Digital marketing and Event Specialist

ARUP Laboratories is a nonprofit national clinical and anatomic pathology reference laboratory affiliated with the University of Utah. Renowned for innovative research and development, ARUP offers a comprehensive menu of highly complex and unique medical tests, including molecular and genetic assays. With a team of over 3,000 employees, ARUP is committed to advancing laboratory medicine and supporting healthcare providers across the globe. ARUP is an Equal Opportunity Employer maintaining a drug-free workplace and prioritizing the integrity of its recruitment processes to protect job seekers from potential scams. Role Description

As a Digital Marketing and Event Specialist at ARUP Laboratories, you will play a key role in planning and executing digital marketing campaigns and organizing impactful events. Responsibilities include creating and managing social media content, analyzing digital campaigns using web analytics, and collaborating with cross-functional teams to ensure cohesive online and offline marketing efforts. Additionally, you will manage event logistics, coordinate with stakeholders, and track success metrics for events. This is a full-time, on-site position located in the Salt Lake City Metropolitan Area. Qualifications

Proficient in Social Media Marketing and Online Marketing strategies Strong expertise in Digital Marketing and Web Analytics Excellent Communication skills, both written and verbal Ability to collaborate effectively with cross-functional teams Previous experience in event planning and execution is a plus Bachelor's degree in Marketing, Communications, or a related field preferred Proactive, detail-oriented, and able to manage multiple priorities effectively

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