
Director, Public Relations & Corporate Communications Job at CoStar Group, Inc.
CoStar Group, Inc., Arlington, VA, United States
Overview Director, Public Relations & Corporate Communications
Company : CoStar Group is a global leader in commercial real estate information, analytics, online marketplaces and 3D digital twin technology. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group digitizes the world’s real estate—empowering people to discover properties, insights, and connections that improve their businesses and lives. With leading brands across commercial and residential real estate — including CoStar, LoopNet, Apartments.com, Homes.com, STR, Matterport and other global online marketplaces — CoStar Group delivers trusted data, powerful analytics, and high-traffic online marketplaces that shape the future of the industry.
Role : The Director of Public Relations & Corporate Communications leads and executes the company’s enterprise-wide corporate communications strategy across its global portfolio of brands during a period of growth, competitive intensity, and heightened market visibility. The role encompasses corporate reputation, executive visibility, media relations, thought leadership, financial communications support, and crisis communications. It operates in close partnership with the Founder and CEO and executive leadership team, with broad cross-functional visibility across Investor Relations, Legal, Finance, Product, Analytics, Research, and Marketing.
This is not a traditional PR role; it requires a proactive strategist who anticipates narrative shifts before they surface and positions the company on offense rather than waiting to respond. The Director will manage and develop a high-performing communications team, including the Manager of Residential Communications, the Manager of Commercial Communications, and the Manager of UK & European Communications. The leader will oversee external PR agencies supporting CoStar Group’s brands and corporate initiatives. This is a senior leadership role based in Arlington, Virginia, requiring five days per week in the office. The position reports to the VP, CoStar Group Marketing & Communications and maintains a direct working relationship with the CEO, with responsibility for leading corporate communications efforts and partnering closely with external agency teams.
Why This Role Matters
CoStar Group is digitizing the world's real estate markets — operating in an intense competitive environment where narrative matters. The CEO expects the communications leader to shape strategy, not draft press releases after the fact. The Director will ensure CoStar Group's industry-transforming innovation, data leadership, and marketplace growth are clearly understood by customers, investors, media, and the broader industry—while actively shaping how the market interprets CoStar Group's momentum versus competitors. This is a strategic narrative leadership position responsible for: shaping market interpretation of strategy and momentum; building brand awareness; neutralizing competitive narratives; and advising the Founder and CEO on executive profiling and external positioning.
Success requires anticipation, decisiveness, and executive-level confidence.
Key Responsibilities CEO Partnership & Executive Communications Work in close, high-frequency partnership with the CEO on corporate positioning, market narrative and external visibility.
Act as a strategic thought partner on market perception, competitive framing, and reputational exposure.
Provide candid counsel privately while ensuring disciplined, unified messaging publicly.
Anticipate media angles, analyst questions, and competitive narratives before they surface—and proactively bring forward messaging strategies rather than waiting for direction.
Coach executives on media appearances, public messaging, and earnings communications; prepare leadership for interviews, conferences, and high-stakes public engagements; operate effectively at CEO speed and intensity within a founder-led environment.
Media Relations & Thought Leadership Architect and lead national and industry media strategy across business, technology, real estate, and financial press.
Build and maintain trusted relationships with top-tier journalists and influential media voices.
Position executives as industry authorities through proactive media engagement, commentary, and speaking opportunities.
Drive proactive storytelling and earned media coverage using proprietary data, analytics, and research insights.
Ensure high standards of quality, consistency, and accuracy across all press materials and public communications.
Product & Marketplace Communications Lead PR strategy supporting major product initiatives and marketplace growth (e.g., Homes.com, Apartments.com, LoopNet).
Partner with Product Marketing, Sales, Research, Analytics, and Data teams to communicate innovation, differentiation, and growth milestones.
Elevate CoStar’s competitive advantages through data-backed storytelling.
Strategic Communications & Narrative Leadership Develop and execute a comprehensive corporate communications strategy that advances CoStar Group’s reputation and aligns with company-wide priorities.
Shape and amplify enterprise narrative across residential, commercial, and international markets with consistent positioning.
Craft messaging that positions CoStar as the category leader in real estate data and digital marketplaces.
Translate complex data and insights into clear narratives; ensure alignment across PR, marketing, investor messaging, product communications, and executive visibility.
Develop corporate messaging frameworks, positioning statements, and narrative platforms.
Market & Investor Narrative Management Understand how communications impact stock performance, analyst interpretation, and investor confidence.
Partner with Investor Relations, Finance, and Legal to align messaging with earnings cycles, disclosures, and milestones; operate within SEC disclosures and Regulation FD.
Support messaging for earnings announcements, acquisitions, major initiatives, and market-moving events.
Rapid Response & Reputation Management Lead corporate reputation management, rapid response, and issues management; direct crisis communications planning and execution with holding statements and executive messaging.
Coordinate cross-functional responses with Legal, IR, and leadership; anticipate reputational risks and prepare proactive communications strategies.
Maintain calm, decisive leadership during high-pressure moments.
Competitive Intelligence & Narrative Positioning Monitor competitor messaging, analyst sentiment, and industry coverage; identify opportunities to distinguish CoStar’s narrative while preserving credibility.
Provide ongoing narrative intelligence and strategic recommendations to senior leadership.
Digital & Modern Media Strategy Leverage social media, podcasts, and direct-to-audience platforms to amplify messaging beyond traditional channels.
Develop data-driven strategies; measure message penetration, share of voice, sentiment, and overall effectiveness.
Performance & Operational Leadership Establish KPIs and deliver executive-level reporting linking communications outcomes to business performance.
Oversee external PR agencies; manage objectives, scope, performance and impact; ensure integrated execution across programs.
Qualifications & Experience 10+ years of progressive experience in public relations, corporate communications, or strategic media leadership, with 3–5 years in a senior leadership role.
Experience supporting a publicly traded company, preferably in a high-growth technology platform, digital marketplace, data-driven business, financial services, or real estate environment.
Proven success in developing, elevating, and protecting corporate reputation during growth, competitive intensity, or market scrutiny.
Experience leading communications tied to earnings cycles, M&A activity, product launches, and other high-visibility events.
Strong understanding of capital markets communications, SEC disclosure requirements, and Regulation FD; ability to partner with Investor Relations, Legal, and Finance.
Experience serving as a trusted advisor to CEOs/C-level executives; strong relationships with national business, financial, technology, and real estate media.
Ability to manage external agency performance against KPIs and measurable impact metrics.
Exceptional writing, editing, and verbal communication skills; ability to translate complex data into clear narratives.
Strong executive presence; thrives in high-pressure, fast-moving environments with multiple priorities.
Preferred Experience
Experience working with CEO/Founder, Executive Leadership, Investor Relations and Legal teams in a founder-led or high-performance culture.
Background in SaaS, marketplaces, or data-driven businesses.
Track record of shaping narratives during intense competition or market scrutiny.
Key Competencies
Strategic storyteller and narrative architect
Market- and investor-aware communicator
Strategic foresight and CEO-level advisory presence
Proactive, forward-looking communicator
Competitive intelligence mindset
Calm and decisive under pressure
Regulatory fluency
Data-driven decision maker
Highly collaborative yet independent
Education
Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, Business, Political Science, or related field.
Advanced degree (MBA, Master’s in Communications, Journalism, Public Policy, or similar) preferred but not required.
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Equal Employment Opportunity Statement
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing.
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives. We have 37+ years of experience; we deliver for customers, employees, and investors. CoStar is committed to creating a diverse environment and is proud to be an equal opportunity workplace and affirmative action employer. All qualified applicants receive consideration regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. CoStar is also committed to compliance with fair employment practices regarding citizenship and immigration status. If you require a reasonable accommodation to use costargroup.com/careers, you may call 1-855-840-1715 or email recruiting@costargroup.com.
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