Marketing Specialist
Castle Connolly Private Health Partners, LLC, Boca Raton, FL, United States
Castle Connolly Private Health Partners, LLC, (CCPHP) is seeking a multifaceted, ambitious, results-driven, creative marketer to execute and generate creative production, social media, and public relations in support of its current and future concierge medicine programs across the United States, and of its membership experience and wellness programs. The Marketing Specialist, Creative Marketing and Social Media role will work with our Marketing Manager to execute the production of the creative assets required to accomplish CCPHP’s primary objectives – drive brand awareness, member acquisition and revenue growth across CCPHP’s national concierge medicine programs – as well as manage the promotional channels (social media, event marketing, event production, public relations) required to drive brand awareness, member engagement, lead generation, and sales.
This role combines strategic management with hands‑on creative execution and therefore will require proficiency in overseeing production of photography, videography, visual design, and copywriting. Experience performing, managing or supporting brand or influencer social media channels (primarily Instagram, Facebook, and LinkedIn) and public relations as well as event production is also preferred. While this role will support CCPHP’s full fleet of operations, the work will be based primarily in person at the New York/Florida Offices and will also include remote work via phone or video conference, electronically via text message and email, in‑person at special events and/or overseeing creative production, or from time to time, at CCPHP’s offices in New York and/or Boca Raton, FL.
The ideal candidate is a proactive self‑starter who can both conceptualize and deliver compelling marketing campaigns and experiences, from social media and PR to event production and creative direction, while ensuring all output reflects the highest level of professionalism and brand consistency. You will be equally comfortable rolling up your sleeves to design, write, produce, and manage products as you are assisting with external vendors, agencies, and internal stakeholders.
Responsibilities
Execute the creative production for photography, videography, and graphic design supporting the CCPHP brand and member experience
Write copy for all external or member‑facing communications, including branded copy, campaigns, and non‑legal notice, in alignment with healthcare compliance requirements.
Partner with the Marketing Manager to develop campaign messaging and creative direction aligned with CCPHP growth objectives.
Support CCPHP’s public relations program, including coordination with a PR agency as needed.
Support organic social media program on Instagram, Facebook, and LinkedIn, including content creation, collaboration with creators and influencers, and agency coordination as needed.
Own and manage CCPHP’s digital presence and online reputation, ensuring brand consistency and credibility all digital touchpoints.
Coordinate with CCPHP’s paid media agency to support promotion of organic content and ensure paid content assets adheres meet CCPHP’s brand standards.
Plan and execute internal and external events, including physician, member, and prospective‑member events, conferences and promotional activations, manage vendors and agencies as assigned.
Analyze campaign performance metrics to evaluate impact, optimize creative strategies, and support measurable business outcomes.
Ensure paid advertising and marketing initiatives include ROI tracking and performance measurement.
Collaborate cross‑functionally within the marketing department and with other departments to deliver required creative and production efforts.
Take a proactive, "roll‑up‑your‑sleeves" approach to deliver projects end‑to‑end, from brainstorming and creative direction to asset production and implementation.
Adapt to shifting priorities while maintaining quality across strategic and tactical work.
Represent CCPHP in a professional and high‑quality manner.
Qualifications
3+ Years of Marketing Experience, with functional experience in Creative Production and Social Media (Facebook and Instagram) Management, within Wellness, and/or Healthcare sectors. (required)
Outstanding written and verbal communication skills.
Proven ability to manage creative and event marketing initiatives that drive engagement and revenue growth.
Well organized and able to manage multiple tasks for multiple projects to successful completion.
Collaborative and cross‑functional by default, whether in person or in remote settings.
Exceptional communication, presentation, and interpersonal skills
Ability to be gracious and maintain a professional, positive attitude in a variety of situations
Knowledge of the health care industry, including both federal and commercial health insurance companies is preferred
Proficiency in Hubspot, Adobe Creative Suite, Canva, and MS Office is preferred.
Job Type
Located in South Florida (onsite in Boca Raton 3 days per week)
About Castle Connolly Private Health Partners, LLC Castle Connolly Private Health Partners is a healthcare membership company that expertly matches discerning people with exceptional physicians practicing truly personalized medicine without compromise, amplified by our personalized wellness programs—from one‑on‑one health coaching to advanced testing—that drive measurable progress in our members’ health journey.. For more information, please visit ccphp.net
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This role combines strategic management with hands‑on creative execution and therefore will require proficiency in overseeing production of photography, videography, visual design, and copywriting. Experience performing, managing or supporting brand or influencer social media channels (primarily Instagram, Facebook, and LinkedIn) and public relations as well as event production is also preferred. While this role will support CCPHP’s full fleet of operations, the work will be based primarily in person at the New York/Florida Offices and will also include remote work via phone or video conference, electronically via text message and email, in‑person at special events and/or overseeing creative production, or from time to time, at CCPHP’s offices in New York and/or Boca Raton, FL.
The ideal candidate is a proactive self‑starter who can both conceptualize and deliver compelling marketing campaigns and experiences, from social media and PR to event production and creative direction, while ensuring all output reflects the highest level of professionalism and brand consistency. You will be equally comfortable rolling up your sleeves to design, write, produce, and manage products as you are assisting with external vendors, agencies, and internal stakeholders.
Responsibilities
Execute the creative production for photography, videography, and graphic design supporting the CCPHP brand and member experience
Write copy for all external or member‑facing communications, including branded copy, campaigns, and non‑legal notice, in alignment with healthcare compliance requirements.
Partner with the Marketing Manager to develop campaign messaging and creative direction aligned with CCPHP growth objectives.
Support CCPHP’s public relations program, including coordination with a PR agency as needed.
Support organic social media program on Instagram, Facebook, and LinkedIn, including content creation, collaboration with creators and influencers, and agency coordination as needed.
Own and manage CCPHP’s digital presence and online reputation, ensuring brand consistency and credibility all digital touchpoints.
Coordinate with CCPHP’s paid media agency to support promotion of organic content and ensure paid content assets adheres meet CCPHP’s brand standards.
Plan and execute internal and external events, including physician, member, and prospective‑member events, conferences and promotional activations, manage vendors and agencies as assigned.
Analyze campaign performance metrics to evaluate impact, optimize creative strategies, and support measurable business outcomes.
Ensure paid advertising and marketing initiatives include ROI tracking and performance measurement.
Collaborate cross‑functionally within the marketing department and with other departments to deliver required creative and production efforts.
Take a proactive, "roll‑up‑your‑sleeves" approach to deliver projects end‑to‑end, from brainstorming and creative direction to asset production and implementation.
Adapt to shifting priorities while maintaining quality across strategic and tactical work.
Represent CCPHP in a professional and high‑quality manner.
Qualifications
3+ Years of Marketing Experience, with functional experience in Creative Production and Social Media (Facebook and Instagram) Management, within Wellness, and/or Healthcare sectors. (required)
Outstanding written and verbal communication skills.
Proven ability to manage creative and event marketing initiatives that drive engagement and revenue growth.
Well organized and able to manage multiple tasks for multiple projects to successful completion.
Collaborative and cross‑functional by default, whether in person or in remote settings.
Exceptional communication, presentation, and interpersonal skills
Ability to be gracious and maintain a professional, positive attitude in a variety of situations
Knowledge of the health care industry, including both federal and commercial health insurance companies is preferred
Proficiency in Hubspot, Adobe Creative Suite, Canva, and MS Office is preferred.
Job Type
Located in South Florida (onsite in Boca Raton 3 days per week)
About Castle Connolly Private Health Partners, LLC Castle Connolly Private Health Partners is a healthcare membership company that expertly matches discerning people with exceptional physicians practicing truly personalized medicine without compromise, amplified by our personalized wellness programs—from one‑on‑one health coaching to advanced testing—that drive measurable progress in our members’ health journey.. For more information, please visit ccphp.net
#J-18808-Ljbffr