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Travel Retail Marketing Intern

L'Occitane en Provence, Miami, FL, United States


JOB SUMMARY: Join the Travel Retail Americas team of the L’Occitane Group and gain hands‑on experience at the crossroads of Trade Marketing, Commercial strategy, and Learning & Development.

You will contribute to driving retail excellence across all Travel Retail channels in the Americas, working on two iconic brands: L’Occitane en Provence and Sol de Janeiro.

This internship offers real exposure to international retail environments, cross‑functional collaboration, and strategic brand deployment.

Brand perimeter: L’Occitane Group including L’Occitane en Provence and Sol de Janeiro brands

JOB RESPONSIBILITIES: Trade Marketing Strategy & Deployment

Support the development of key marketing tools (planograms, product listings for the Americas, etc.) in line with Travel Retail brand strategy.

Contribute to the creation and execution of 360° commercial plans for secondary clients, including drafting design briefs and animation plans.

Assist in deploying digital strategies by helping build digital toolboxes and creating e‑commerce content for retail partners.

Support the production and roll‑out of brand visuals in alignment with Travel Retail guidelines.

Sales & Product Performance Analysis

Assist the Marketing and Commercial teams with monthly reporting, novelty order proposals, and order templates.

Support the launch of novelties across retailers by recommending promotional mechanics and local activation ideas.

Conduct sell‑in and sell‑out analysis to evaluate product and line performance and provide actionable insights.

Cross‑Functional & Operational Support

Coordinate the forecasting and logistics of training gifts in collaboration with the Commercial team.

Adapt and coordinate training materials for the Americas region (including translations when required).

Support the organization and logistics of key events such as Brand Ambassador seminars and retailer meetings.

REQUIREMENTS: Education: Master degree

Experience: Minimum of 6 months of professional experience required

Skills:

Fluent in English (Spanish or Portuguese a plus)

Autonomous, Agile, Entrepreneur

Strong organizational skills

Ability to multi‑task, establish priorities and manage deadlines

Team Plater – able to collaborate and communicate easily and efficiently with peers

Experience in retail or marketing is a plus

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