Social Media Specialist Remote - US
Twilio, San Francisco, CA, United States
Overview
At Twilio, we’re shaping the future of communications from a remote-first environment. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers to craft personalized customer experiences. Our culture emphasizes connection, global inclusion, and rewarding work. This role is part of Twilio’s Corporate Communications team. We use Artificial Intelligence (AI) to help make our hiring process efficient; however, every hiring decision is made by real Twilions. About the job
The Social Media Specialist role is needed to build our community and increase brand awareness for Twilio. We’re seeking a storyteller who can create original, compelling content that amplifies our brand, writes concisely and creatively, and is open to bold new ideas. The candidate should be fluent in short-form video and capable of making an audience feel something and cut through the noise. Creative, non-standard resumes are encouraged. If this describes you, please submit your resume along with: A draft of a social media post (choose your channel) pitching why you should be Twilio’s next Social Media Specialist OR a haiku about what makes a social post go viral Your favorite viral social post from a B2B company in the last six months and why you selected it Responsibilities
Create compelling, on-brand content showcasing customers, capabilities, and culture. Manage social channels including LinkedIn, Instagram, Facebook, X, and help launch our TikTok. Help execute the editorial calendar and campaigns. Manage Twilio’s employee advocacy program, enabling global and regional teams to share content. Engage and build our community of technical developers, consumers, and business decision makers daily. Collaborate with key stakeholders on goals for campaigns, product releases, events, and other initiatives. Contribute to Twilio’s mission of building the world’s leading customer engagement platform by showing what’s possible with it. Perform analysis and use data to prove program growth and effectiveness of investments. Constantly experiment and test new tactics to reach new audiences. Partner with the Employee Brand team to tell Twilians’ stories to external audiences. Qualifications
Twilio values diverse experiences from all kinds of industries. We encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn’t followed a traditional path, don’t let that stop you. We are always looking for people who will bring something new to the table. Required: Experience managing brand social. Ability to express complex thoughts in 100 characters or less. Thinks outside the box and presents ideas clearly. Organized and proactive with projects. Uses data to tell a story and has proven success on social. Experience with social management tools (including Sprout Social, Canva, Figma, EveryoneSocial). Loves to have fun. Experience with live video and graphic design. Location
This role will be remote and is not eligible to be hired in CA, CT, NJ, NY, PA, or WA. Travel
We prioritize connection and opportunities to build relationships with customers and teammates. Occasional travel may be required for project or in-person meetings. What We Offer
Twilio offers competitive pay, generous time off, parental and wellness leave, healthcare, a retirement savings program, and more. Offerings vary by location. Compensation
*This role is open to candidates outside certain U.S. states. The information below is provided for candidates hired in those locations only. The estimated pay ranges for this role are as follows: Based in Colorado, Hawaii, Illinois, Maryland, Massachusetts, Minnesota, Vermont or Washington, D.C.: $31.77/hour - $39.71/hour. Based in New York, New Jersey, Washington State, or California (outside the San Francisco Bay area): $33.66/hour - $42.07/hour. Based in the San Francisco Bay area, California: $37.34/hour - $46.68/hour. This role may be eligible for Twilio’s equity plan and corporate bonus plan. Benefits include healthcare, 401(k), paid time off, and parental leave (varies by location). The starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. Applications for this role are intended to be accepted until May 30, 2026, but may change based on business needs. Equality and compliance
Twilio thinks big. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, veteran status, disability status, genetic information, political views or activity, or other legally protected characteristics. We also consider qualified applicants with criminal histories in accordance with applicable laws. Twilio participates in the E-Verify program in certain locations as required by law. Application form
Indicates a required field. First Name * Last Name * Preferred First Name * Email * Phone Country * Phone * Location (City) * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile URL How did you hear about Twilio? * Options: LinkedIn, Twitter, Indeed, Conference or Event, Other Are you legally authorized to work in the United States? * Will you require sponsorship for employment visa status in the future? * Disability and demographics questions are voluntary. Information collected is for reporting purposes and will be kept confidential.
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At Twilio, we’re shaping the future of communications from a remote-first environment. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers to craft personalized customer experiences. Our culture emphasizes connection, global inclusion, and rewarding work. This role is part of Twilio’s Corporate Communications team. We use Artificial Intelligence (AI) to help make our hiring process efficient; however, every hiring decision is made by real Twilions. About the job
The Social Media Specialist role is needed to build our community and increase brand awareness for Twilio. We’re seeking a storyteller who can create original, compelling content that amplifies our brand, writes concisely and creatively, and is open to bold new ideas. The candidate should be fluent in short-form video and capable of making an audience feel something and cut through the noise. Creative, non-standard resumes are encouraged. If this describes you, please submit your resume along with: A draft of a social media post (choose your channel) pitching why you should be Twilio’s next Social Media Specialist OR a haiku about what makes a social post go viral Your favorite viral social post from a B2B company in the last six months and why you selected it Responsibilities
Create compelling, on-brand content showcasing customers, capabilities, and culture. Manage social channels including LinkedIn, Instagram, Facebook, X, and help launch our TikTok. Help execute the editorial calendar and campaigns. Manage Twilio’s employee advocacy program, enabling global and regional teams to share content. Engage and build our community of technical developers, consumers, and business decision makers daily. Collaborate with key stakeholders on goals for campaigns, product releases, events, and other initiatives. Contribute to Twilio’s mission of building the world’s leading customer engagement platform by showing what’s possible with it. Perform analysis and use data to prove program growth and effectiveness of investments. Constantly experiment and test new tactics to reach new audiences. Partner with the Employee Brand team to tell Twilians’ stories to external audiences. Qualifications
Twilio values diverse experiences from all kinds of industries. We encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn’t followed a traditional path, don’t let that stop you. We are always looking for people who will bring something new to the table. Required: Experience managing brand social. Ability to express complex thoughts in 100 characters or less. Thinks outside the box and presents ideas clearly. Organized and proactive with projects. Uses data to tell a story and has proven success on social. Experience with social management tools (including Sprout Social, Canva, Figma, EveryoneSocial). Loves to have fun. Experience with live video and graphic design. Location
This role will be remote and is not eligible to be hired in CA, CT, NJ, NY, PA, or WA. Travel
We prioritize connection and opportunities to build relationships with customers and teammates. Occasional travel may be required for project or in-person meetings. What We Offer
Twilio offers competitive pay, generous time off, parental and wellness leave, healthcare, a retirement savings program, and more. Offerings vary by location. Compensation
*This role is open to candidates outside certain U.S. states. The information below is provided for candidates hired in those locations only. The estimated pay ranges for this role are as follows: Based in Colorado, Hawaii, Illinois, Maryland, Massachusetts, Minnesota, Vermont or Washington, D.C.: $31.77/hour - $39.71/hour. Based in New York, New Jersey, Washington State, or California (outside the San Francisco Bay area): $33.66/hour - $42.07/hour. Based in the San Francisco Bay area, California: $37.34/hour - $46.68/hour. This role may be eligible for Twilio’s equity plan and corporate bonus plan. Benefits include healthcare, 401(k), paid time off, and parental leave (varies by location). The starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. Applications for this role are intended to be accepted until May 30, 2026, but may change based on business needs. Equality and compliance
Twilio thinks big. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, veteran status, disability status, genetic information, political views or activity, or other legally protected characteristics. We also consider qualified applicants with criminal histories in accordance with applicable laws. Twilio participates in the E-Verify program in certain locations as required by law. Application form
Indicates a required field. First Name * Last Name * Preferred First Name * Email * Phone Country * Phone * Location (City) * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile URL How did you hear about Twilio? * Options: LinkedIn, Twitter, Indeed, Conference or Event, Other Are you legally authorized to work in the United States? * Will you require sponsorship for employment visa status in the future? * Disability and demographics questions are voluntary. Information collected is for reporting purposes and will be kept confidential.
#J-18808-Ljbffr