Social Media Content Creator
People Inc., New York, NY, United States
Social Media Content Creator
This assignment posting is for an Agency Worker opportunity with People Inc. The Agency Worker is paid by a staffing agency employer. Agency Workers will receive a W2 from the staffing agency reporting their earnings for tax purposes.
The Transaction team at People Inc. is looking for a Content Creator to bring a new product’s story to life across TikTok, Instagram Reels, and social channels. You will pitch, script, star in, film, and edit short-form videos designed to showcase the brand to social audiences.
This role is for a true self-starter who thrives in a fast-moving environment and can consistently deliver compelling content with minimal direction. You won’t just appear on camera — you will shape the creative, translate social trends into performance-driven storytelling, and create videos that are entertaining, clear, and designed to convert.
You will work closely with the marketing and social media teams to plan and execute content that aligns with the brand voice, messaging, and business goals. You should have strong instincts for what performs on social media and understand how to balance entertainment with marketing. Most importantly, you know how to communicate what a product is, why it matters, and why it’s engaging in 30 to 60 seconds.
Assignment Details
Hourly Rate: $40-$50 per hour
Hours: 40 Hours Per Week / Hybrid (1 day in office; more if in-office shoots are scheduled)
Location: Preferably New York City-based with the ability to be in the office 1 day per week
Start Date: ASAP
End Date: 3 months with the potential to extend
What You’ll Do
Pitch, write, star in, film, and edit 1 to 2 short-form videos per day that are optimized for TikTok and Instagram Reels
Own end-to-end production, including conceptualization, pre-production, shooting, editing, and final delivery of content
Translate trends, cultural moments, and shopping insights into high-performing social videos
Edit with strong instincts for hooks, pacing, retention, and shareability
Pitch video ideas, contribute to content calendars, and help identify upcoming opportunities and formats
Manage multiple deadlines in a fast-moving environment
Experience
2+ years of experience creating social-first content for brands, publishers, or personal platforms
A portfolio demonstrating strong on-camera presence, performance-driven storytelling, and editing abilities
Proven experience writing scripts and crafting social copy
Deep understanding of TikTok and Instagram including hooks, pacing, retention strategies, and platform best practices
Ability to manage projects end-to-end from concept through final delivery
You Are:
In the know and passionate about shopping as well as fashion, beauty, and home trends
Chronically online and fluent in TikTok and Reels culture
Fun, energetic, and naturally funny on camera
An excellent oral and written communicator
Highly organized and able to manage multiple priorities without sacrificing quality
Collaborative, solution-oriented, and comfortable working in a fast-paced team environment
New York City-based with the capacity to be in office 1 day per week
People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel + Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.
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The Transaction team at People Inc. is looking for a Content Creator to bring a new product’s story to life across TikTok, Instagram Reels, and social channels. You will pitch, script, star in, film, and edit short-form videos designed to showcase the brand to social audiences.
This role is for a true self-starter who thrives in a fast-moving environment and can consistently deliver compelling content with minimal direction. You won’t just appear on camera — you will shape the creative, translate social trends into performance-driven storytelling, and create videos that are entertaining, clear, and designed to convert.
You will work closely with the marketing and social media teams to plan and execute content that aligns with the brand voice, messaging, and business goals. You should have strong instincts for what performs on social media and understand how to balance entertainment with marketing. Most importantly, you know how to communicate what a product is, why it matters, and why it’s engaging in 30 to 60 seconds.
Assignment Details
Hourly Rate: $40-$50 per hour
Hours: 40 Hours Per Week / Hybrid (1 day in office; more if in-office shoots are scheduled)
Location: Preferably New York City-based with the ability to be in the office 1 day per week
Start Date: ASAP
End Date: 3 months with the potential to extend
What You’ll Do
Pitch, write, star in, film, and edit 1 to 2 short-form videos per day that are optimized for TikTok and Instagram Reels
Own end-to-end production, including conceptualization, pre-production, shooting, editing, and final delivery of content
Translate trends, cultural moments, and shopping insights into high-performing social videos
Edit with strong instincts for hooks, pacing, retention, and shareability
Pitch video ideas, contribute to content calendars, and help identify upcoming opportunities and formats
Manage multiple deadlines in a fast-moving environment
Experience
2+ years of experience creating social-first content for brands, publishers, or personal platforms
A portfolio demonstrating strong on-camera presence, performance-driven storytelling, and editing abilities
Proven experience writing scripts and crafting social copy
Deep understanding of TikTok and Instagram including hooks, pacing, retention strategies, and platform best practices
Ability to manage projects end-to-end from concept through final delivery
You Are:
In the know and passionate about shopping as well as fashion, beauty, and home trends
Chronically online and fluent in TikTok and Reels culture
Fun, energetic, and naturally funny on camera
An excellent oral and written communicator
Highly organized and able to manage multiple priorities without sacrificing quality
Collaborative, solution-oriented, and comfortable working in a fast-paced team environment
New York City-based with the capacity to be in office 1 day per week
People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel + Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.
#J-18808-Ljbffr