Fractional SEO & Generative Search Manager Job at Gofractional in New York

About the role
We're looking for a self‑led SEO & Generative Search Manager to scale our generative engine optimization efforts and support ongoing SEO work. This 6‑month freelance contract is heavily focused on AI search optimization (GEO/AEO) while maintaining and enhancing our existing SEO foundation.

This contractor will provide coverage during planned parental leave. You'll work directly with the hiring manager before leave begins, then collaborate with a content team of 4 to execute optimizations independently. We're not starting from zero: you’ll maintain and evolve existing strategies while bringing fresh ideas and perspective. Pay rate is $60‑105 per hour based on experience.

Responsibilities (70% GEO / 30% SEO)
GEO

Lead GEO execution to optimize for AI search via ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity

Scale and expand our current GEO experimentation proces

Evolve our LLM prompt library for content generation and optimization based on performance

Ensure content is structured to maximize AI visibility and citations

Monitor how Tremendous appears in AI answers; continuously optimize for brand mentions and citations

Track and report KPIs (citation share, answer‑engine visibility, brand mention rate, etc.) monthly, including insights on performance and macro search trends.

SEO

Maintain and optimize existing SEO strategies across technical, on‑page, and off‑page elements

Conduct keyword research, content audits/outlines, and semantic optimization to support both traditional ranking and AI‑driven responses

Collaborate with the content team to ensure adherence to SEO and GEO best practices in editorial planning and content briefs

Stay current with search algorithm updates and emerging trends in both traditional and AI‑powered search

Requirements

US‑based, fully remote

5+ years of hands‑on SEO experience

Experience testing GEO optimization tactics — brings an experimentation mindset by default

Self‑directed with strong project management and communication skills

Can work ~15‑20 hours a week during April - September 2026

Proven track record implementing SEO strategies with measurable results; heavy focus on content optimization preferred

Ability to translate LLM behaviors and AI search features into actionable content and technical initiatives

Strong understanding of how LLMs retrieve, summarize, and cite information

Nice to have

B2B SaaS or fintech experience (in‑house or agency client)

Experience with GEO monitoring tools like AirOps, Scrunch, Profound, etc.

Experience with structured data, schema markup, and entity‑based optimization

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In Summary: 6-month freelance contract is heavily focused on AI search optimization (GEO/AEO) Contractor will provide coverage during planned parental leave . Pay rate is $60‑105 per hour based on experience . Must be US‑based, fully remote, with 5+ years of hands‑on SEO experience .

En Español: Este contrato independiente de seis meses se centra en la optimización de búsqueda AI (GEO/AEO) mientras mantenemos y mejoramos nuestra base existente de SEO. Este contratista proporcionará cobertura durante las vacaciones parentales planificadas. Trabajará directamente con el gerente de contratación antes de que comience la licencia, luego colaborará con un equipo de contenido de 4 personas para ejecutar optimizos independientemente. No estamos comenzando desde cero: mantendrá y desarrollará estrategias existentes al tiempo que traerá nuevas ideas y perspectiva. La tasa de pago es de 60-105 dólares por hora en función de la experiencia. Responsabilidades (70% GEO / 30% SEO) Ejecución GEO Lead GEO para optimizar la búsqueda de IA a través del ChatGPT, Google AI Overviews, Gemini, Claude y Perplexity Scale y expandir nuestro proceso actual de experimentación GEO Evolucionar nuestra biblioteca rápida LLM para la generación de contenido y optimización basada en el rendimiento Asegurar que los contenidos estén estructurados para maximizar la visibilidad y las citaciones Superficial aparecen en respuestas AI; Seguir continuamente optimizando menciones de marca y citas Tracking and reporting KPIs (Citación compartida de comentarios, visibilidad de respuesta, índice de marca, etc.) mensuales, incluidas ideas sobre las tendencias de búsquedas en páginas web.