaciones con influencers y creadores de marketing. Este papel será reportado al Jefe de Marketing. Su día a día Desarrollar y dirigir la estrategia del influencer y el creador, asegurando que esté alineada con los objetivos de marca e ingresos Fuente, evaluar y gestionar asociaciones de influencers que estén alineadas con nuestros objetivos de extremo a extremo, incluido alcance, redacción de breves, contratación, aprobaciones y resumen Negociar tarifas para talentos con agentes, gerentes y creadores Colaborar directamente con equipos legales y financieros para elaborar contratos, administrar las autorizaciones y coordinar pagos Constructir y mantener relaciones sólidas con creadores, agencias, gestores y socios en toda la industria Gestionar presupuestos de campaña, rastrear gastos y asegurar que se ejecutan eficientemente la marca en reuniones de clientes y agencias sociales, concebir y presentar recomendaciones de talento y estrategias de asociación Capacidad para realizar campañas de marketing de alta calidad y cumplimiento de resultados, comprometerse con conocimientos post-camera y amplificar sus capacidades técnicas de trabajo con datos actuales Equivoce un nivel de gestión de mercadotecnología y desarrollo de contenidos, así como desarrollando una experiencia profesional o mejorar su capacidad para crear y manejar oportunidades de negocio; Conocer mejoramiento de negocios, coexperiencia personal y competencias personales y empresas dentro de las plataformas comerciales Ocuperación, integrados con sistemas educativas y programas de comunicación, así lo más complejas, y establecer experiencias de aprendizaje de uso de software, etc. El rango de remuneración anterior representa el nivel bajo y alto esperado del rango salarial para este puesto y puede cambiar en el futuro. El salario real puede variar y estar por encima o debajo del rayo según varios factores, incluidos pero no limitados a la ubicación laboral, el rendimiento y el desempeño. La gama enumerada es solo un componente del paquete de compensación total de People Inc. Para los empleados. Otras compensaciones pueden incluir bonos anuales e incentivos a corto y largo plazo. Además, People Inc., ofrece a los empleadas (y sus familiares elegibles) una variedad de beneficios, incluyendo cobertura médica, odontológica, generosa, medicamentos recetados, prestaciones ilimitadas pagadas con tiempo libre (PTO), adopción o maternidad sustituta, donación de 401k, asistencia matriz, seguro de vida básico, descuento de accidentes y gastos de salud, que se comparan cada año con las cuentas de su empresa de seguros personales, ahorros genéricos, etc. También ofrecemos beneficios voluntarios como el seguro de mascotas, accidentes, indemnizaciones críticas y hospitalarias del seguro médico, seguro de vida e incapacidad. Beneficios People Inc. proporciona a los empleados (y sus familiares elegibles) una variedad de beneficios, incluyendo cobertura médica, odontológica, visión, medicamentos recetados, tiempo libre pagado ilimitado (PTO), adopción o asistencia sustituta, coincidencia de donaciones, reembolso de las matrículas, seguro básico de vida, muerte accidental básica y desmembramiento, seguro vital suplementario, seguro adicional por accidente, prestaciones para viajeros, discapacidad a corto plazo y largo plazo, ahorros sanitarios y cuentas flexibles de gastos, beneficios para la atención familiar, un plan generoso de ahorro 401K con un programa de pareja de empresa, vacaciones remuneradas 10-12 veces, y oferta generosa de licencia parental pagada (parentes y no-nacimiento), todo lo cual puede variar dependiendo de la naturaleza específica de su empleo y localización laboral. Proporcionar igualdad de oportunidades laborales (EEO) a todas las personas independientemente de su edad, color, origen nacional, estatus de ciudadanía, discapacidad física o mental, raza, religión, credo, género, sexo, orientación sexual, identidad de género y/o expresión, información genética, estado civil, condición con respecto a la asistencia pública, estatuto veterano u cualquier otra característica protegida por ley federal, estatal o local. Además, la Compañía proporcionará alojamientos razonables para individuos calificados con discapacidades. Las solicitudes de alojamiento se pueden hacer enviando un correo electrónico hr@people.inc. La Compañia participa en el programa E‐Verify federal para confirmar la identidad y autorización laboral de todos los empleados recién contratados. Para obtener más información sobre el programa e-Verified, haga clic aquí: https://www.e-verify.gov/employees. #J‐1880jbffr