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CRM & Revenue Operations (RevOps) Consultant

Alola Marketing, Los Angeles, CA, United States


Overview CRM & Revenue Operations (RevOps) Consultant

(Client-Facing, Project-Based)

Alola Marketing is a

award-winning hospitality branding and marketing studio

based in California. We partner with boutique, lifestyle, and growth-focused brands to build experience-driven identities that elevate perception and drive performance. Our work spans brand strategy, positioning, creative direction, and marketing systems — helping clients align storytelling with scalable revenue infrastructure.

As we expand our strategic capabilities, we are looking to deepen our CRM and revenue operations expertise to better support client growth and long-term performance.

Position Overview We are seeking a highly analytical and strategic

CRM & Revenue Operations (RevOps) Expert (5–8 years experience)

to lead CRM strategy, architecture, and implementation for our clients.

This is a

client-facing role

focused on building and optimizing CRM ecosystems that align Sales, Marketing, and Customer Success. The ideal candidate has deep hands-on expertise in platforms such as

HubSpot and Salesforce , strong RevOps architecture experience, and a proven track record of designing scalable CRM systems that support complex B2B sales cycles.

This role will partner closely with our internal strategy, creative, and account teams while serving as the CRM lead for client engagements.

Key Responsibilities

Client Discovery & Systems Audit

Conduct structured discovery of sales processes, buyer personas, and customer journeys

Audit client tech stacks (website, marketing automation, sales engagement tools, RFQ/PO systems, reporting platforms, etc.)

Facilitate interviews with client Sales, Marketing, and Customer Success leadership

Evaluate CRM data integrity, lifecycle stages, attribution logic, and reporting gaps

Identify operational inefficiencies and scalability bottlenecks

Develop clear documentation of findings and recommendations

RevOps Strategy & CRM Architecture

Lead CRM platform evaluation and selection (HubSpot, Salesforce, etc.)

Architect CRM data models, lifecycle stages, and pipeline governance frameworks

Define attribution models and tracking architecture

Develop integration strategies across marketing automation, sales tools, finance systems, and customer platforms

Design ABM enablement frameworks (where applicable)

Establish KPI frameworks and revenue funnel visibility

Create phased implementation roadmaps

Implementation & Optimization

Lead CRM configuration, customization, automation, and workflow builds

Oversee data migration and system integrations

Establish reporting dashboards and revenue performance tracking

Develop CRM governance standards and documentation

Conduct client onboarding and training sessions

Monitor system performance and deliver ongoing optimization recommendations

Qualifications

5–8 years of experience in CRM, Revenue Operations, or Sales Operations (agency or consulting experience preferred)

Proven experience leading CRM architecture from discovery through implementation

Deep expertise in HubSpot and/or Salesforce

Strong understanding of B2B sales processes and complex deal cycles

Experience integrating CRM with marketing automation, ERP, analytics, and engagement tools

Experience designing lifecycle stages, lead scoring, and attribution frameworks

Strong client-facing communication and stakeholder management skills

Ability to translate business objectives into scalable technical systems

Preferred Experience

Experience leading CRM migrations or consolidations

Familiarity with ABM strategy and implementation

Multi-touch attribution modeling

API-based integrations and data architecture

Experience working with mid-market or growth-stage B2B organizations

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