Brand Marketing Manager, Facebook
SupportFinity™, Menlo Park, CA, United States
For over 20 years, the Facebook app has built technologies that connect people to experiences and content that enrich their lives. Facebook is looking for a Brand Marketing Manager who can reimagine how we bring this promise to life for new audiences. This role will help evolve Facebook’s marketing playbook, piloting new ways that help people experience the brand—spanning in-product experiences, partnerships, branded content and more—that build affinity and drive results. This person is a strategic brand builder and an effective collaborator and operator who can translate data and insights into white-space brand opportunities; rally teams and agencies to build and execute multi-channel plans with creativity and analytical rigor; and move fast, iterate and bring people along on the journey.
Responsibilities
Apply analytical rigor, an understanding of audience dynamics and trends, brand strategy and product knowledge to deliver innovative marketing programs that build brand relevance and drive results
Work closely with Product Marketing and Insights to translate business objectives into actionable marketing strategies
Deliver cross-channel marketing programs including strategy, creative development, execution, optimization, analysis and reporting
Author creative briefs and talent/partner pitches that spark big ideas to solve ambiguous brand challenges
Partner closely with a large, cross-functional team to identify opportunities and deliver integrated marketing programs
Minimum Qualifications
10+ years of experience in managing and executing large-scale brand-building marketing initiatives and campaigns
Understanding of consumers, with demonstrated experience utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans
Demonstrated experience leading media and creative agencies
Experience managing multiple initiatives/campaigns at the same time, and working with many different internal and external teams to ensure programs are launched seamlessly and with high impact
Experience in consumer product categories and brands such as consumer technology
BA/BS degree
Preferred Qualifications
Tech sector experience
Experience working and thriving in an ambiguous, agile environment
About Meta Meta builds technologies that help people connect, find communities, and grow businesses. Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who build their careers with us help shape a future that goes beyond what digital connection makes possible today.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, protected veteran status, disability, or other legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program where required by law. Meta may leverage artificial intelligence and machine learning technologies in connection with employment applications.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
$152,000/year to $213,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed reflect base pay and do not include bonus, equity, or incentives where applicable. Meta offers benefits. Learn more about benefits at Meta.
About the company
Meta
Be vigilant about potential scams, phishing attempts, or fraudulent activities, and seek credible sources to assess trustworthiness. Your personal and financial security is paramount. SupportFinity is not responsible for any consequences from disclosing information to unauthorized or fraudulent entities.
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Responsibilities
Apply analytical rigor, an understanding of audience dynamics and trends, brand strategy and product knowledge to deliver innovative marketing programs that build brand relevance and drive results
Work closely with Product Marketing and Insights to translate business objectives into actionable marketing strategies
Deliver cross-channel marketing programs including strategy, creative development, execution, optimization, analysis and reporting
Author creative briefs and talent/partner pitches that spark big ideas to solve ambiguous brand challenges
Partner closely with a large, cross-functional team to identify opportunities and deliver integrated marketing programs
Minimum Qualifications
10+ years of experience in managing and executing large-scale brand-building marketing initiatives and campaigns
Understanding of consumers, with demonstrated experience utilizing consumer research and data to drive actionable insights to develop marketing strategies and plans
Demonstrated experience leading media and creative agencies
Experience managing multiple initiatives/campaigns at the same time, and working with many different internal and external teams to ensure programs are launched seamlessly and with high impact
Experience in consumer product categories and brands such as consumer technology
BA/BS degree
Preferred Qualifications
Tech sector experience
Experience working and thriving in an ambiguous, agile environment
About Meta Meta builds technologies that help people connect, find communities, and grow businesses. Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who build their careers with us help shape a future that goes beyond what digital connection makes possible today.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, protected veteran status, disability, or other legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program where required by law. Meta may leverage artificial intelligence and machine learning technologies in connection with employment applications.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
$152,000/year to $213,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed reflect base pay and do not include bonus, equity, or incentives where applicable. Meta offers benefits. Learn more about benefits at Meta.
About the company
Meta
Be vigilant about potential scams, phishing attempts, or fraudulent activities, and seek credible sources to assess trustworthiness. Your personal and financial security is paramount. SupportFinity is not responsible for any consequences from disclosing information to unauthorized or fraudulent entities.
#J-18808-Ljbffr