
SupportFinity™ is hiring: Director, Influencer & Partnerships Marketing in Austi
SupportFinity™, Austin, TX, United States
Director, Influencer & Partnerships Marketing Fliff Inc | Posted Feb 13
Location: Austin | Job type: Full-time | Salary: Negotiable | Unknown
Overview Fliff unpacks sports gaming into social, free-to-play games for all types of sports fans. We are pioneering play-for-fun sports gaming with a flagship social sportsbook experience that includes sweepstakes promotions and loyalty rewards. Fliff blends the fun of social play with the thrill of real-money competition and is building a world-class ecosystem spanning social, sweepstakes, and real-money formats.
We are seeking a Director, Influencer & Partnerships Marketing to lead Fliff’s influencer, creator, experiential, and partnership strategy. This role shapes Fliff’s cultural presence through creators, live experiences, and strategic partners to drive brand affinity, community growth, and user acquisition.
Key Responsibilities Influencer & Creator Strategy: Own Fliff’s influencer and creator marketing strategy across platforms; define how creators drive awareness, engagement, and acquisition.
Build and manage a scalable influencer program, including sourcing, contracting, briefing, content development, and performance evaluation.
Develop creator tiers and longer-term ambassador programs emphasizing authenticity, community, and sustained impact.
Partner with Growth and Analytics to define success metrics and measurement frameworks for influencer performance.
Partnerships & Strategic Collaborations: Develop and execute Fliff’s partnerships strategy across sports, media, creators, events, and cultural platforms.
Identify, evaluate, and negotiate partnerships that drive reach, brand credibility, and business outcomes.
Manage ongoing partner relationships, ensuring value delivery, brand alignment, and scalability.
Collaborate with Legal and Compliance to ensure partnerships meet regulatory and brand standards.
Events & In-Person Activations: Own in-person activation and events strategy, including live events, community activations, and creator-led experiences.
Design activations translating Fliff’s digital experience into real-world moments that drive social amplification and loyalty.
Oversee event planning, production, logistics, budgets, and post-event performance analysis.
Partner with Creative and Brand teams to ensure activations are on-brand and visually distinctive.
Measurement, Optimization & Reporting: Define KPIs for influencer, partnership, and event initiatives; translate qualitative brand impact into quantitative insights;
Develop post-campaign and post-event reporting to capture learnings; collaborate with Growth and Finance for budget allocation and ROI evaluation.
Cross-Functional Leadership: Serve as internal subject-matter expert for influencer, partnership, and experiential marketing; collaborate with Brand, Growth, Creative, Product, and Lifecycle teams to ensure integrated execution; help establish scalable processes, playbooks, and standards.
What We’re Looking For 6-8+ years of experience in influencer marketing, partnerships, brand marketing, or experiential marketing.
Proven experience building and scaling creator or influencer programs with clear strategic intent.
Strong track record developing partnerships and live activations that drive brand impact and growth.
Excellent relationship-building skills with creators, partners, agencies, and internal stakeholders.
Strong project management skills with experience managing budgets, timelines, and vendors.
Ability to balance creative instinct with data-informed decision-making.
Experience in sports, gaming, or regulated industries is a plus.
Why This Role Matters At Fliff This role is critical to how Fliff builds cultural relevance and community as we scale. Influencers, partnerships, and real-world experiences are core to how sports fans discover, trust, and engage with brands. You will define how Fliff shows up beyond paid media—creating moments, relationships, and experiences that drive long-term brand love and sustainable growth.
Benefits & Perks Competitive compensation package, including base salary, benefits, and equity.
Unlimited/flexible paid time off.
Medical, dental, vision, and generous parental leave.
Employee-sponsored 401(k).
$500 work-from-home stipend + equipment.
Fully remote work environment.
Professional development opportunities.
High-ownership, collaborative culture.
About Fliff & Compliance We are a multinational company with headquarters in Philadelphia and offices in New York, Austin, and Sofia, Bulgaria. We pride ourselves on being a close-knit, focused team that is welcoming and friendly, and we strive to deliver meaningful and rewarding work. We are committed to diversity and inclusion to reflect the communities we serve.
EEO Statement: Fliff is an equal-employment opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Privacy & Security: The privacy and security of applicant information is paramount. Fliff will never ask for payment or personal financial information during the application process. All legitimate opportunities are on our official career site. Be cautious of communications from non-company addresses or unsolicited contacts.
Join Our Team! If you're ready to be part of an exciting, innovative, and dynamic team, apply now to help shape the future of sports gaming with Fliff.
Job code: EX-F22977CE | Job type: Full-time | Location: Austin
About the company: Fliff Inc
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