Corporate Partnerships Affiliate Sales Manager
Ilitch Sports + Entertainment, Detroit, MI, United States
Overview
The Corporate Partnerships Affiliate Sales Manager will be responsible for assisting in selling of all advertising television affiliate inventory and major sponsorships across multiple properties/platforms to the corporate sector. Inventory and sponsorships include all signage, media, print, promotions and merchandising. Also responsible for the overall management of several existing corporate partnerships including the development of new revenue opportunities, creating value added opportunities and mutually beneficial market activation program. The Affiliate Sales Manager will also serve as the main point of contact with the Broadcast Affiliates responsible for selling Detroit Red Wings and Detroit Tigers television inventory that air on Detroit SportsNet Affiliates. Key Responsibilities
Manage OTA Affiliate sales across the Broadcast territory for both TV and Radio revenue of $500,000. Responsible for building national plans and working with Corporate Partnerships to ensure traffic and invoicing is completed accurately. Manage TV inventory in terms of availability, fulfillment and reporting. Coordinate all sales activities associated with TV inventory. Join meetings & calls with CP Team when discussing Media/TV. Work with Radio Manager to develop complete strategy and plans for media assets. Use ratings, qualitative and market trend data to negotiate program ratings and advertising rates with advertising agencies to maximize revenue. Serve as liaison to TV/Radio Station Partner for all fulfillment, graphic, and hospitality needs. Coordinate with Broadcast department all graphic and content needs for broadcast production. Develop and present new inventory ideas regarding digital/social TV activation. Coordinate the Corporate Sales team and Marketing staff on all contractual obligations. relating to in‑ and out‑of‑arena programs to fulfill media agreement obligations. Troubleshoot challenges or issues that arise as it pertains to TV broadcast. Work with Finance department to develop media invoicing. Required Knowledge, Skills and Abilities
Bachelor’s degree required; bachelor’s degree in business or sports management preferred. Minimum of 4 years of Sales experience required. Proven track record of sponsorship sales and handling multiple accounts with sales exceeding $2M is required. Excellent interpersonal, oral, written and presentation skills required. Ability to work long hours, evenings, weekends and holidays. Self-motivated team player with a proven ability to work with aggressive individual and team sales goals. Superior knowledge regarding the practices and principles related to the sale and implementation of television and radio advertising. Ability to establish and maintain strong working relationships with corporate clients and co-working. Possess superior negotiation skills coupled with a net profit bottom line mentality. Proficient in PowerPoint, Excel. Ability to drive to and from client sales meetings. Preferred Knowledge, Skills and Abilities
Sports and entertainment advertising/sponsorship sales strongly preferred. Managerial and supervisory experience preferred. Working Conditions
Irregular and extended hours include nights, weekends, and holidays. Exposure to moderate - high noise level. Occasionally exposed to outside weather conditions.
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The Corporate Partnerships Affiliate Sales Manager will be responsible for assisting in selling of all advertising television affiliate inventory and major sponsorships across multiple properties/platforms to the corporate sector. Inventory and sponsorships include all signage, media, print, promotions and merchandising. Also responsible for the overall management of several existing corporate partnerships including the development of new revenue opportunities, creating value added opportunities and mutually beneficial market activation program. The Affiliate Sales Manager will also serve as the main point of contact with the Broadcast Affiliates responsible for selling Detroit Red Wings and Detroit Tigers television inventory that air on Detroit SportsNet Affiliates. Key Responsibilities
Manage OTA Affiliate sales across the Broadcast territory for both TV and Radio revenue of $500,000. Responsible for building national plans and working with Corporate Partnerships to ensure traffic and invoicing is completed accurately. Manage TV inventory in terms of availability, fulfillment and reporting. Coordinate all sales activities associated with TV inventory. Join meetings & calls with CP Team when discussing Media/TV. Work with Radio Manager to develop complete strategy and plans for media assets. Use ratings, qualitative and market trend data to negotiate program ratings and advertising rates with advertising agencies to maximize revenue. Serve as liaison to TV/Radio Station Partner for all fulfillment, graphic, and hospitality needs. Coordinate with Broadcast department all graphic and content needs for broadcast production. Develop and present new inventory ideas regarding digital/social TV activation. Coordinate the Corporate Sales team and Marketing staff on all contractual obligations. relating to in‑ and out‑of‑arena programs to fulfill media agreement obligations. Troubleshoot challenges or issues that arise as it pertains to TV broadcast. Work with Finance department to develop media invoicing. Required Knowledge, Skills and Abilities
Bachelor’s degree required; bachelor’s degree in business or sports management preferred. Minimum of 4 years of Sales experience required. Proven track record of sponsorship sales and handling multiple accounts with sales exceeding $2M is required. Excellent interpersonal, oral, written and presentation skills required. Ability to work long hours, evenings, weekends and holidays. Self-motivated team player with a proven ability to work with aggressive individual and team sales goals. Superior knowledge regarding the practices and principles related to the sale and implementation of television and radio advertising. Ability to establish and maintain strong working relationships with corporate clients and co-working. Possess superior negotiation skills coupled with a net profit bottom line mentality. Proficient in PowerPoint, Excel. Ability to drive to and from client sales meetings. Preferred Knowledge, Skills and Abilities
Sports and entertainment advertising/sponsorship sales strongly preferred. Managerial and supervisory experience preferred. Working Conditions
Irregular and extended hours include nights, weekends, and holidays. Exposure to moderate - high noise level. Occasionally exposed to outside weather conditions.
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