Marketing Portfolio Manager
Land O'Lakes, Arden Hills, MN, United States
Marketing Portfolio Manager
This role is based at our corporate headquarters in Arden Hills, MN and offers a hybrid work environment; in-office T/W/Th and virtual M/F. This role does NOT offer a fully remote option.
Job Summary As a primary liaison between Central Marketing and Land O’Lakes’ business units, the Marketing Portfolio Manager (MPM) is immersed in the business, accountable for harnessing the strength of our brands and driving meaningful growth in collaboration with LOL’s Central Marketing Centers of Excellence (COE). This role is accountable for fostering business unit relationships and providing cross-functional collaboration to identify and uncover new growth opportunities. The MPM leverages data-driven insights to craft marketing strategies that help impact the businesses’ growth goals while embracing a culture of innovation by adopting new technologies and creative solutions that keep our brands at the forefront of the market.
Key Responsibilities
Partners closely with business teams to develop a deep understanding of industry and market dynamics, business strategies, competition, brand landscape, customers, and consumers.
Leads the annual marketing budget planning process in collaboration with business stakeholders.
Leverages marketing insights and analytics to make fact-based decisions in partnership with Marketing Centers of Excellence (COE) teams.
Links marketing strategies to business outcomes by ensuring marketing initiatives deliver against key performance indicators.
Translates business strategies into briefs, which the Central Marketing Centers of Excellence (COEs) use to develop actionable brand and promotional plans.
Provides decision-making authority, working with and across teams, as well as other leaders in business unit and Central Marketing teams.
Encourages seamless cooperation, embedded business knowledge, and strategic alignment between business unit stakeholders, Central Marketing Centers of Excellence (COE), and other LOL departments and functions.
Ensures brand governance, growth, and safety processes are effectively employed.
Champions consumer- and customer-first thinking
Company Culture & Values
Purposeful Innovation : We embrace new technologies and creative solutions to keep our brands relevant and resonant
Strategic Partnership : We work closely with business units, COEs, and cross-functional teams to align marketing with enterprise goals
Growth Mindset : We challenge ourselves and each other to think boldly, act decisively, and continuously improve
Inclusive Collaboration : We win as business units—sharing knowledge, celebrating success, and supporting one another
Integrity & Accountability : We take ownership of our work and deliver with excellence
Required Experience and Education
7+ years of relevant experience in strategic marketing leadership in a Business Unit or Central Marketing organization
Strong strategic mindset with ability to translate business objectives into actionable marketing strategies
Strong communication and collaboration skills
Strongly prefer agricultural experience
Ability to influence teams where they have no direct authority
Proficiency in aligning brand initiatives with broader business goals and priorities
Strong marketing data proficiency and comprehension
Bachelor’s degree in Marketing, Business, Communications or related fields
MBA degree (optional)
Out of Scope
Orchestrating resources and project timelines
Developing integrated marketing plans
Content development and support
Marketing data analysis
Project status updates to BU
The salary range for this role is $123,920 - $185,880. In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.
About Land O'Lakes, Inc. Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.
Land O’Lakes and our global entities support diversity in employment practices.
Neither Land O’Lakes, nor its affiliates or search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.
If you need to submit a reasonable accommodation request to complete the employment application process, please call the HR Solution Center at 844-LOL-HR4U (844-565-4748) M-F 8:00am-4:30pm CT.
#J-18808-Ljbffr
Job Summary As a primary liaison between Central Marketing and Land O’Lakes’ business units, the Marketing Portfolio Manager (MPM) is immersed in the business, accountable for harnessing the strength of our brands and driving meaningful growth in collaboration with LOL’s Central Marketing Centers of Excellence (COE). This role is accountable for fostering business unit relationships and providing cross-functional collaboration to identify and uncover new growth opportunities. The MPM leverages data-driven insights to craft marketing strategies that help impact the businesses’ growth goals while embracing a culture of innovation by adopting new technologies and creative solutions that keep our brands at the forefront of the market.
Key Responsibilities
Partners closely with business teams to develop a deep understanding of industry and market dynamics, business strategies, competition, brand landscape, customers, and consumers.
Leads the annual marketing budget planning process in collaboration with business stakeholders.
Leverages marketing insights and analytics to make fact-based decisions in partnership with Marketing Centers of Excellence (COE) teams.
Links marketing strategies to business outcomes by ensuring marketing initiatives deliver against key performance indicators.
Translates business strategies into briefs, which the Central Marketing Centers of Excellence (COEs) use to develop actionable brand and promotional plans.
Provides decision-making authority, working with and across teams, as well as other leaders in business unit and Central Marketing teams.
Encourages seamless cooperation, embedded business knowledge, and strategic alignment between business unit stakeholders, Central Marketing Centers of Excellence (COE), and other LOL departments and functions.
Ensures brand governance, growth, and safety processes are effectively employed.
Champions consumer- and customer-first thinking
Company Culture & Values
Purposeful Innovation : We embrace new technologies and creative solutions to keep our brands relevant and resonant
Strategic Partnership : We work closely with business units, COEs, and cross-functional teams to align marketing with enterprise goals
Growth Mindset : We challenge ourselves and each other to think boldly, act decisively, and continuously improve
Inclusive Collaboration : We win as business units—sharing knowledge, celebrating success, and supporting one another
Integrity & Accountability : We take ownership of our work and deliver with excellence
Required Experience and Education
7+ years of relevant experience in strategic marketing leadership in a Business Unit or Central Marketing organization
Strong strategic mindset with ability to translate business objectives into actionable marketing strategies
Strong communication and collaboration skills
Strongly prefer agricultural experience
Ability to influence teams where they have no direct authority
Proficiency in aligning brand initiatives with broader business goals and priorities
Strong marketing data proficiency and comprehension
Bachelor’s degree in Marketing, Business, Communications or related fields
MBA degree (optional)
Out of Scope
Orchestrating resources and project timelines
Developing integrated marketing plans
Content development and support
Marketing data analysis
Project status updates to BU
The salary range for this role is $123,920 - $185,880. In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.
About Land O'Lakes, Inc. Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root.
Land O’Lakes and our global entities support diversity in employment practices.
Neither Land O’Lakes, nor its affiliates or search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.
If you need to submit a reasonable accommodation request to complete the employment application process, please call the HR Solution Center at 844-LOL-HR4U (844-565-4748) M-F 8:00am-4:30pm CT.
#J-18808-Ljbffr