Visual Design Lead

We are seeking a highly experienced Design Lead with deep expertise in branding, visual design, and a strong creative vision. This role spans brand marketing, web, art direction, performance design, and requires a sharp eye for motion design and video—ideal for someone who thrives on variety and pushes creative boundaries. You will play a strategic and technical role in refining our brand strategy as we grow in the beauty and wellness industry. You will work cross-functionally to translate business objectives into creative strategies and generate ideas for new, innovative initiatives, performance campaigns, brand campaigns, and programs for our expanding customer base.

Responsibilities will include:

Lead creative projects across brand marketing, web, performance, event design, art direction of photography and illustration, and video

Create and evolve brand and visual identity systems that are scalable and impactful

Translate concepts into high-quality visual assets for both digital and physical touchpoints

Design with motion and video principles in mind

Collaborate with cross-functional teams (brand marketing, performance marketing, product, events) to deliver cohesive, brand-aligned creative

Maintain pixel-perfect attention to detail while moving quickly

Elevate our brand by combining aesthetics from the tech and beauty/wellness worlds with a strong understanding of our customer

You’re a great fit if you:

Have 7+ years of experience in branding and visual design, with a strong portfolio

Possess strong cross-functional stakeholder communication skills

Have in-house brand and/or agency experience (preferred)

Are an expert in Figma and up to date on modern design tools, trends, and best practices

Have a strong understanding of design systems and how to apply them across channels

Have an exceptional eye for typography, color, layout, and overall visual craft

Bonus: Proficiency in Jitter, After Effects, or similar motion tools

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