Product Marketer Job at Vintage Modern, Inc. in Atlanta

Overview We have 4 million followers, a client list that includes some of the biggest names in entertainment and sports, and vehicles that start at $300,000+. The attention is there. We need someone who controls how that attention translates into brand perception, value perception, and revenue. We are looking for a Product Marketer who can own the full marketing output across content, paid, PR, and sales enablement. This is a hands-on execution role. You will create, test, optimize, and ship work every week. About Vintage Modern Brand : Luxury car brand blending classic-inspired design with modern safety, technology, and luxury Starting Price : $300,000+ per vehicle Social Following : 4M+ followers across platforms, built organically Clientele : High-net-worth individuals, celebrities, and collectors Headquarters : Buford, Georgia Growth Stage : Rapidly scaling production, team, and brand presence What You Will Own Build and maintain a consistent content pipeline across IG, YouTube, and TikTok with fresh creatives, scripts, and regular shoots that move the audience from entertainment to conversion. Assist and produce behind-the-scenes build content, before/after transformations, and educational pricing content that pre-qualifies leads and justifies the value before they ever reach sales. Rewrite all marketing emails and develop the messaging and materials that equip the sales team to close. A/B test landing pages and website elements including headlines, CTAs, form placement, imagery, copy, and pricing language to improve lead quality and filter unqualified prospects. Pitch automotive and luxury press, partner with lifestyle influencers, shoot campaign content in aspirational settings, and target celebrity and athlete outreach for organic placement. Audit and fix the current live format to recover lead volume, including scripted hooks, story arcs, CTAs, rotating formats, live-exclusive offers, and post-live follow-up sequences. Run targeted Meta and Google ads to the right income demographics, retarget website visitors, test YouTube pre-roll, and run dark posts testing different hooks and price anchoring. Produce long-form YouTube build documentaries, customer journey content, and owner interview series that let the buyers tell the story. Who You Are Required Experience 2 to 5+ years in product marketing, brand marketing, or growth marketing with hands-on content creation and campaign execution. Experience marketing a high-ticket product where brand perception and perceived value drive the purchase decision. Strong copywriting across email, ad copy, landing pages, video scripts, and social. Hands-on paid campaign management across Meta, Google, and YouTube with real budget accountability. Experience with A/B testing, conversion optimization, analytics, and CRM-integrated marketing. Experience managing creative teams, shoots, and external vendors. What Sets You Apart Perception-first thinker. You understand that how people feel about a brand determines what they will pay for it. Value architect. You make a price feel justified without being defensive about it. Full-stack executor. You write, shoot, build, test, and ship. Not a deck builder. Relentless standard. If it does not make someone stop and feel something, it does not go out. Builder. You do not wait for direction. You see what needs to happen and you make it happen. Preferred Qualifications Experience with a luxury or premium automotive brand. Portfolio demonstrating visual storytelling across Instagram, TikTok, and YouTube. Experience with influencer partnerships in the luxury or lifestyle space. Familiarity with landing page tools and CRM platforms. Compensation & Benefits Competitive salary commensurate with experience. Performance-based bonus tied to lead quality, conversion, and brand growth milestones. Comprehensive benefits package including health, dental, and vision coverage. #J-18808-Ljbffr