Marketing Coordinator
Lukrom, Phoenix, AZ, United States
Lukrom is a real estate investment company headquartered in Phoenix, Arizona, with expertise across diverse property types, including single-family residential, multifamily, office, retail, industrial, and ground-up development. Specializing in the private lending industry, Lukrom offers private investment opportunities for accredited investors.
We’re hiring a Marketing Coordinator to own and execute content for a fast-growing, founder-led brand. This is not a typical social media role. It’s a hybrid of creative direction, content capture, writing, platform management, and results-driven execution.
You’ll work closely with the founder/CEO to extract insights, stories, and ideas, and transform them into high-performing content across platforms like LinkedIn, Instagram, TikTok, YouTube, email, and podcast. You’ll manage the content pipeline, oversee publishing and scheduling, and collaborate with a remote editor to produce content that drives engagement, leads, and brand authority. This is a performance-driven role where creativity and execution meet. Your impact will be measured by content output, quality, consistency, and how well your work drives leads, pipeline, and growth.
Qualifications
Strong communication and writing skills, including the ability to craft impactful messages and collaborate with diverse teams.
Sales and event planning expertise to help drive engagement and execute on-site and off-site marketing activities effectively.
Project management skills to prioritize and manage deadlines across various marketing tasks and initiatives.
Attention to detail, creativity, and the ability to adapt to dynamic business needs.
Bachelor’s degree in Marketing, Communications, or a related field is preferred.
Previous experience in a marketing role or in the real estate industry is a plus.
Proficiency in digital tools and platforms, including social media and project management software, is highly desirable.
Responsibilities 1. Content Ideation and Strategy
Conduct weekly or biweekly interviews with the founder to extract stories, insights, and perspectives.
Maintain a living list of at least 20 ready-to-film content ideas at all times.
Proactively pitch content formats such as storytelling videos, skits, walk-and-talks, behind-the-scenes moments, or founder POV rants.
Stay up to date on platform trends, audience behavior, and industry content shifts to inform strategy.
2. Content Capture and Real-Time Filming
Film authentic content with the founder during workdays, meetings, events, or casual moments.
Prompt spontaneous content by asking sharp, relevant questions.
Use a mobile-first setup (smartphones, wireless mics, natural lighting) to ensure quality and agility.
Ensure video and audio quality across all shoots, including podcast and livestream setups.
3. Creative Direction and Editing Oversight
Direct on-camera performance, delivery, angles, and movement.
Guide shot composition, pacing, and visual tone.
Work closely with a remote editor to hand off footage, provide creative direction, and give clear feedback.
Review and approve all content for tone, alignment, and platform readiness.
4. Writing and Content Optimization
Write platform-native copy for social posts, blogs, newsletters, and video/podcast descriptions.
Use AI tools when appropriate to increase speed and scale—then refine with human voice and clarity.
Ensure all content is optimized for both search engine SEO and AI/LLM visibility.
5. Publishing, Platform Management, and Campaigns
Schedule and publish content across social channels, blog, YouTube, podcast platforms, and email.
Maintain a minimum two-month content queue ready to post.
Publish biweekly blog posts combining video and written content.
Manage email and SMS communications.
Launch and monitor paid ads across Instagram, Facebook, or other key platforms (if applicable).
Weekly Inputs
Number of founder interviews/ideation sessions conducted.
Number of videos filmed and edited.
Number of organic social posts published.
Number of emails/newsletters written and sent.
Number of podcast/video episodes published.
Number of blogs created and posted.
Number of ads launched and managed.
Quality and speed of feedback to editor.
Minimum one month of content in queue at all times.
Minimum of 20 content ideas prepped at all times.
Lead Generation & Pipeline Metrics
Growth in followers and subscribers across platforms.
High engagement rates (likes, shares, comments, saves).
Increased video watch time, retention, and click-throughs.
Website traffic generated from content.
Email/SMS list growth and lead volume.
Return on ad spend from paid content.
Strategic Brand/Business Goals
Direct Messages or Inquiries.
Website Visits.
Sign-Ups (email/SMS/etc.).
Booked Calls with Potential Clients.
Calls that move into the actual pipeline.
Build a top-ranked presence across key channels.
Launch and grow a high-performing YouTube channel.
Turn the podcast into an industry-leading show.
Establish the founder as a recognized thought leader.
Generate consistent monthly leads through content.
What We Offer
Direct access to the founder and executive leadership.
Ownership of the creative execution of the content strategy.
A fast-paced, transparent, and performance-oriented environment.
Content coaching, training, and proven systems, templates, and tools already in place.
Ongoing growth opportunities based on results.
Paid travel (if applicable) for content capture or event support.
Medical Benefits.
401K plan.
Paid Time Off.
Who This Role is Perfect For This is built for a creative executor with strategic instincts. You’re someone who can take an idea, run with it, and turn it into content that moves the needle. You’re fluent in platform behavior, driven by performance, and ready to take ownership of both content and outcomes. You don’t need to be told what to do. You’re already five steps ahead, camera in hand, ready to go.
How to Apply
A short message explaining why you’re the right fit.
Examples of content you’ve filmed, written, or directed.
A link to your resume or portfolio (LinkedIn is fine).
Apply now and send your materials to Matt@Lukrom.com. If you're serious, feel free to reach out directly via LinkedIn and let us know why you're excited about this opportunity.
#J-18808-Ljbffr
We’re hiring a Marketing Coordinator to own and execute content for a fast-growing, founder-led brand. This is not a typical social media role. It’s a hybrid of creative direction, content capture, writing, platform management, and results-driven execution.
You’ll work closely with the founder/CEO to extract insights, stories, and ideas, and transform them into high-performing content across platforms like LinkedIn, Instagram, TikTok, YouTube, email, and podcast. You’ll manage the content pipeline, oversee publishing and scheduling, and collaborate with a remote editor to produce content that drives engagement, leads, and brand authority. This is a performance-driven role where creativity and execution meet. Your impact will be measured by content output, quality, consistency, and how well your work drives leads, pipeline, and growth.
Qualifications
Strong communication and writing skills, including the ability to craft impactful messages and collaborate with diverse teams.
Sales and event planning expertise to help drive engagement and execute on-site and off-site marketing activities effectively.
Project management skills to prioritize and manage deadlines across various marketing tasks and initiatives.
Attention to detail, creativity, and the ability to adapt to dynamic business needs.
Bachelor’s degree in Marketing, Communications, or a related field is preferred.
Previous experience in a marketing role or in the real estate industry is a plus.
Proficiency in digital tools and platforms, including social media and project management software, is highly desirable.
Responsibilities 1. Content Ideation and Strategy
Conduct weekly or biweekly interviews with the founder to extract stories, insights, and perspectives.
Maintain a living list of at least 20 ready-to-film content ideas at all times.
Proactively pitch content formats such as storytelling videos, skits, walk-and-talks, behind-the-scenes moments, or founder POV rants.
Stay up to date on platform trends, audience behavior, and industry content shifts to inform strategy.
2. Content Capture and Real-Time Filming
Film authentic content with the founder during workdays, meetings, events, or casual moments.
Prompt spontaneous content by asking sharp, relevant questions.
Use a mobile-first setup (smartphones, wireless mics, natural lighting) to ensure quality and agility.
Ensure video and audio quality across all shoots, including podcast and livestream setups.
3. Creative Direction and Editing Oversight
Direct on-camera performance, delivery, angles, and movement.
Guide shot composition, pacing, and visual tone.
Work closely with a remote editor to hand off footage, provide creative direction, and give clear feedback.
Review and approve all content for tone, alignment, and platform readiness.
4. Writing and Content Optimization
Write platform-native copy for social posts, blogs, newsletters, and video/podcast descriptions.
Use AI tools when appropriate to increase speed and scale—then refine with human voice and clarity.
Ensure all content is optimized for both search engine SEO and AI/LLM visibility.
5. Publishing, Platform Management, and Campaigns
Schedule and publish content across social channels, blog, YouTube, podcast platforms, and email.
Maintain a minimum two-month content queue ready to post.
Publish biweekly blog posts combining video and written content.
Manage email and SMS communications.
Launch and monitor paid ads across Instagram, Facebook, or other key platforms (if applicable).
Weekly Inputs
Number of founder interviews/ideation sessions conducted.
Number of videos filmed and edited.
Number of organic social posts published.
Number of emails/newsletters written and sent.
Number of podcast/video episodes published.
Number of blogs created and posted.
Number of ads launched and managed.
Quality and speed of feedback to editor.
Minimum one month of content in queue at all times.
Minimum of 20 content ideas prepped at all times.
Lead Generation & Pipeline Metrics
Growth in followers and subscribers across platforms.
High engagement rates (likes, shares, comments, saves).
Increased video watch time, retention, and click-throughs.
Website traffic generated from content.
Email/SMS list growth and lead volume.
Return on ad spend from paid content.
Strategic Brand/Business Goals
Direct Messages or Inquiries.
Website Visits.
Sign-Ups (email/SMS/etc.).
Booked Calls with Potential Clients.
Calls that move into the actual pipeline.
Build a top-ranked presence across key channels.
Launch and grow a high-performing YouTube channel.
Turn the podcast into an industry-leading show.
Establish the founder as a recognized thought leader.
Generate consistent monthly leads through content.
What We Offer
Direct access to the founder and executive leadership.
Ownership of the creative execution of the content strategy.
A fast-paced, transparent, and performance-oriented environment.
Content coaching, training, and proven systems, templates, and tools already in place.
Ongoing growth opportunities based on results.
Paid travel (if applicable) for content capture or event support.
Medical Benefits.
401K plan.
Paid Time Off.
Who This Role is Perfect For This is built for a creative executor with strategic instincts. You’re someone who can take an idea, run with it, and turn it into content that moves the needle. You’re fluent in platform behavior, driven by performance, and ready to take ownership of both content and outcomes. You don’t need to be told what to do. You’re already five steps ahead, camera in hand, ready to go.
How to Apply
A short message explaining why you’re the right fit.
Examples of content you’ve filmed, written, or directed.
A link to your resume or portfolio (LinkedIn is fine).
Apply now and send your materials to Matt@Lukrom.com. If you're serious, feel free to reach out directly via LinkedIn and let us know why you're excited about this opportunity.
#J-18808-Ljbffr