Handshake is hiring: Senior Growth Marketer in San Francisco
Handshake, San Francisco, CA, United States
About Handshake
Handshake is the career network for the AI economy. 20 million knowledge workers, 1,600 educational institutions, 1 million employers (including 100% of the Fortune 50), and every foundational AI lab trust Handshake to power career discovery, hiring, and upskilling, from freelance AI training gigs to first internships to full-time careers and beyond. This unique value is leading to unparalleled growth; in 2025, we tripled our ARR at scale.
Why join Handshake now:
Handshake is expanding into AI research and development, building a world-class network of experts - PhDs, researchers, and subject matter specialists - who contribute to cutting-edge AI through specialized research, model evaluation, and domain-specific applications.
We're looking for a Senior Growth Marketer to engage, grow, and nurture this expert network, ensuring experts feel valued, motivated, and well-supported. This role is a unique opportunity to bridge academia and industry, shaping a new initiative at Handshake while collaborating with product, operations, and engineering teams to create a seamless and rewarding program experience.
Must-Haves:
Handshake delivers benefits that help you feel supported-and thrive at work and in life.
The below benefits are for full-time US employees.
Ownership: Equity in a fast-growing company
Financial Wellness: 401(k) match, competitive compensation, financial coaching
Family Support: Paid parental leave, fertility benefits, parental coaching
Wellbeing: Medical, dental, and vision, mental health support, $500 wellness stipend
Growth: $2,000 learning stipend, ongoing development
Remote & Office: Internet, commuting, and free lunch/gym in our SF office
Time Off: Flexible PTO, 15 holidays + 2 flex days
Connection: Team outings & referral bonuses
Explore our mission, values, and comprehensive US benefits at joinhandshake.com/careers.
Handshake is the career network for the AI economy. 20 million knowledge workers, 1,600 educational institutions, 1 million employers (including 100% of the Fortune 50), and every foundational AI lab trust Handshake to power career discovery, hiring, and upskilling, from freelance AI training gigs to first internships to full-time careers and beyond. This unique value is leading to unparalleled growth; in 2025, we tripled our ARR at scale.
Why join Handshake now:
- Shape how every career evolves in the AI economy, at global scale, with impact your friends, family and peers can see and feel
- Work hand-in-hand with world-class AI labs, Fortune 500 partners and the world's top educational institutions
- Join a team with leadership from Scale AI, Meta, xAI, Notion, Coinbase, and Palantir, among others
- Build a massive, fast-growing business with billions in revenue
Handshake is expanding into AI research and development, building a world-class network of experts - PhDs, researchers, and subject matter specialists - who contribute to cutting-edge AI through specialized research, model evaluation, and domain-specific applications.
We're looking for a Senior Growth Marketer to engage, grow, and nurture this expert network, ensuring experts feel valued, motivated, and well-supported. This role is a unique opportunity to bridge academia and industry, shaping a new initiative at Handshake while collaborating with product, operations, and engineering teams to create a seamless and rewarding program experience.
- Develop and implement growth strategies to expand our AI research community of graduates.
- Create and execute multi-channel marketing campaigns, including content marketing, social media, email marketing, and paid marketing.
- Partner with internal teams to drive growth through targeted outreach, university partnerships, and academic collaborations.
- Optimize digital marketing strategies using A/B testing, analytics, and performance tracking.
- Manage and grow our presence on platforms such as LinkedIn, Twitter, and research-focused forums
- Manage and optimize lifecycle marketing flows to nurture and retain community members throughout their engagement journey.
- Leverage SEO best practices to improve visibility and searchability.
Must-Haves:
- 6+ years of experience in growth/performance marketing, preferably to technical or academic audiences.
- Strong understanding of digital marketing channels, including SEO and paid acquisition (e.g. LinkedIn, Meta, Google ads)
- Efficiently managed at least a 7 figure budget across a minimum of 2 paid marketing channels (e..g Meta and Google ads)
- Proficiency in analytics tools such as Google Analytics and in SQL
- Excellent written and verbal communication skills.
- Ability to work independently and thrive in a fast-paced, remote environment.
- Passion for AI research and fostering academic communities is a plus.
- Familiarity with AI/ML workflows, data labeling, or model evaluation processes.
Handshake delivers benefits that help you feel supported-and thrive at work and in life.
The below benefits are for full-time US employees.
Ownership: Equity in a fast-growing company
Financial Wellness: 401(k) match, competitive compensation, financial coaching
Family Support: Paid parental leave, fertility benefits, parental coaching
Wellbeing: Medical, dental, and vision, mental health support, $500 wellness stipend
Growth: $2,000 learning stipend, ongoing development
Remote & Office: Internet, commuting, and free lunch/gym in our SF office
Time Off: Flexible PTO, 15 holidays + 2 flex days
Connection: Team outings & referral bonuses
Explore our mission, values, and comprehensive US benefits at joinhandshake.com/careers.