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Sr. Director, Footwear Design - HOKA

SupportFinity™, Portland, OR, United States


At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

Job Title:

Sr. Director, Footwear Design - HOKA Reports to:

Vice President, Global Design - HOKA Location:

Portland, OR - Hybrid

The Role As Senior Director, Footwear Design at HOKA, you will lead and inspire a team of talented designers, shaping the future of performance and lifestyle footwear. You’ll drive innovation, champion consumer‑centric design, and execute bold strategies that elevate HOKA’s position in a competitive global market. Your leadership will foster a culture of creativity, collaboration, and excellence, ensuring our products are relevant, disruptive, and aligned with our brand values.

We celebrate diversity—of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

Define and execute strategic design direction for HOKA’s performance and lifestyle footwear categories

Lead seasonal design initiatives in partnership with Product, Color, Material, and Digital Design Directors

Champion a “Best Possible” design approach to drive product vision, details, and performance

Establish and uphold best-in‑class design process practices, emphasizing digital‑first workflows and modern creative methodologies

Collaborate with Innovation, Development, and Engineering teams to build a robust innovation pipeline and push boundaries in material selection, construction, and prototyping

Ensure consistent product branding and visual identity across all performance footwear lines

Partner with Brand Creative to bring the “magic of design” to internal and consumer‑facing environments

Present compelling visual and verbal narratives to communicate design strategy at key milestones and leadership forums

Represent HOKA Design at industry events, product launches, and strategic retail engagements

Lead, manage, and develop a high‑performing team of footwear designers, fostering a culture of fearless innovation and continuous learning

Promote cross‑functional collaboration and synergy across HOKA Footwear and Apparel & Accessories

Identify and nurture top talent, supporting career development and growth through coaching, feedback, and performance managementDrive a team culture rooted in trust, pride, and purpose, aligned with HOKA’s employee‑centric values

Partner with VP‑Design, Design Leadership Team, and Brand Creative to define annual and seasonal Creative Vision + Design Direction

Amplify design culture through seasonal design programming

Work closely with Apparel Design, Development, Innovation, Engineering, and Digital Product teams to align tools with real‑world needs

Mentor design team in understanding of consumer and market landscape

Attend seasonal kickoff and participate in all Design Leadership travel and factory visits

Who You Are

Hold a bachelor’s or master’s degree in industrial design, product design, interaction design, or a related field

Bring a minimum of 12 years of design experience in the performance footwear industry

Have 5+ years of senior leadership experience managing design teams

Proficient in Microsoft Office, MAC OS, Adobe Illustrator, Photoshop, Vizcom, Midjourney, Figma, Miro/Lucid

Expertise in technical drawing, biomechanics, foam and compound technologies, and innovative performance footwear construction

Strong understanding of key digital design tools (3D + AI)

Deep knowledge of color, materials, and advanced CAD tools

Exceptional storytelling, visual communication, and presentation skills

Proven ability to lead in fast‑paced, global organizations with diverse stakeholders

Advanced project management and organizational capabilities

Experience in mentoring, developing, and recruiting design talent, fostering a high‑performance culture

Skilled in providing and receiving constructive feedback to drive creative excellence

Portfolio showcasing creative excellence, concept/team leadership, and advanced design process

What We’ll Give You –

Competitive Pay and Bonuses – We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.

Financial Planning and wellbeing – No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.

Time away from work – Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.

Extras, discounts and perks – Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community‑based programs, we offer a variety of cool extras

Growth and Development – Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.

Health and Wellness – There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.

Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.

About the company

HOKA

Be vigilant about potential scams, phishing attempts, or fraudulent activities, and seek credible sources or reviews to assess the trustworthiness of the company. Remember, your personal and financial security is paramount, and taking preventive measures is crucial to safeguarding your information from potential risks and unauthorized use. SupportFinity is not responsible for any consequences that may arise from disclosing any information to unauthorized or fraudulent entities.

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