National Account Executive
New Tradition, Chicago, IL, United States
Founded in 2010, New Tradition is a premium out-of-home media company, specializing in best-in-class assets that commands attention across the country. We help brands stay top-of-mind by targeting consumers while they are on the go, as well as in the vibrant areas where they live, work, and play.
New Tradition works with top brands and agencies, delivering game-changing campaigns across our premium large format displays and lifestyle center portfolios. Our iconic inventory includes the world-famous One Times Square and other marquee assets in Chicago, New York, Los Angeles, Las Vegas, Miami, Boston, Atlanta, Washington D.C., San Francisco, Seattle, Portland, Nashville, and Austin.
New Tradition is a portfolio company sponsored by Blackstone, the world’s largest alternative asset manager, with over $1 trillion in assets under management. Our partnership with Blackstone, with its extensive portfolio of real estate assets and network of portfolio companies, helps to fuel New Tradition’s continued growth and meaningfully enhances our network of real estate and advertising relationships.
Duties:
As a National Account Executive, you will be responsible for generating sales and managing accounts with assigned mid-tier/independent media agencies and for generating new business by prospecting and developing relationships with mid-tier/independent media agencies and emerging brands. You will build and execute your own sales strategy to identify whitespace opportunities, prospect new accounts, and drive revenue growth from previously untapped markets. Key responsibilities include, but are not limited to: Agency Prospecting
– targeting mid-tier/independent media agencies through disciplined outbound selling and customized outreach strategies Whitespace Client Development
– identifying and securing "white space" new business opportunities from existing assigned agency clients and their brand portfolio, as well as emerging and challenger brands Solution Development
– creating and presenting customized advertising solutions and proposals that leverage New Tradition's premium billboard assets Market Analysis
– staying current on category trends, independent agency dynamics, and competitive movements to identify new opportunities Strategic Collaboration
— contributing insights to evolve New Tradition's positioning and product-market fit for independent agencies and emerging advertisers Tracking and Reporting
– maintaining accurate sales tracking and forecasting in company CRM system and consistently reporting progress on outreach activities, pipeline development, and closed revenue against quarterly and annual new business targets Who You Are 2-5 years of sales experience, ideally within OOH, media, advertising, or technology. Proven ability to build lasting client relationships. Strong ability to deliver measurable business outcomes. Exceptional communication skills – written, verbal, and visual. Location:
This role will be in our Chicago, Illinois office with an expectation to be present in the office Monday to Thursday during standard office hours and remote on Friday. New Tradition is an equal opportunity employer . We are committed to fostering a diverse and inclusive workplace that reflects the values of equity and mutual respect. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, marital status, disability, veteran status, or any other characteristic protected by applicable law. We encourage individuals of all backgrounds to apply and are dedicated to providing an environment where all employees feel valued and supported. New Tradition provides reasonable accommodations for individuals with disabilities in accordance with applicable law. If you need a reasonable accommodation during the application or interview process, please contact us at hr@newtradition.com. New Tradition will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state, and local laws. To all Recruitment Agencies : New Tradition does not accept agency and unsolicited resumes and is not responsible for any fees related to such agency or unsolicited resumes.
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As a National Account Executive, you will be responsible for generating sales and managing accounts with assigned mid-tier/independent media agencies and for generating new business by prospecting and developing relationships with mid-tier/independent media agencies and emerging brands. You will build and execute your own sales strategy to identify whitespace opportunities, prospect new accounts, and drive revenue growth from previously untapped markets. Key responsibilities include, but are not limited to: Agency Prospecting
– targeting mid-tier/independent media agencies through disciplined outbound selling and customized outreach strategies Whitespace Client Development
– identifying and securing "white space" new business opportunities from existing assigned agency clients and their brand portfolio, as well as emerging and challenger brands Solution Development
– creating and presenting customized advertising solutions and proposals that leverage New Tradition's premium billboard assets Market Analysis
– staying current on category trends, independent agency dynamics, and competitive movements to identify new opportunities Strategic Collaboration
— contributing insights to evolve New Tradition's positioning and product-market fit for independent agencies and emerging advertisers Tracking and Reporting
– maintaining accurate sales tracking and forecasting in company CRM system and consistently reporting progress on outreach activities, pipeline development, and closed revenue against quarterly and annual new business targets Who You Are 2-5 years of sales experience, ideally within OOH, media, advertising, or technology. Proven ability to build lasting client relationships. Strong ability to deliver measurable business outcomes. Exceptional communication skills – written, verbal, and visual. Location:
This role will be in our Chicago, Illinois office with an expectation to be present in the office Monday to Thursday during standard office hours and remote on Friday. New Tradition is an equal opportunity employer . We are committed to fostering a diverse and inclusive workplace that reflects the values of equity and mutual respect. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, marital status, disability, veteran status, or any other characteristic protected by applicable law. We encourage individuals of all backgrounds to apply and are dedicated to providing an environment where all employees feel valued and supported. New Tradition provides reasonable accommodations for individuals with disabilities in accordance with applicable law. If you need a reasonable accommodation during the application or interview process, please contact us at hr@newtradition.com. New Tradition will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state, and local laws. To all Recruitment Agencies : New Tradition does not accept agency and unsolicited resumes and is not responsible for any fees related to such agency or unsolicited resumes.
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