Product Marketing Manager
Comply, Washington, District of Columbia, United States
Who Are We
Comply is the leading provider of compliance SaaS and consulting services for the global financial services sector. With more than 5,000 clients and hundreds of employees across the globe, Comply empowers Chief Compliance Officers and their teams to proactively manage regulatory obligations, mitigate risk, and scale with efficiency and confidence.
Comply serves thousands of global financial services clients including broker‑dealers, insurers, investment banks, private funds, RIAs, and wealth managers who rely on Comply offerings to power their compliance programs.
To learn more about Comply, visit https://comply.com.
The Role Comply is seeking a Product Marketing Manager focused on customer adoption, retention, and expansion. This role ensures our products are not only built well, but understood, adopted, and positioned clearly for compliance professionals across the client lifecycle.
You will act as a connective layer between product, client marketing, enablement, sales, CX, and support – translating product strategy into compelling narratives, adoption storylines, enablement assets, and thought leadership that drive long‑term value realization, renewals, and growth.
This role is ideal for a product marketer who is equally comfortable influencing product direction, shaping market‑facing narratives, and executing high‑impact enablement and content.
Responsibilities
Product Partnership & Market Insight:
Partner closely with product management to understand roadmap priorities, product strategy, and customer problems being solved
Bring market, customer, and competitive insights into product discussions to influence positioning, prioritization, and launch approach
Act as a voice of the customer, surfacing adoption challenges, unmet needs, and usage patterns to product and go‑to‑market teams
Adoption, Retention & Expansion Marketing:
Own product marketing strategy for adoption, retention, and cross‑sell / upsell, aligned with internal stakeholders
Develop adoption‑focused messaging, value narratives, and use cases that demonstrate outcomes over time
Translate product usage data, feedback, and adoption metrics into clear storylines and enablement assets
Support renewal and expansion motions with targeted product narratives and solution positioning
Sales Enablement & Solution Showcases:
Create and maintain sales demos, scripts, and storyline‑driven demo flows focused on adoption and expansion
Develop solution showcases that highlight how products work together to solve real compliance challenges
Produce enablement assets including pitch decks, solution sheets, and presentation materials tailored by buyer and firm type
Partner with Sales and CX to ensure consistent, confident product storytelling in customer and prospect conversations
Product Launch Strategy & Execution:
Serve as a core member of the Go-to‑Marketing Launch team, focused on PMM deliverables
Ensure launches are designed for adoption readiness, not just awareness
Own internal readiness materials including messaging guides, FAQs, sales content, and release summaries
Thought Leadership, Content & Webinars:
Partner with client marketing to develop webinar topics and content themes tied to product capabilities, regulatory trends, and customer challenges – with the goal of upsell/cross‑sell and retention
Contribute to and support thought leadership content, including blogs, presentations, and campaign narratives
Partner with Client Marketing teams to bring product stories into broader marketing initiatives
Support the creation of client case studies, helping translate outcomes and success stories into compelling narratives
Competitive Intelligence & Market Research:
Conduct ongoing competitive research and analysis to inform positioning and enablement
Monitor market trends, regulatory developments, and competitor messaging
Synthesize insights into actionable recommendations for Product, Sales, and Marketing teams
Customer Programs & Community Enablement:
Support the expansion of user groups, workshops, and ComplyConnect technology sessions
Partner with CX and Services teams to deliver educational experiences that drive deeper product usage
Contribute product perspectives to customer‑facing programs and events
Skills And Qualifications
3–5 years of experience in product marketing, go‑to‑market, or customer marketing within B2B SaaS
Proven experience partnering with Product Management to shape positioning, launches, and market strategy
Strong understanding of adoption, retention, and expansion motions, ideally in complex or regulated environments
Experience creating sales enablement assets including demos, scripts, solution sheets, and presentations
Ability to translate technical product concepts into clear, customer‑centric narratives
Strong research and analytical skills with the ability to synthesize insights into action
Excellent written and verbal communication skills
Comfortable operating in a fast‑paced, cross‑functional environment
$85,000 - $115,000 a year.
The all‑in total compensation for this role is
$93,500
and
$126,500 , and is specific to the United States. A reasonable estimate of the base salary range would be
$85,000 - $115,000
plus applicable bonus/benefit offerings, etc., as those similarly situated within the Company. It takes into account a wide range of factors that are considered in making compensation decisions, including, but not limited to, skill sets, training, licensure and certification, and experience.
To learn more about our values, mission and the wide-range of perks offered to employees at Comply, visit https://www.comply.com/careers/.
Comply is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.
Applicants must be authorized to work for any employer in the United States. Currently, we are unable to sponsor or take over sponsorship of an employment visa at this time.
Comply is aware of scammers posing as Comply employees and extending job offers via direct messaging, texts and social media platforms. These are fraudulent and should be treated as such. To learn more about this, please review our Statement of Fraudulent Job Offers.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
#J-18808-Ljbffr
Comply serves thousands of global financial services clients including broker‑dealers, insurers, investment banks, private funds, RIAs, and wealth managers who rely on Comply offerings to power their compliance programs.
To learn more about Comply, visit https://comply.com.
The Role Comply is seeking a Product Marketing Manager focused on customer adoption, retention, and expansion. This role ensures our products are not only built well, but understood, adopted, and positioned clearly for compliance professionals across the client lifecycle.
You will act as a connective layer between product, client marketing, enablement, sales, CX, and support – translating product strategy into compelling narratives, adoption storylines, enablement assets, and thought leadership that drive long‑term value realization, renewals, and growth.
This role is ideal for a product marketer who is equally comfortable influencing product direction, shaping market‑facing narratives, and executing high‑impact enablement and content.
Responsibilities
Product Partnership & Market Insight:
Partner closely with product management to understand roadmap priorities, product strategy, and customer problems being solved
Bring market, customer, and competitive insights into product discussions to influence positioning, prioritization, and launch approach
Act as a voice of the customer, surfacing adoption challenges, unmet needs, and usage patterns to product and go‑to‑market teams
Adoption, Retention & Expansion Marketing:
Own product marketing strategy for adoption, retention, and cross‑sell / upsell, aligned with internal stakeholders
Develop adoption‑focused messaging, value narratives, and use cases that demonstrate outcomes over time
Translate product usage data, feedback, and adoption metrics into clear storylines and enablement assets
Support renewal and expansion motions with targeted product narratives and solution positioning
Sales Enablement & Solution Showcases:
Create and maintain sales demos, scripts, and storyline‑driven demo flows focused on adoption and expansion
Develop solution showcases that highlight how products work together to solve real compliance challenges
Produce enablement assets including pitch decks, solution sheets, and presentation materials tailored by buyer and firm type
Partner with Sales and CX to ensure consistent, confident product storytelling in customer and prospect conversations
Product Launch Strategy & Execution:
Serve as a core member of the Go-to‑Marketing Launch team, focused on PMM deliverables
Ensure launches are designed for adoption readiness, not just awareness
Own internal readiness materials including messaging guides, FAQs, sales content, and release summaries
Thought Leadership, Content & Webinars:
Partner with client marketing to develop webinar topics and content themes tied to product capabilities, regulatory trends, and customer challenges – with the goal of upsell/cross‑sell and retention
Contribute to and support thought leadership content, including blogs, presentations, and campaign narratives
Partner with Client Marketing teams to bring product stories into broader marketing initiatives
Support the creation of client case studies, helping translate outcomes and success stories into compelling narratives
Competitive Intelligence & Market Research:
Conduct ongoing competitive research and analysis to inform positioning and enablement
Monitor market trends, regulatory developments, and competitor messaging
Synthesize insights into actionable recommendations for Product, Sales, and Marketing teams
Customer Programs & Community Enablement:
Support the expansion of user groups, workshops, and ComplyConnect technology sessions
Partner with CX and Services teams to deliver educational experiences that drive deeper product usage
Contribute product perspectives to customer‑facing programs and events
Skills And Qualifications
3–5 years of experience in product marketing, go‑to‑market, or customer marketing within B2B SaaS
Proven experience partnering with Product Management to shape positioning, launches, and market strategy
Strong understanding of adoption, retention, and expansion motions, ideally in complex or regulated environments
Experience creating sales enablement assets including demos, scripts, solution sheets, and presentations
Ability to translate technical product concepts into clear, customer‑centric narratives
Strong research and analytical skills with the ability to synthesize insights into action
Excellent written and verbal communication skills
Comfortable operating in a fast‑paced, cross‑functional environment
$85,000 - $115,000 a year.
The all‑in total compensation for this role is
$93,500
and
$126,500 , and is specific to the United States. A reasonable estimate of the base salary range would be
$85,000 - $115,000
plus applicable bonus/benefit offerings, etc., as those similarly situated within the Company. It takes into account a wide range of factors that are considered in making compensation decisions, including, but not limited to, skill sets, training, licensure and certification, and experience.
To learn more about our values, mission and the wide-range of perks offered to employees at Comply, visit https://www.comply.com/careers/.
Comply is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.
Applicants must be authorized to work for any employer in the United States. Currently, we are unable to sponsor or take over sponsorship of an employment visa at this time.
Comply is aware of scammers posing as Comply employees and extending job offers via direct messaging, texts and social media platforms. These are fraudulent and should be treated as such. To learn more about this, please review our Statement of Fraudulent Job Offers.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
#J-18808-Ljbffr