Digital Content Creator - San Diego, CA
Athletic Brewing Co., San Diego, CA, United States
Digital Content Creator
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Athletic is on a mission to revolutionize the beer industry by creating innovative non‑alcoholic beverages. We welcome passionate, enthusiastic individuals who can make a positive impact on health, activity, and opportunity in our communities, especially from diverse backgrounds.
Job Description We’re looking for a proactive, culturally plugged‑in Digital Content Creator to join our team. This hands‑on, high‑output role demands a fast‑paced environment and consistent, engaging content delivered weekly.
You will bring the Athletic brand to life across digital platforms—concepting, shooting, editing, and publishing compelling content that drives awareness, engagement, and brand love. The ideal candidate is a storyteller and executor who doesn’t wait for direction, spots opportunities in real time, and turns ideas into scroll‑stopping content quickly.
Job Responsibilities
Content Creation & Storytelling
Own a consistent weekly content output cadence across priority channels (social, digital, email, web).
Concept, shoot, and edit short‑form and mid‑form video content as well as static assets using mobile and lightweight production tools.
Move fluidly from ideation → production → publishing—often within the same day.
Capture real‑time brand moments, community stories, partnerships, and cultural trends.
Maintain brand voice, tone, and visual consistency across all platforms.
Creative Innovation & Trendspotting
Stay ahead of platform trends, emerging formats, and creator best practices.
Pitch fresh, innovative content ideas weekly to keep Athletic culturally relevant.
Experiment with new storytelling approaches, formats, and features to elevate brand presence.
Strategy & Performance
Collaborate with marketing and creative teams to align content with campaigns, products, and brand initiatives.
Analyze performance metrics and optimize content based on insights and KPIs.
Contribute meaningfully to content calendars with forward‑thinking ideas and reactive cultural moments.
Other duties, responsibilities, and activities may be changed or assigned at any time, with or without notice.
Desired Experience / Traits
A proactive self‑starter who takes ownership and consistently delivers high‑quality weekly output.
A strong visual storyteller with a deep understanding of what makes audiences stop scrolling.
Comfortable being scrappy—shooting on iPhone or lightweight tools, and editing content quickly without sacrificing quality.
Highly organized and able to manage multiple projects and deadlines simultaneously.
Energized by feedback and motivated to continuously improve your craft.
A collaborative team player who communicates clearly and brings positive, high‑integrity energy to the team.
Comfortable being on‑camera or directing on‑camera talent.
Skills and Experience
2–5 years of experience in content creation, social media, or a related field, preferably with consumer lifestyle and/or beverage brands.
Proven experience creating and editing short‑form video content for platforms like Instagram, TikTok, and YouTube Shorts.
Proficiency with video editing software (e.g., Adobe Premiere, Final Cut, CapCut, or similar tools).
Strong understanding of social trends, audience engagement strategies, and platform nuances.
Experience analyzing content performance and applying insights to future creative.
Experience working within established brand guidelines.
Portfolio of representative work required.
Job Details
Full‑time position based out of our brewery in San Diego, CA. Required in‑office 4 days/week.
Base Salary: $70,000 to $80,000—commensurate with experience.
Bonus: Eligible for a discretionary annual bonus up to 10% of base pay.
Benefits: Company‑paid health, vision, dental, life, 401(k) with 5% company match, and paid parental leave.
Community Program/Professional Development: 12 paid days per year for volunteering or professional development activities.
We value internal mobility and team equity.
We are an equal‑opportunity employer—welcoming, respectful, and supportive of diverse communities, especially traditionally under‑represented groups.
Travel Requirements: Travel for productions as needed.
Physical Demands
Job requires sitting, walking, bending, stooping, and lifting. May sit/stand for several hours.
Frequent changes and interruptions, responding to highly stressful situations requiring immediate action and superior problem‑solving abilities.
Prolonged exposure to computer screens and repetitive use of hands to operate computers, printers, and copiers.
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Athletic is on a mission to revolutionize the beer industry by creating innovative non‑alcoholic beverages. We welcome passionate, enthusiastic individuals who can make a positive impact on health, activity, and opportunity in our communities, especially from diverse backgrounds.
Job Description We’re looking for a proactive, culturally plugged‑in Digital Content Creator to join our team. This hands‑on, high‑output role demands a fast‑paced environment and consistent, engaging content delivered weekly.
You will bring the Athletic brand to life across digital platforms—concepting, shooting, editing, and publishing compelling content that drives awareness, engagement, and brand love. The ideal candidate is a storyteller and executor who doesn’t wait for direction, spots opportunities in real time, and turns ideas into scroll‑stopping content quickly.
Job Responsibilities
Content Creation & Storytelling
Own a consistent weekly content output cadence across priority channels (social, digital, email, web).
Concept, shoot, and edit short‑form and mid‑form video content as well as static assets using mobile and lightweight production tools.
Move fluidly from ideation → production → publishing—often within the same day.
Capture real‑time brand moments, community stories, partnerships, and cultural trends.
Maintain brand voice, tone, and visual consistency across all platforms.
Creative Innovation & Trendspotting
Stay ahead of platform trends, emerging formats, and creator best practices.
Pitch fresh, innovative content ideas weekly to keep Athletic culturally relevant.
Experiment with new storytelling approaches, formats, and features to elevate brand presence.
Strategy & Performance
Collaborate with marketing and creative teams to align content with campaigns, products, and brand initiatives.
Analyze performance metrics and optimize content based on insights and KPIs.
Contribute meaningfully to content calendars with forward‑thinking ideas and reactive cultural moments.
Other duties, responsibilities, and activities may be changed or assigned at any time, with or without notice.
Desired Experience / Traits
A proactive self‑starter who takes ownership and consistently delivers high‑quality weekly output.
A strong visual storyteller with a deep understanding of what makes audiences stop scrolling.
Comfortable being scrappy—shooting on iPhone or lightweight tools, and editing content quickly without sacrificing quality.
Highly organized and able to manage multiple projects and deadlines simultaneously.
Energized by feedback and motivated to continuously improve your craft.
A collaborative team player who communicates clearly and brings positive, high‑integrity energy to the team.
Comfortable being on‑camera or directing on‑camera talent.
Skills and Experience
2–5 years of experience in content creation, social media, or a related field, preferably with consumer lifestyle and/or beverage brands.
Proven experience creating and editing short‑form video content for platforms like Instagram, TikTok, and YouTube Shorts.
Proficiency with video editing software (e.g., Adobe Premiere, Final Cut, CapCut, or similar tools).
Strong understanding of social trends, audience engagement strategies, and platform nuances.
Experience analyzing content performance and applying insights to future creative.
Experience working within established brand guidelines.
Portfolio of representative work required.
Job Details
Full‑time position based out of our brewery in San Diego, CA. Required in‑office 4 days/week.
Base Salary: $70,000 to $80,000—commensurate with experience.
Bonus: Eligible for a discretionary annual bonus up to 10% of base pay.
Benefits: Company‑paid health, vision, dental, life, 401(k) with 5% company match, and paid parental leave.
Community Program/Professional Development: 12 paid days per year for volunteering or professional development activities.
We value internal mobility and team equity.
We are an equal‑opportunity employer—welcoming, respectful, and supportive of diverse communities, especially traditionally under‑represented groups.
Travel Requirements: Travel for productions as needed.
Physical Demands
Job requires sitting, walking, bending, stooping, and lifting. May sit/stand for several hours.
Frequent changes and interruptions, responding to highly stressful situations requiring immediate action and superior problem‑solving abilities.
Prolonged exposure to computer screens and repetitive use of hands to operate computers, printers, and copiers.
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