Fractional SEO & Generative Search Manager Job at Gofractional in New York

About the role We're looking for a self‑led SEO & Generative Search Manager to scale our generative engine optimization efforts and support ongoing SEO work. This 6‑month freelance contract is heavily focused on AI search optimization (GEO/AEO) while maintaining and enhancing our existing SEO foundation. This contractor will provide coverage during planned parental leave. You'll work directly with the hiring manager before leave begins, then collaborate with a content team of 4 to execute optimizations independently. We're not starting from zero: you’ll maintain and evolve existing strategies while bringing fresh ideas and perspective. Pay rate is $60‑105 per hour based on experience. Responsibilities (70% GEO / 30% SEO) GEO Lead GEO execution to optimize for AI search via ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity Scale and expand our current GEO experimentation proces Evolve our LLM prompt library for content generation and optimization based on performance Ensure content is structured to maximize AI visibility and citations Monitor how Tremendous appears in AI answers; continuously optimize for brand mentions and citations Track and report KPIs (citation share, answer‑engine visibility, brand mention rate, etc.) monthly, including insights on performance and macro search trends. SEO Maintain and optimize existing SEO strategies across technical, on‑page, and off‑page elements Conduct keyword research, content audits/outlines, and semantic optimization to support both traditional ranking and AI‑driven responses Collaborate with the content team to ensure adherence to SEO and GEO best practices in editorial planning and content briefs Stay current with search algorithm updates and emerging trends in both traditional and AI‑powered search Requirements US‑based, fully remote 5+ years of hands‑on SEO experience Experience testing GEO optimization tactics — brings an experimentation mindset by default Self‑directed with strong project management and communication skills Can work ~15‑20 hours a week during April - September 2026 Proven track record implementing SEO strategies with measurable results; heavy focus on content optimization preferred Ability to translate LLM behaviors and AI search features into actionable content and technical initiatives Strong understanding of how LLMs retrieve, summarize, and cite information Nice to have B2B SaaS or fintech experience (in‑house or agency client) Experience with GEO monitoring tools like AirOps, Scrunch, Profound, etc. Experience with structured data, schema markup, and entity‑based optimization #J-18808-Ljbffr