SEO Analyst Job at Macpower Digital Assets Edge in Atlanta
Macpower Digital Assets Edge, Atlanta, GA, United States
Position Overview:
- Schedule: 8:00 a.m. to 5:00 p.m.
- The SEO Analyst is responsible for improving the company's online visibility through on-page and technical SEO.
- This role focuses on keyword research, analytics, and website optimization to increase organic search traffic.
- You will work closely with content, development, marketing, and business teams to ensure SEO supports overall business goals.
- Conduct keyword research for U.S. and international markets to identify high-value keywords and phrases.
- Develop and implement on-page and technical SEO strategies to improve search engine rankings.
- Monitor and analyze website performance using analytics and SEO tools.
- ssess website health and identify technical issues that affect crawling, indexing, and rankings.
- Generate regular SEO performance reports and provide clear, actionable recommendations.
- Stay current on SEO trends, best practices, and search engine algorithm updates.
- Collaborate with content strategists, web developers, marketing, and business stakeholders to apply SEO best practices.
- Coordinate with all impacted groups and functions to move SEO projects forward.
- Perform technical problem-solving and data analysis to support SEO initiatives.
- Resolve SEO-related and web analytics incidents across the information system lifecycle, including classification, prioritization, root-cause analysis, and implementation of fixes.
- Bachelor's degree preferred, ideally in marketing, communications, or a related field.
- t least 3 years of experience in SEO or a closely related field, in either agency or client-side environments.
- Strong, hands-on knowledge of SEO best practices for on-page and technical optimization.
- Deep expertise with content optimization techniques and keyword targeting.
- Proficiency with analytics and SEO platforms such as Google Analytics, SEMrush, and Ahrefs.
- bility to analyze data, derive insights, and create clear, actionable reports.
- Experience working with Content Management Systems, preferably Adobe Experience Manager AEM.
- Strong verbal and written communication skills.
- Strong collaboration skills with cross-functional teams.
- bility to work effectively in a fast-paced, agile, and deadline-driven environment.
- Demonstrated project management experience, including planning, prioritization, and delivery.